Chinas Pet Economy Boosts Tmall Taobao Sales

Chinas Pet Economy Boosts Tmall Taobao Sales

Taobao Tmall's pet industry showcased strong performance during the Asia Pet Fair, with a 60% year-on-year increase in transaction value for core cat and dog categories and a 4x surge in livestreaming transaction value. Through online-offline integration, cross-industry collaborations, trend report releases, and strengthened local lifestyle services, Taobao Tmall's pet industry is actively seizing opportunities in the pet economy. These initiatives aim to create more value for both consumers and merchants in the rapidly growing pet market.

02/05/2026 Logistics Industry Insights
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Tmall Reorganizes to Boost Digital Retail Transformation

Tmall Reorganizes to Boost Digital Retail Transformation

Tmall has undergone a comprehensive organizational upgrade, centered around its New Retail strategy. Three major business divisions have been established: Consumer Electronics, Home & Living, and Platform Operations. This aims to accelerate brand digital transformation and consumption upgrade. Yin Jing will support globalization efforts. The Tmall New Retail Platform division promotes online-offline integration, aiming to build a more efficient and intelligent business ecosystem. This seeks to bring a new lifestyle to consumers by creating seamless shopping experiences and leveraging data-driven insights.

02/12/2026 Logistics Industry Insights
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Tmall Platform Boosts Global Ecommerce Sellers Expansion

Tmall Platform Boosts Global Ecommerce Sellers Expansion

This article delves into how cross-border e-commerce sellers can leverage the Tmall distribution platform to expand their global market reach. It analyzes the core value proposition of the Tmall distribution platform, details the key steps for onboarding, and offers suggestions for improving operational efficiency. The aim is to assist cross-border e-commerce sellers in effectively utilizing the platform to achieve business growth and increased sales in the global marketplace. The study provides practical insights for navigating the platform and maximizing its potential.

02/12/2026 Logistics Industry Insights
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Chinas Myfoodie Tops Tmall Double 11 Pet Sales

Chinas Myfoodie Tops Tmall Double 11 Pet Sales

The Tmall Double 11 pet sales report reveals that Myfoodie surpassed Royal Canin to top the overall brand sales chart, showcasing the strong rise of domestic brands. Huayuan Pet Supplies flagship store led the store sales rankings. Within specific categories, brands are precisely positioned to meet personalized needs. A clear trend of consumption upgrade is evident, with quality and experience taking precedence. Domestic brands are gaining significant traction in the pet market, driven by increasing consumer demand for high-quality products and tailored solutions.

02/11/2026 Logistics Industry Insights
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Guide to International Shipping from Chinas Taobao Tmall 1688

Guide to International Shipping from Chinas Taobao Tmall 1688

This article details various methods for purchasing goods from platforms like Taobao, Tmall, and 1688 and shipping them overseas, including direct shipping, package forwarding, consolidated shipping, purchasing agent platforms, and bonded zone/overseas direct mail models. It also emphasizes key considerations during cross-border shopping, such as customs duties, customs clearance, and logistics selection. The aim is to help readers complete cross-border shopping efficiently and safely.

01/08/2026 Logistics Encyclopedia
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Taobao Tmall Sellers Urged to Prioritize Value Over Branding

Taobao Tmall Sellers Urged to Prioritize Value Over Branding

New Taobao and Tmall stores face traffic challenges and need to shift from relying on label matching to focusing on traffic value. Through refined operations, improve product competitiveness, optimize user experience, cultivate high-value users, and accumulate genuine transactions. This will gradually break through the label deficiency and achieve a successful breakthrough for new stores. By prioritizing user engagement and conversion, these stores can build a solid foundation for sustainable growth and overcome the initial hurdles of limited visibility and brand recognition.

01/19/2026 Logistics Industry Insights
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Alibabas Tmall Camel Test Sun Gear on Mount Wugong

Alibabas Tmall Camel Test Sun Gear on Mount Wugong

Camel partnered with Tmall Juhuasuan's Huanjuri to host a "Fair Skin UV Challenge" at Wugong Mountain, testing their new sunscreen clothing. The event showcased Camel's outdoor DNA and product strength, while also attracting significant attention through innovative marketing, promoting the spread of outdoor sports culture. This collaboration effectively highlighted the brand's commitment to outdoor activities and demonstrated the efficacy of their sun protection apparel in a real-world setting, resonating with consumers seeking reliable outdoor gear.

02/12/2026 Logistics Industry Insights
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Tmall Supermarket Targets Pet Market with New Consumer Data Strategy

Tmall Supermarket Targets Pet Market with New Consumer Data Strategy

Tmall Supermarket released a "Brand User Asset and Liability Statement," emphasizing that users are a brand's core asset. The report suggests pet brands should focus on the post-95s generation. By innovating in product, marketing, and services, brands can construct a brand user asset and liability statement, achieving sustainable growth. This approach highlights the importance of understanding and nurturing the relationship between brands and their customers, particularly within the rapidly expanding pet market and the evolving preferences of younger demographics.

02/11/2026 Logistics Industry Insights
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Amazons Apollo Architecture Boosts Ad Profitability

Amazons Apollo Architecture Boosts Ad Profitability

The Apollo advertising architecture centers around a 'performance-driven advertising funnel', leveraging the res-per architecture (high-quality keywords leading to orders before reinvestment) to secure traffic and improve conversion rates. Manual operation faces challenges like low efficiency and high risks. It's recommended to utilize tools for automated management and master practical skills such as matching methods and budget settings. Ultimately, the goal is to achieve sustained growth in advertising revenue by optimizing performance and automating processes within the Apollo framework.

02/11/2026 Logistics Industry Insights
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