Amazon Launches Search Query Dashboard to Boost Seller Sales

Amazon Launches Search Query Dashboard to Boost Seller Sales

The Amazon Search Query Performance dashboard is a crucial tool for brand sellers to unlock sales growth. By analyzing customer search behavior, sellers can optimize keyword strategies, improve product listings, adjust advertising campaigns, and discover new product opportunities. This dashboard provides key data such as search volume, click-through rate, and conversion rate, helping sellers comprehensively understand product performance and enhance their competitiveness on the Amazon platform. It allows for data-driven decisions to improve visibility and drive sales.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Face Slumping Sales Operational Hurdles

Amazon Sellers Face Slumping Sales Operational Hurdles

Amazon's slow season presents challenges for sellers, including declining order volume and rising operational costs. This article delves into eight major reasons for the decline in sales of existing products, emphasizing the importance of precise operation. Faced with high industry talent mobility and intense competition, sellers must continuously improve their competitiveness to survive the off-season. Focusing on detailed strategies and efficient resource allocation is crucial for navigating the challenges and maintaining a sustainable business during this period.

12/31/2025 Logistics Industry Insights
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Online Advertising Shifts From SEO to Paid Traffic Bidding

Online Advertising Shifts From SEO to Paid Traffic Bidding

This article delves into the evolution of online advertising, from display and targeted ads to bidding advertising, revealing the evolutionary logic from 'guaranteed volume' to 'guaranteed price'. It explores future trends such as programmatic buying and native advertising, providing practical suggestions for cross-border e-commerce advertising strategies. The aim is to help businesses achieve effective traffic monetization. The article provides insights into optimizing ad campaigns and maximizing return on investment in the competitive online advertising landscape.

12/29/2025 Logistics Encyclopedia
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US Freight Forwarders Adapt to Carrier Alliance Shifts

US Freight Forwarders Adapt to Carrier Alliance Shifts

This article delves into the freight forwarder ratio strategies of US line carriers. Through data analysis, it reveals how major carriers like CMA, MSC, and MSK respond in different market environments. The article emphasizes that carriers should maintain a balance between freight forwarder and direct customer cargo volume, fine-tuning it according to market changes to achieve stable revenue growth. For freight forwarders, understanding carrier strategies and choosing appropriate partners is crucial for success in the US market.

12/30/2025 Logistics Industry Insights
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Amazon Adds add to Cart Button to Search Results Boosting Sales

Amazon Adds add to Cart Button to Search Results Boosting Sales

Amazon has added an 'Add to Cart' button to its search results page, shortening the purchase path and boosting conversion rates. Sellers should check if this feature is enabled for their categories and optimize their listings accordingly. Focus on improving titles, images, star ratings, prices, and promotional offers to capitalize on peak season sales opportunities. This new feature allows customers to quickly add items to their cart directly from the search results, potentially leading to increased sales volume.

12/30/2025 Logistics Industry Insights
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Wallhamn Port Boosts Scandinavias Automotive Trade

Wallhamn Port Boosts Scandinavias Automotive Trade

The Port of Varberg is the largest privately owned port in Scandinavia and a key hub for Swedish automobile import and export. Strategically located and well-equipped, the port handles various container and dry cargo vessels. It processes a significant volume of ships, containers, cars, and goods annually, playing a vital role in regional trade. Its modern facilities and efficient operations make it a crucial link in the supply chain for various industries, particularly the automotive sector in Sweden and beyond.

09/29/2025 Port Encyclopedia
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USPS Reforms Face Scrutiny Over Speed Cost Savings Claims

USPS Reforms Face Scrutiny Over Speed Cost Savings Claims

The USPS's package handling reform is generating controversy. It aims to improve efficiency by adjusting partnerships with transportation providers. However, industry associations fear potential service delays and increased costs. While the USPS insists it can effectively handle the shifted package volume, the industry urges caution. They advocate for a balanced approach between efficiency and service to avoid market disruptions. The reform's impact on delivery times and overall market stability remains a key concern as the USPS moves forward with its planned changes.

11/03/2025 Logistics
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UPS Teamsters Agree on Surepost Package Size in Tentative Deal

UPS Teamsters Agree on Surepost Package Size in Tentative Deal

UPS and the Teamsters union have reached a tentative agreement, adjusting SurePost package size limits, potentially shifting more packages to union drivers for delivery. This move could impact UPS's operational costs, union member benefits, and consumer service experience. The agreement also sparks discussion about automation in the logistics industry and the future of labor relations. The change in SurePost dimensions aims to bring more volume under the union contract, influencing delivery efficiency and potentially affecting the competitive landscape within the package delivery sector.

11/03/2025 Logistics
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Flexport Expands Ecofriendly LCL Shipping Globally

Flexport Expands Ecofriendly LCL Shipping Globally

Flexport LCL shipping offers global coverage, proprietary consolidation, and expedited services, ideal for SMEs. Flexport demonstrates its commitment to environmental responsibility by offsetting carbon emissions. Choosing between LCL and FCL requires balancing cargo volume, transit time, and cost. Flexport LCL services empower businesses to achieve efficient and sustainable logistics solutions. Weighing cargo size, urgency, and budget is crucial when deciding between Less than Container Load (LCL) and Full Container Load (FCL) shipping. Flexport provides solutions for both, emphasizing sustainability through carbon offsetting.

11/03/2025 Logistics Encyclopedia
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Indias JNPA Port Faces Congestion Crisis Disrupting Supply Chains

Indias JNPA Port Faces Congestion Crisis Disrupting Supply Chains

India's largest container port, Nhava Sheva, is experiencing significant congestion due to a surge in cargo volume, altered shipping routes, and mismatched capacity. While the port is actively expanding to address the issue, the impact of congestion on the supply chain cannot be ignored. Businesses are advised to plan ahead, explore alternative solutions, and maintain open communication to mitigate risks. The congestion highlights the need for improved infrastructure and logistics management within the Indian supply chain to ensure efficient trade flow.

11/03/2025 Port Encyclopedia
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