Taboola Helps Brands Optimize Ad Spend Via Native Ads

Taboola Helps Brands Optimize Ad Spend Via Native Ads

This article provides an in-depth analysis of Taboola's CPC billing model, offering practical budget setting recommendations and cost optimization techniques. By clarifying marketing objectives, analyzing data, and continuously monitoring performance, advertisers can maximize budget efficiency and master native advertising on the Taboola platform. The focus is on achieving optimal ROI through strategic budget allocation and continuous refinement of campaigns based on performance metrics.

01/23/2026 Logistics Industry Insights
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Twitch Streamers Monetize Gaming Passion for Profit

Twitch Streamers Monetize Gaming Passion for Profit

This article delves into the monetization models of the Twitch game streaming platform, including Turbo subscriptions, streamer monetization (subscriptions, donations, ad revenue sharing), advertising, and collaborative promotions. It provides practical advice for game players and potential streamers on how to achieve game monetization on Twitch. The aim is to help them understand the platform's operational mechanisms and embark on a path to generating revenue through game streaming.

01/27/2026 Logistics Industry Insights
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Ozon Ecommerce Key Strategies for New Sellers

Ozon Ecommerce Key Strategies for New Sellers

A beginner's guide to avoiding common pitfalls on Ozon: product selection tips focusing on avoiding problematic items and recommending categories like household goods and daily necessities. This guide provides comprehensive operational planning advice covering funding, logistics, pricing, promotions, and advertising, all designed to help you achieve steady growth on the platform. It offers a holistic approach to navigating the Ozon marketplace and building a sustainable business.

02/02/2026 Logistics Industry Insights
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Reverse Logistics Boosts Sustainability in Global Supply Chains

Reverse Logistics Boosts Sustainability in Global Supply Chains

In the face of global economic volatility, companies need to prioritize reverse logistics, reduce reliance on single countries, and address challenges in emerging markets while capitalizing on nearshoring opportunities. Building a transparent and secure supply chain network is crucial for achieving sustainable development. Focusing on efficient reverse logistics processes helps minimize waste, optimize resource utilization, and ultimately contributes to a more resilient and environmentally responsible supply chain.

02/04/2026 Logistics Industry Insights
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Temu Sellers Grapple With Higher Fees Seek Costcutting Measures

Temu Sellers Grapple With Higher Fees Seek Costcutting Measures

This article delves into Temu's TRO (Total Refund Offer) fees, highlighting their impact on cross-border e-commerce seller profitability. It emphasizes the importance of understanding the fee structure and suggests strategies for mitigating TRO expenses. Sellers should focus on optimizing product quality, logistics, and after-sales service to reduce return rates. By effectively controlling TRO fee expenditures, sellers can achieve sustainable growth on the Temu platform.

02/03/2026 Customs Knowledge
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Fedex Trails UPS USPS in Pandemic Ecommerce Delivery Speed

Fedex Trails UPS USPS in Pandemic Ecommerce Delivery Speed

Convey's March logistics delivery time report reveals the impact of the pandemic on retail delivery. The report shows that overall on-time performance has recovered to pre-pandemic levels, but FedEx lagged behind. In terms of market share, FedEx and UPS dominate. FedEx Economy's on-time performance significantly declined after its transformation. Retailers should leverage data to optimize carrier selection and improve the delivery experience.

02/04/2026 Logistics Industry Insights
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Linkedin Offers Costeffective B2B Lead Generation Strategies

Linkedin Offers Costeffective B2B Lead Generation Strategies

This article delves into low-cost, high-efficiency B2B marketing on LinkedIn. Through three practical case studies, it analyzes content filtering, contextual targeting, and data-driven optimization to reduce lead acquisition costs and improve advertising ROI. It provides practical advice on building high-density information databases, optimizing content formats, and implementing keyword and compliance strategies. This helps businesses achieve targeted marketing success on LinkedIn.

02/05/2026 Logistics Industry Insights
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