Guide Using Whatsapp for Global Trade Expansion

Guide Using Whatsapp for Global Trade Expansion

This article provides an in-depth analysis of WhatsApp's application in foreign trade customer acquisition, offering comprehensive guidance from account acquisition and practical tips to advanced tools. Driven by data analysis strategies, it helps foreign trade companies improve customer reach and order conversion rates, achieving refined operations. Learn how to effectively leverage WhatsApp for lead generation, customer engagement, and ultimately, boosting your international sales through strategic implementation and data-driven insights. This guide covers essential aspects to maximize your WhatsApp marketing efforts.

12/29/2025 Logistics Encyclopedia
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Amazon Ads Strategy Boosts Growth and Efficiency

Amazon Ads Strategy Boosts Growth and Efficiency

This article delves into how Amazon sellers can determine if they are suitable for incrementality at the advertising level, emphasizing the importance of advertising profitability and product order stability as key prerequisites. It provides specific incrementality strategies, including strategy evaluation, potential keyword mining, and architecture supplementation. The goal is to help sellers achieve steady sales growth while controlling ACOS (Advertising Cost of Sales). The article offers practical insights into optimizing advertising spend and maximizing sales performance on the Amazon platform.

12/29/2025 Logistics Encyclopedia
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Amazon Sellers Gain Clarity on Acos Ad Profitability

Amazon Sellers Gain Clarity on Acos Ad Profitability

This article provides an in-depth analysis of the Amazon Advertising ACOS formula, revealing the underlying profit logic. By deconstructing the formula, it clarifies the impact of key factors such as average order value, conversion rate, and CPC on ACOS. The importance of optimizing listings and the product itself is emphasized, offering practical advertising optimization strategies for Amazon sellers. Understanding these elements allows sellers to effectively manage ad spend and improve profitability by focusing on both ad performance and product quality.

12/30/2025 Logistics Industry Insights
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Amazons Early Prime Deals Signal Holiday Spending Trends

Amazons Early Prime Deals Signal Holiday Spending Trends

Data from Amazon's Prime Early Access Sale indicates a diversion of some Black Friday and Cyber Monday demand, leading to a decrease in average order value. Consumer sentiment suggests a wait-and-see approach. Amazon's own products performed strongly. Third-party sellers need to adapt by employing strategies such as differentiated competition, refined operations, and diversified channels to navigate the evolving market landscape. The report highlights the need for sellers to be proactive and responsive to changing consumer behaviors during major sales events.

12/30/2025 Logistics Industry Insights
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Ecommerce Firms Prioritize Supply Chain Efficiency for Growth

Ecommerce Firms Prioritize Supply Chain Efficiency for Growth

This article delves into how independent site sellers can build an efficient and stable supply chain system by determining the appropriate supply model (dropshipping or stock preparation), optimizing sales planning, integrating supply chain resources, maintaining supplier relationships, introducing professional talent, and using ERP systems. It emphasizes the importance of a full-chain awareness, aiming to help sellers reduce costs, improve efficiency, and ultimately stand out in the competitive cross-border e-commerce landscape. This includes strategies for effective inventory management and order fulfillment.

12/30/2025 Logistics Industry Insights
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Tiktok Shop Aims to Improve Seller Experience Scores

Tiktok Shop Aims to Improve Seller Experience Scores

This article addresses the challenge of improving TikTok Shop experience scores, especially for shops below 4.5. It provides refined operational strategies by analyzing the importance of the experience score. A phased improvement plan is proposed: high-scoring shops should focus on order fulfillment and customer service, while low-scoring shops should use promotional items to attract traffic and optimize customer service and delivery. The core lies in product selection, shipping, and after-sales service to ensure a steady increase in the experience score.

01/16/2026 Logistics Encyclopedia
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Amazon Sellers Hit by Unexpected Holiday Sales Slump

Amazon Sellers Hit by Unexpected Holiday Sales Slump

Amazon's Christmas peak season arrived early but met with a cold reception, with sellers experiencing a sharp drop in order volume. Contributing factors include early consumer spending, logistical limitations, and sellers activating holiday mode. Changes in platform advertising rules have also intensified pressure on sellers. It is recommended that sellers adjust their advertising strategies and actively prepare for the next consumption cycle, such as the New Year. The early slowdown highlights the need for adaptability in a changing e-commerce landscape.

01/15/2026 Logistics Industry Insights
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Ecommerce Logistics Firms Adapt to Challenges and Growth

Ecommerce Logistics Firms Adapt to Challenges and Growth

This paper focuses on e-commerce logistics, exploring the current state of the parcel express delivery market, the potential of reverse logistics, and the dynamics of the transportation market. It emphasizes that companies need to embrace challenges and seize opportunities by improving service quality and optimizing operational efficiency in order to stand out in the fierce market competition. The study highlights key strategies for success in the evolving landscape of e-commerce logistics and reverse logistics within the competitive express delivery sector.

01/20/2026 Logistics Industry Insights
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Freight Forwarding Basics Booking and Container Release Guide

Freight Forwarding Basics Booking and Container Release Guide

This article is designed for freight forwarding novices, explaining in detail how to arrange container loading and the concept of “container release” after receiving the shipping order confirmation. It emphasizes the importance of verifying the information on the shipping order confirmation and elaborates on the container release process and the required documents. The aim is to help beginners quickly grasp the freight forwarding operation process.

08/23/2025 Logistics Encyclopedia
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Douyin Sellers Boost Dropshipping With Key Tools

Douyin Sellers Boost Dropshipping With Key Tools

This article delves into four essential categories of operation tools for the Douyin Shop dropshipping model. Product selection tools help pinpoint potential bestsellers, while listing tools improve product publishing efficiency. Order software automates order processing, and the Douyin Shop APP facilitates mobile office work. Mastering these tools and combining them with core operational skills can effectively enhance shop operating efficiency and achieve sustained growth.

01/06/2026 Logistics Encyclopedia
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