Douyin Emerges As Key Ecommerce Platform for Brands

Douyin Emerges As Key Ecommerce Platform for Brands

This article delves into the roles and differences between Ocean Engine and Qianchuan in Douyin E-commerce. Ocean Engine serves as the cornerstone of Douyin's commercialization, providing technology and traffic support. Qianchuan, on the other hand, is an integrated e-commerce advertising platform that integrates various marketing capabilities to help merchants achieve a closed loop of product management, traffic acquisition, and transaction completion. Mastering the relationship and application of these two is key to profiting from Douyin E-commerce.

12/31/2025 Logistics Industry Insights
Read More
Google Ads Guide Boosts Amazon Seller Sales

Google Ads Guide Boosts Amazon Seller Sales

This article provides an in-depth analysis of how Amazon sellers can leverage Google Ads to drive off-Amazon traffic. It details the advantages of Google Ads, step-by-step setup procedures, best practices, and key considerations. Furthermore, it compares Google Ads with Amazon Marketing Services, aiming to help sellers effectively expand their traffic sources, increase product visibility, and boost sales. The guide focuses on practical strategies for integrating Google Ads into an Amazon selling strategy for optimal results.

12/30/2025 Logistics Encyclopedia
Read More
Amazon Sellers Gain Growth Through Free Post Feature

Amazon Sellers Gain Growth Through Free Post Feature

Amazon Posts offers sellers a free traffic source through social-style product promotion, increasing product exposure, building a following, and improving rankings. This article provides a detailed analysis of the Posts feature, covering application requirements, creation steps, data analysis, and operational techniques. It aims to help sellers effectively utilize this tool to achieve traffic growth and ultimately increase Listing conversion rates. Learn how to leverage Amazon Posts for enhanced visibility and sales performance without additional advertising costs.

12/30/2025 Logistics Industry Insights
Read More
Amazon Launches New Ad Tools for Holiday Shopping Season

Amazon Launches New Ad Tools for Holiday Shopping Season

Amazon introduces three new advertising features to boost peak season sales: a quick-look plugin for instant performance statistics, budget rules for intelligent control, and a brand store traffic generation feature for a dedicated traffic entry point. Sellers can leverage these tools to pinpoint issues, optimize targeting strategies, enhance brand image, and improve user engagement, ultimately driving sales growth. These updates allow for more efficient campaign management and better ROI during the crucial holiday shopping period.

12/30/2025 Logistics Industry Insights
Read More
Global Mask Demand Surges for Crossborder Ecommerce Sellers

Global Mask Demand Surges for Crossborder Ecommerce Sellers

Shinan Cross-border Logistics Navigation launches a free data monitoring feature for the mask industry, helping cross-border e-commerce sellers accurately select products, efficiently attract traffic, and grasp market dynamics to cope with the global mask shortage. This feature monitors surging products and traffic-driving keywords, and automatically alerts users to changes in competitor prices and sales. It provides valuable insights for sellers to optimize their strategies and capitalize on opportunities in the rapidly evolving mask market.

12/30/2025 Logistics Industry Insights
Read More
Amazon Sellers Face FBA Delays Amid New Product Launch Challenges

Amazon Sellers Face FBA Delays Amid New Product Launch Challenges

This article focuses on Amazon's traffic support during the new product launch phase, addressing issues like slow FBA onboarding and stockouts. It provides solutions such as proactive follow-up, flexible adjustment of shipping addresses, and advertising strategy adjustments after stockouts. The importance of precise product selection, Listing optimization, active customer engagement, off-site traffic generation, and data analysis are emphasized. This helps sellers seize the golden opportunity of the new product launch phase and achieve product bestsellers.

12/30/2025 Logistics Industry Insights
Read More
Amazon Sellers Gain Edge with Strategic ASIN Targeting

Amazon Sellers Gain Edge with Strategic ASIN Targeting

This article delves into Amazon ASIN targeting advertising strategies, emphasizing its role in boosting sales and capturing competitor traffic. It details the display locations, influencing factors, and practical techniques of ASIN targeting ads. The article recommends using the Youmai Cloud ERP plugin for ad placement monitoring and data analysis, helping sellers precisely attract traffic and overcome sales bottlenecks. By leveraging ASIN targeting effectively, sellers can gain a competitive edge and achieve significant growth within the Amazon marketplace.

01/16/2026 Warehousing
Read More
Global Ports Adapt to VGM Rules for Smoother Supply Chains

Global Ports Adapt to VGM Rules for Smoother Supply Chains

With the global implementation of the Verified Gross Mass (VGM) regulation, ports face compliance challenges. UK ports offer weighing services, while US ports rely on shipper data. Maersk Terminals emphasizes a data-driven approach. Digital transformation is crucial for VGM compliance. Supply chain companies should strengthen collaboration, optimize processes, and adopt advanced technologies to address the challenges posed by VGM and ensure smooth supply chain operations. Key strategies include enhanced data sharing, streamlined documentation, and leveraging technology for accurate weight verification. Ultimately, proactive adaptation is vital for mitigating disruptions and maintaining efficiency.

09/26/2025 Logistics
Read More
Perus Msmes Gain Boost from Crossborder Ecommerce Forum

Perus Msmes Gain Boost from Crossborder Ecommerce Forum

The Peruvian National Customs Service, with the support of the World Customs Organization, held an online forum to empower Peruvian micro, small, and medium-sized enterprises (MSMEs) in cross-border e-commerce. The forum brought together representatives to discuss international trends, challenges, and best practices, sharing success stories and emphasizing the importance of simplified procedures. Cross-border e-commerce presents opportunities for the Peruvian economy but also faces challenges related to infrastructure, regulation, and talent. Moving forward, Peru should seize opportunities, address challenges, and promote the development of cross-border e-commerce.

01/05/2026 Customs Knowledge
Read More
Beauty Influencer Hayley Faces Backlash Over Whitening Cream Claims

Beauty Influencer Hayley Faces Backlash Over Whitening Cream Claims

Douyin influencer "Sister Haili"'s live stream selling whitening and blemish-removing cream is under scrutiny for suspected illegal ingredient additions and false advertising, sparking consumer concerns. Issues like non-compliant product names, mismatched registration information, and missing ingredient lists have surfaced. Consumers have reported allergic reactions and refund refusals. This incident highlights the chaotic state of the live streaming e-commerce industry, emphasizing the urgent need for strengthened regulation, standardized operations, and the protection of consumer rights. This case underscores the importance of due diligence and transparency in online sales.

01/04/2026 Logistics Industry Insights
Read More