Amazon UK Sellers Face IEN Compliance Deadline to Avoid Shipment Holds

This article provides a detailed guide and recommendations for the Import Entry Number (IEN) compliance requirements implemented by Amazon UK on June 30, 2024. It covers IEN acquisition, uploading, record keeping, and the submission of reasonable justifications, aiming to help sellers navigate the new regulations smoothly and avoid shipment restrictions, ensuring normal business operations. The importance of regularly checking compliance status, training the team, and seeking professional assistance is also emphasized. This guide is crucial for sellers operating in the UK marketplace to maintain their business continuity.
Amazon UK Sellers Face IEN Compliance Deadline to Avoid Shipment Holds

Imagine preparing inventory for months, anticipating a bestseller, only to have shipments restricted due to a minor compliance oversight—wiping out potential profits overnight. The June 30, 2024 deadline for Import Entry Number (IEN) compliance on Amazon's UK marketplace is fast approaching. This comprehensive guide outlines essential steps to ensure uninterrupted business operations.

IEN: Your Mandatory Passport for UK Marketplace Access

Effective January 1, 2024, all merchandise entering Amazon's UK fulfillment centers requires an Import Entry Number. This measure, implemented in coordination with HM Revenue & Customs (HMRC), strengthens import supervision. The IEN serves as your shipment's official customs identification—without it, goods may face processing delays or restrictions.

Urgent Compliance Timeline

Sellers failing to submit valid IENs or provide acceptable justification within 60 days of inventory arrival at UK warehouses face immediate restrictions on new shipment creation. This could disrupt restocking cycles, cause missed sales opportunities during peak periods, and potentially damage seller account standing.

Three-Step IEN Acquisition Process

  1. Contact Logistics Partners: Immediately engage your freight forwarders or carriers to confirm IEN availability. These partners hold primary responsibility for IEN provision.
  2. Verify Documentation: Scrutinize all IEN details against shipment records. Even minor discrepancies may trigger compliance failures.
  3. Maintain Organized Records: Archive all IEN-related documentation systematically. These serve as critical audit evidence.

Step-by-Step IEN Submission Guide

  1. Access Amazon Seller Central using your credentials
  2. Navigate to "Inventory" or "Shipment Management" sections
  3. Locate the relevant shipment record
  4. Select the IEN upload option and submit complete documentation

Prioritize Post-April 2024 Shipments

Amazon specifically advises sellers to focus first on shipments arriving after April 1, 2024. Conduct thorough reviews of these transactions, immediately addressing any missing or incorrect IENs through appropriate channels.

Six-Year Document Retention Requirement

HMRC mandates maintaining all import documentation, including IENs, for six years. Implement these recordkeeping best practices:

  • Adopt specialized compliance management software or structured databases
  • Establish automated backup protocols
  • Develop standardized naming conventions for efficient retrieval

Alternative Compliance: Acceptable Justifications

When unable to provide IENs within the 60-day window, sellers must submit valid explanations through Seller Central, supported by documentary evidence. Common acceptable circumstances include:

  • Delayed IEN issuance by logistics providers (with communication records)
  • Customs holds (with official detention notices)
  • Technical system failures (with error documentation)

Proactive Compliance Audits

Regular self-assessments help maintain compliance:

  • Review all shipment IEN statuses systematically
  • Cross-reference IEN details against shipment records
  • Update recordkeeping systems continuously

Organizational Training Requirements

Compliance requires organization-wide understanding. Training programs should cover:

  • IEN procurement and submission protocols
  • Document retention procedures
  • Contingency planning for compliance exceptions

Frequently Asked Questions

What constitutes an Import Entry Number?

UK customs authorities assign IENs during import clearance. Common formats include Movement Reference Numbers (replacing previous CHIEF system references) and S10 codes for postal shipments. Logistics providers typically supply this information to sellers.

What is the IEN submission window?

Sellers have 60 days from initial warehouse receipt to submit IENs through Seller Central. After this period, IEN fields become non-editable though still viewable.

Conclusion

Amazon UK's IEN compliance requirements present significant operational considerations for marketplace sellers. By implementing systematic documentation processes, prioritizing time-sensitive shipments, maintaining thorough records, and understanding exception procedures, businesses can navigate these regulations effectively. Compliance serves not as an obstacle, but as a foundation for sustainable UK marketplace success.