Amazon Headline Search Ads Guide for Brand Visibility

Amazon Headline Search Ads Guide for Brand Visibility

This article provides an in-depth analysis of the advantages and operational methods of Amazon Headline Search Ads. It compares and contrasts them with Sponsored Products ads, offering practical tips on keyword research, campaign setup, performance monitoring, and optimization. The goal is to help sellers create effective brand exposure strategies, ultimately boosting sales and brand awareness. It covers key aspects of utilizing Headline Search Ads to maximize visibility and drive conversions within the Amazon marketplace, focusing on strategic implementation and continuous improvement for optimal results.

01/05/2026 Logistics Encyclopedia
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Ebay Sellers Face IP Risks Risk Account Suspension

Ebay Sellers Face IP Risks Risk Account Suspension

This article provides a detailed interpretation of eBay's infringement penalty policies, including account freezing, restrictions, and suspensions of varying degrees. It delves into common infringement types such as image infringement, trademark infringement, and design infringement. Practical advice is offered to mitigate infringement risks, helping eBay sellers operate in compliance and avoid unnecessary losses. The guide emphasizes understanding eBay's policies and proactively taking steps to ensure listings and business practices adhere to them, ultimately contributing to a safer and more trustworthy marketplace for both buyers and sellers.

01/05/2026 Customs Knowledge
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Amazon Canada Imposes Storage Limits Pushes Multichannel Fulfillment

Amazon Canada Imposes Storage Limits Pushes Multichannel Fulfillment

Amazon Canada will implement new storage limits on May 1st, posing challenges for sellers. This article explores the potential of Multi-Channel Fulfillment (MCF) as a solution, highlighting how MCF can influence sales calculations and potentially increase storage capacity. It also cautions sellers about the potential risks associated with MCF. Data-driven application suggestions are provided to help sellers achieve business growth under the new regulations. The article aims to guide sellers in navigating the new policy and optimizing their operations in the Canadian marketplace.

01/05/2026 Logistics
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Skechers Targets 14 Counterfeit Trademarks on Amazon

Skechers Targets 14 Counterfeit Trademarks on Amazon

This article reveals infringement lawsuits initiated by the popular Amazon brand Skechers, highlighting the risks of trademark, patent, and copyright infringement. It also lists recent examples of other infringement cases. The article provides cross-border e-commerce sellers with advice on preventing infringement risks, including comprehensive searching, cautious usage, timely monitoring, and seeking professional assistance. It emphasizes the importance of due diligence and proactive measures to avoid potential legal issues and financial losses associated with intellectual property rights violations in the competitive online marketplace.

01/05/2026 Logistics Industry Insights
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Global Ecommerce Declaration Signals New Growth Era

Global Ecommerce Declaration Signals New Growth Era

The inaugural Global Cross-border E-commerce Conference was held in Beijing, bringing together global experts to discuss the trends and challenges of cross-border e-commerce development. The conference adopted the 'Beijing Declaration,' providing guidance for future development. It emphasized international cooperation, standardization, and SME empowerment, aiming to build a secure, convenient, and inclusive cross-border e-commerce ecosystem and promote sustainable global trade growth. The declaration highlights the importance of collaboration in addressing regulatory hurdles and fostering consumer trust in the digital marketplace.

01/26/2026 Customs Knowledge
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Henan Amazon Sellers Adopt AI Strategies for Expansion

Henan Amazon Sellers Adopt AI Strategies for Expansion

The Amazon Global Selling Seller Year-End Strategy Summit (Henan) will be held in Zhengzhou on January 27th. Focusing on "AI-Driven Cross-border Operation Growth," the summit covers core topics such as AMC applications, AI advertising, account compliance, platform policies, logistics optimization, and financial & tax compliance. It aims to provide Henan cross-border sellers with practical annual strategy guidance to help them succeed in 2026. The event offers insights and tools to leverage AI for enhanced efficiency and growth in the global marketplace.

01/26/2026 Logistics Industry Insights
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Amazon Sellers Face Challenges in Competitive Ecommerce Market

Amazon Sellers Face Challenges in Competitive Ecommerce Market

An Amazon entrepreneur shares her challenges and insights in e-commerce, emphasizing the importance of bold decisions and focused problem-solving in a market with declining traffic and increasing competition. She believes success isn't just about working hard, but about making the right choices, improving cognitive abilities, and seizing opportunities within the right network. Furthermore, work-life balance and a positive attitude are essential factors. She highlights that strategic thinking and continuous learning are key to navigating the complexities of the Amazon marketplace and achieving sustainable growth.

02/12/2026 Logistics Industry Insights
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Tmall Platform Boosts Global Ecommerce Sellers Expansion

Tmall Platform Boosts Global Ecommerce Sellers Expansion

This article delves into how cross-border e-commerce sellers can leverage the Tmall distribution platform to expand their global market reach. It analyzes the core value proposition of the Tmall distribution platform, details the key steps for onboarding, and offers suggestions for improving operational efficiency. The aim is to assist cross-border e-commerce sellers in effectively utilizing the platform to achieve business growth and increased sales in the global marketplace. The study provides practical insights for navigating the platform and maximizing its potential.

02/12/2026 Logistics Industry Insights
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E2open CEO Stresses Supply Chain Resilience Amid Global Volatility

E2open CEO Stresses Supply Chain Resilience Amid Global Volatility

In an interview, E2open CEO Michael Farlekas provides insights into the challenges and opportunities facing the logistics industry. He analyzes the current state of freight economics, port throughput fluctuations, and the crucial role of supply chain diversification and resilience. Farlekas emphasizes that businesses should proactively embrace change through lean operations, technology enablement, and strategic partnerships to build more resilient supply chains capable of navigating complex and volatile market conditions. Building resilience is key to adapting to unforeseen disruptions and maintaining a competitive edge in the global marketplace.

02/12/2026 Logistics Industry Insights
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Law Firm Warns Rummikub Over Ecommerce IP Risks

Law Firm Warns Rummikub Over Ecommerce IP Risks

HSP Law Firm represents the “Magic Bridge” brand, posing infringement risks to cross-border e-commerce sellers. This article analyzes potential risk areas and offers recommendations for mitigation, including trademark and copyright screening, and ensuring financial security. It emphasizes the importance of compliant operations in navigating these challenges. Sellers should be proactive in identifying and addressing potential infringement issues to avoid legal repercussions and protect their businesses. Due diligence and adherence to intellectual property laws are crucial for sustainable success in the global marketplace.

02/03/2026 Customs Knowledge
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