Amazon Sellers Boost Rankings with Dual Keyword Strategy

Amazon Sellers Boost Rankings with Dual Keyword Strategy

This article delves into the influencing factors of Amazon keyword ranking, emphasizing the importance of both conversion rate and order volume. By utilizing Amazon's backend and third-party tools, sellers can evaluate conversion rates and estimate order volume. This allows for the creation of more effective promotion strategies, ultimately achieving the goal of top-page keyword ranking. Focusing on these metrics helps sellers optimize their listings and drive more sales on the Amazon platform.

12/30/2025 Logistics Encyclopedia
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North American Rail Freight Mixed As Intermodal Outperforms in July

North American Rail Freight Mixed As Intermodal Outperforms in July

The Association of American Railroads (AAR) reported mixed results for North American rail freight traffic for the week ending July 7. Overall freight volume saw a slight year-over-year decrease, but intermodal volume increased. Regional performance varied, with significant differences between the East and West. Automotive and petroleum product shipments showed notable growth. Businesses should optimize intermodal strategies, pay attention to regional variations and key industries, and strengthen risk management practices.

01/22/2026 Logistics
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East Coast Port Labor Dispute Shifts Imports to West Coast

East Coast Port Labor Dispute Shifts Imports to West Coast

The rising risk of port strikes on the US East and Gulf Coasts may drive a surge in US import volume in August. Retailers are proactively taking measures such as front-loading shipments and diverting cargo to West Coast ports. The report forecasts a 12.1% year-over-year increase in import volume for the full year 2024. Retailers need to closely monitor the situation and take proactive steps to ensure supply chain stability.

01/29/2026 Logistics
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Shipping Market Faces Cost Challenges Despite Growth Signs

Shipping Market Faces Cost Challenges Despite Growth Signs

The Cass Freight Index indicates significant growth in both freight volume and expenditures in November, signaling positive market developments. However, capacity constraints and rising costs remain challenges. Businesses should closely monitor index fluctuations to optimize strategies, seize opportunities, and address challenges to secure future success. This requires proactive planning and adaptation to the evolving freight landscape. Understanding the interplay between volume, expenditure, and capacity is crucial for navigating the current market conditions.

01/29/2026 Logistics Industry Insights
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US Rail Freight Sees Carload Drop Intermodal Rise

US Rail Freight Sees Carload Drop Intermodal Rise

The US rail freight market is showing a diverging trend. While carload volume has decreased year-over-year, shipments of grain and forest products have increased. Notably, intermodal volume is growing against the overall trend. Rail companies need to capitalize on intermodal opportunities, proactively address challenges, and develop clear strategies to achieve sustainable development. This requires a focus on efficiency, customer service, and adapting to evolving market demands to maintain competitiveness in the transportation sector.

01/29/2026 Logistics
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Key Shipping Routes and Transit Times Shenzhen to Indonesia

Key Shipping Routes and Transit Times Shenzhen to Indonesia

This article provides a detailed overview of the transit time for sea freight from Shenzhen to Indonesia. It analyzes factors influencing shipping duration, including direct vs. transshipment routes, vessel type selection, and booking class. The information provides a useful reference for readers when choosing a sea freight solution, helping them better plan their logistics and transportation strategies. It aims to optimize shipping schedules and minimize potential delays by understanding these key factors.

01/23/2026 Logistics
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Middle Easteurope Sea Freight Routes Face Logistics Challenges

Middle Easteurope Sea Freight Routes Face Logistics Challenges

This article comprehensively analyzes the key aspects of sea freight from the Middle East to Europe. It covers route selection (Suez Canal vs. alternative routes), port considerations, vessel types, document preparation, and customs declaration. The aim is to provide importers and exporters with a practical guide to facilitate efficient and cost-effective sea freight trade. It offers insights into navigating the complexities of this trade route, helping businesses optimize their logistics and minimize potential challenges.

02/02/2026 Logistics Encyclopedia
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