Coop Automates Food Supply Chain for Faster Fresh Delivery

Coop Group's distribution center optimizes the entire process from receiving and storage to picking and shipping through automation. By employing precise temperature control, diverse picking systems, and intelligent shipping buffers, Coop Group enhances efficiency, reduces costs, and improves customer experience. This serves as a valuable reference for the future development of the food supply chain, demonstrating how automation can streamline operations and improve overall performance in a demanding industry.
Coop Automates Food Supply Chain for Faster Fresh Delivery

Imagine tapping your smartphone and having fresh salmon from distant waters or imported avocados delivered to your doorstep by morning. This modern convenience masks an intricate technological ballet occurring behind the scenes. At the heart of this operation lies Coop Group's automated distribution center, where cutting-edge technology meets precision logistics to revolutionize fresh food delivery.

The Race Against Time: Fresh Food's Relentless Clock

Food distribution, particularly for perishable items, operates on a stopwatch. Every passing minute threatens product quality, making efficiency not just desirable but essential. Coop Group's distribution center serves as both local supplier and network hub, coordinating what logistics director Ove Bjorgum describes as "extensive cross-system operations." Like a symphonic ensemble, each component must perform flawlessly—any misstep risks compromising the entire system.

The Intelligent Warehouse: Where Technology Meets Freshness

Every product entering Coop's distribution center carries a digital passport—the Advanced Shipping Notice (ASN). This electronic tag enables the system to anticipate arrivals and prepare accordingly. Upon arrival, goods enter a central conveyor network that routes them to specialized automated storage and retrieval systems (AS/RS).

The facility divides into five climate-controlled zones:

  • Ambient Zone: The domain of shelf-stable goods like canned foods and dry goods, managed by pallet-based AS/RS systems.
  • Chilled Zone: A produce paradise with dual temperature settings to accommodate tropical fruits and leafy greens.
  • Low-Temperature Zone: The cold sanctuary for dairy and meat products requiring constant refrigeration.
  • Frozen Zone: An arctic vault preserving frozen goods at subzero temperatures.
  • Returns Area: A dedicated space for processing returned items through quality assessment and disposition.

Picking Systems: Human-Machine Collaboration

Coop's distribution center employs multiple picking methodologies:

Order Picking Machinery (OPM) Zone

Here, automated systems dismantle pallets, temporarily store cartons, and reconstruct optimized pallets using robotic arms that incorporate stabilizing slip-sheets.

Dynamic Picking System (DPS) Zone

For delicate items requiring human handling, workers follow light-guided systems to transfer products from supply bins to shipping containers.

Case Picking System (CPS) Zone

Bulky items move through voice-directed picking stations where workers build pallets that later merge with other system outputs.

The Final Sprint: Dispatch Buffer Zones

Four specialized AS/RS buffer zones serve as staging areas, equipped with cranes and gravity conveyors that synchronize loading operations. These buffers absorb shipment surges, ensuring trucks depart precisely on schedule.

Returns Processing: Closing the Loop

A dedicated returns area handles product evaluations, determining whether items re-enter inventory or require disposal. This closed-loop system minimizes waste while maintaining quality standards.

Automation: The Inevitable Future

Coop's distribution center exemplifies how automation transforms food supply chains—enhancing efficiency, reducing costs, and improving customer experiences. As technology advances, such systems will become industry standards, reshaping how consumers access fresh, high-quality foods worldwide.