Chinese Sellers Target French Ecommerce With Localization Strategy

Chinese Sellers Target French Ecommerce With Localization Strategy

This article focuses on the challenges and opportunities faced by Chinese e-commerce sellers in the French market, emphasizing the importance of localization operations. By registering a French company, sellers can improve traffic acquisition efficiency, seize policy dividends, expand platform cooperation, and cater to consumer preferences. The article details the French company registration process, annual review, and tax compliance requirements. It also recommends professional cross-border service agencies to provide one-stop solutions, helping Chinese sellers achieve success in the French market.

01/21/2026 Logistics Industry Insights
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Kwai Advertisers Adopt Threetier Strategy for Better Results

Kwai Advertisers Adopt Threetier Strategy for Better Results

This article provides an in-depth analysis of the three-layer account structure (Account, Ad Group, Ad) within the Kwai advertising platform. It elaborates on the functional positioning, key settings, and practical applications of each layer. Through case study analysis, it offers advertisers systematic strategies for managing ad campaigns, improving placement efficiency, and enhancing overall performance. The focus is on providing actionable insights for optimizing Kwai ad spend and achieving better results in cross-border e-commerce.

01/21/2026 Customs Knowledge
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Kwai Ads Bidding Strategy Boosts Latin American Ecommerce

Kwai Ads Bidding Strategy Boosts Latin American Ecommerce

This article provides an in-depth analysis of Kwai Ads' bidding mechanism, bidding types, and optimization strategies, offering a systematic guide for cross-border e-commerce sellers. It covers real-time bidding logic, a comparison between manual and optimized bidding methods, budget settings, key influencing factors, and practical recommendations. This guide aims to help you master Kwai Ads and improve your ROI in the Latin American market.

01/21/2026 Logistics Industry Insights
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Supply Chains Boost Efficiency with Marginal Gains Strategy

Supply Chains Boost Efficiency with Marginal Gains Strategy

The law of diminishing marginal returns highlights the accumulation of overall benefits through incremental improvements, offering an effective approach for businesses to enhance supply chain performance within limited budgets. Companies should adopt unified planning, data-driven decision-making, leverage artificial intelligence and scenario modeling, and continuously improve to adapt to changes, achieving cost savings and efficiency gains. By focusing on details and continuous optimization, businesses can gain a competitive edge. This approach allows for maximizing impact with minimal investment, proving particularly valuable in resource-constrained environments.

01/22/2026 Logistics Industry Insights
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Freight Industry Adopts 3D Market Strategy for Growth

Freight Industry Adopts 3D Market Strategy for Growth

The freight industry is entering a three-dimensional market era, with spot, forward, and futures markets interconnected, increasing information transparency, and intensifying rate fluctuations. Companies need to understand market dynamics and utilize forward contracts and futures instruments to hedge risks, optimize price discovery, and develop three-dimensional execution strategies. This approach is crucial for gaining a competitive edge in the new market landscape. Effective risk management and strategic planning are essential for navigating the complexities and capitalizing on opportunities within this evolving environment.

01/21/2026 Logistics Industry Insights
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Amazon Sellers Gain Edge with Virtual Bundles Strategy

Amazon Sellers Gain Edge with Virtual Bundles Strategy

This article analyzes Amazon's Virtual Bundles feature, highlighting its potential to increase sales while also warning sellers about compliance risks. Compliant operation is a prerequisite for utilizing Virtual Bundles; non-compliance can lead to account restrictions. Sellers should carefully evaluate their products to ensure they adhere to Amazon's rules and guidelines. Understanding and mitigating these risks is crucial for maximizing the benefits of Virtual Bundles and maintaining a healthy seller account. Prioritizing compliance will allow sellers to leverage this feature effectively and avoid potential penalties.

01/22/2026 Logistics
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Tiktok Shop Strategy How to Identify Viral Products

Tiktok Shop Strategy How to Identify Viral Products

This article delves into the product selection logic of TikTok Shop, emphasizing three core elements: user attribute matching, content-driven consumption, and platform algorithm preferences. It helps merchants efficiently identify potential viral products through market data analysis, product characteristic screening, and content marketing suitability. Furthermore, it provides a guide to avoid common pitfalls and offers practical tools to help you achieve sales growth on TikTok Shop. The focus is on strategies for finding products that resonate with the platform's audience and algorithm.

01/23/2026 Logistics Industry Insights
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Infobel Expands Global Trade Strategy to 70 Markets

Infobel Expands Global Trade Strategy to 70 Markets

This article details how to effectively develop foreign trade customers in 70 countries using Infobel, a global business information platform. It provides a three-step search method, combined with Google and LinkedIn to identify decision-makers, and customs data to verify import qualifications. These techniques help foreign trade companies accurately target potential customers and improve development efficiency. Furthermore, email templates are provided to facilitate foreign trade business expansion.

01/07/2026 Customs Knowledge
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Global Customs Body Stresses Air Cargo Security Collaboration

Global Customs Body Stresses Air Cargo Security Collaboration

The World Customs Organization (WCO) attended the International Air Cargo Forum, focusing on industry challenges and opportunities while emphasizing cooperation and security. The forum covered topics such as cybersecurity, e-commerce, PLACI, and new EU regulations. The WCO presented its tools and measures for trade facilitation and security, and highlighted its collaboration with ICAO on an action plan. The LEADS initiative provides a platform for industry leaders to discuss key challenges facing the air cargo industry, promoting global trade prosperity.

01/05/2026 Logistics
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New Framework Aims to Boost Gender Equality in Global Trade

New Framework Aims to Boost Gender Equality in Global Trade

During the 2019 WTO Global Review of Aid for Trade, the WCO co-organized a side event focusing on gender mainstreaming in trade facilitation. The meeting highlighted the importance of gender equality, revealing barriers to women's participation in trade. Experiences from the EU and Uganda were shared, and the WCO presented its tools and initiatives to promote gender equality and diversity in customs. This event laid the groundwork for future efforts to promote gender equality within Aid for Trade initiatives.

01/05/2026 Customs Knowledge
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