Hapag-Lloyd announced that starting August 28, 2024, the GRI fees for shipping from Asia to South America and the West Coast will increase by $2,000. Additionally, a peak season surcharge will be imposed on container cargo from the Far East to Australia. This adjustment in policy occurs amidst frequent fluctuations in current market freight rates and has garnered widespread attention.
This article provides an in-depth analysis of Shopee advertising strategies, emphasizing the importance of traffic. It details keyword selection, bidding techniques, and budget control for search ads. By focusing on efficient product testing and dynamic adjustments, it helps sellers improve ad performance, achieve traffic growth, and increase order conversion rates. The strategies aim to optimize ad spend and maximize ROI for Shopee sellers looking to boost their store's visibility and sales.
Data from the Association of American Railroads shows a mixed picture for the US rail freight market in late January. Carload traffic experienced a slight increase, driven by sectors like nonmetallic minerals, coal, and automotive. However, intermodal traffic continued to decline, potentially due to easing port congestion, inventory adjustments, and slowing consumer spending. Overall, North American rail freight saw a slight decrease. The rail freight market faces a future with both challenges and opportunities.
Data from the Association of American Railroads shows that U.S. rail freight and intermodal traffic declined year-over-year in late May, though coal and chemical shipments bucked the trend with gains. Year-to-date, freight traffic saw a slight increase, while intermodal continued its decline. Supply chain managers should pay attention to factors such as inflation and geopolitical risks, and strengthen demand forecasting and diversify transportation channels to mitigate potential disruptions.
U.S. rail freight data for the week of November 8, 2025, reveals a 0.1% year-over-year increase in traditional carload traffic, but lower than the previous two weeks. Intermodal volume decreased by 8.7% compared to the same period last year. Year-to-date, carload traffic has increased by 1.8%, and intermodal volume by 2.5%. These figures reflect the complexities of the U.S. economy and the challenges and opportunities facing the rail freight market.
October 2025 US rail freight data shows a slight increase of 0.3% in carload traffic, but a 4.8% year-over-year decrease in intermodal volume. Shipments of nonmetallic minerals, metallic ores, and chemicals increased, while grain, miscellaneous, and coal shipments declined. Year-to-date, total carload traffic is up 2.0% and intermodal volume is up 3.2%. The data reflects economic structural changes and market uncertainties, requiring the rail industry to address challenges and seize opportunities.
With the Amazon year-end promotion approaching, how can sellers seize the opportunity to double sales? This article focuses on Amazon's two major traffic engines: the "Brand Recommendation" feature on product detail pages and the Climate Pledge Friendly program, helping sellers attract targeted traffic and increase conversions. Simultaneously, leverage Halloween promotions, using email marketing to precisely reach potential customers and explode sales. Master these strategies to win the year-end peak season!
This article provides three strategies for Amazon sellers of seasonal products to increase sales during peak traffic periods. First, accurately position products during the pre-traffic phase to reduce ineffective spending. Second, analyze customer search term reports for low-budget testing. Third, leverage Sponsored Brands (SB) ads to drive incremental growth before Black Friday. The article also emphasizes the importance of rationally estimating sales and acting within one's capacity to avoid overstocking or understocking.
This article delves into key strategies for driving traffic to Amazon stores, encompassing keyword research, listing optimization, and PPC advertising. By mastering these techniques, sellers can effectively boost store traffic, increase product visibility, and ultimately achieve sales growth. The focus is on practical methods to improve organic ranking and paid advertising performance, leading to a more successful Amazon business. The strategies are designed to be actionable and provide a comprehensive approach to attracting more customers.
With the removal of keywords on Ozon, tags have become crucial for traffic growth. This article provides a practical tag optimization strategy, covering the application of attributes, scenarios, and long-tail tags. Through case studies and effectiveness evaluation methods, it helps sellers increase product visibility, attract precise traffic, and succeed on Ozon. This includes understanding how to choose the right tags and monitor their performance to maximize impact and drive sales on the platform.
