Amazon Sellers Turn to Offplatform Tactics for Growth

Amazon Sellers Turn to Offplatform Tactics for Growth

With rising on-Amazon traffic costs, this article emphasizes the importance of integrating on- and off-Amazon strategies. By analyzing suitable scenarios for off-Amazon traffic generation, key influencing factors, and subsequent operational strategies, it provides sellers with effective ways to stand out in a competitive market. Combining on- and off-Amazon approaches is crucial for achieving sustainable growth in Amazon operations. It highlights the need to diversify traffic sources and leverage external channels to drive sales and improve overall performance on the platform.

01/06/2026 Logistics Industry Insights
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Beijing Airport Streamlines Customs Clearance for Export Returns

Beijing Airport Streamlines Customs Clearance for Export Returns

This article provides a detailed interpretation of the customs clearance process, required documents, and key inspection points for export returned goods at Beijing Airport. It offers solutions to common issues such as INVOICE issuance and discrepancies in returned quantities. The importance of selecting a professional customs clearance company is emphasized to help foreign trade enterprises efficiently and compliantly handle returned goods, minimizing losses. The article aims to guide businesses through the complexities of the return process and ensure adherence to regulations.

02/21/2025 Customs Knowledge
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Guide to Streamlining International Customs Clearance

Guide to Streamlining International Customs Clearance

International logistics customs clearance is a crucial step for import and export of goods. This article details the definition and process of customs clearance, and lists the commonly required documents, such as bill of lading, invoice, and packing list. It also emphasizes the importance of understanding customs policies and accurate declaration. Furthermore, it introduces factors affecting customs clearance time. The aim is to provide readers with a comprehensive understanding of all aspects of international logistics customs clearance within 100 words.

11/03/2025 Customs Knowledge
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IATA Unveils Financial Tools to Boost Airport ANSP Revenue

IATA Unveils Financial Tools to Boost Airport ANSP Revenue

This article delves into the comprehensive financial services IATA provides to airports and air navigation service providers (ANSPs), encompassing simplified invoice settlement, clearing houses, enhanced financing, and an aviation charges intelligence center. These services aim to assist clients in optimizing financial processes, mitigating risks, improving efficiency, and maximizing revenue. The article also offers a selection guide and contact information for readers to further explore and implement these solutions. The goal is to streamline operations and improve financial stability for aviation stakeholders.

12/30/2025 International Settlement
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Targeting Cheaper Markets Cuts Google Ads Costs

Targeting Cheaper Markets Cuts Google Ads Costs

This article provides a detailed explanation of the differences between RMB and non-RMB accounts when setting up a Google Ads account. It focuses on how invoice requirements influence the account selection process and offers a clear setup guide and refund instructions. The aim is to help advertisers make informed decisions and save on their advertising budget. It highlights the key considerations for choosing the right account type based on tax and invoicing needs, ensuring a smooth and cost-effective advertising experience.

01/04/2026 Customs Knowledge
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Amazon Sellers Boost Sales with Free Marketing Tactics

Amazon Sellers Boost Sales with Free Marketing Tactics

Amazon sellers can leverage zero-cost off-Amazon traffic strategies. Explore the Amazon Live commission-only model and channels like Roundforest to boost sales, increase reviews, and build brand reputation. This approach allows sellers to expand their reach beyond the Amazon marketplace without incurring significant advertising expenses. By strategically utilizing these methods, sellers can drive targeted traffic to their product listings, ultimately leading to higher conversion rates and improved brand visibility.

01/16/2026 Logistics Industry Insights
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Esuns Chen Offers Amazon Sellers Growth Training

Esuns Chen Offers Amazon Sellers Growth Training

With six years of hands-on Amazon experience, Yi Xun Cross-border Lao Chen offers practical training courses focusing on Amazon North America, Europe, and Japan site operations and managed services. The course covers account registration, product selection, listing optimization, and advertising, helping sellers quickly master core Amazon operational skills and achieve business growth. This training is designed to provide actionable strategies and real-world insights for success in the competitive Amazon marketplace.

01/04/2026 Logistics Encyclopedia
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Amazon Europe Expands Seller Protection with SAFET Claims for CSBA Orders

Amazon Europe Expands Seller Protection with SAFET Claims for CSBA Orders

Amazon Europe introduces SAFE-T claims for CSBA (Customer Service by Amazon) orders, allowing sellers to dispute refunds initiated by Amazon, particularly when issues arise with returns. Sellers can submit claims for situations like returned items not being in their original condition. Amazon will evaluate the claims and issue refunds according to its policies. This initiative aims to enhance refund protection for sellers and reduce potential losses associated with CSBA orders and problematic returns.

01/06/2026 Logistics
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Amazon Sellers Urged to Protect Brands from Listing Hijacking

Amazon Sellers Urged to Protect Brands from Listing Hijacking

This article delves into brand security threats faced by Amazon sellers, such as listing hijacking and copyright infringement, offering comprehensive strategies including sending warning letters, filing complaints with Amazon, and seeking legal assistance. It emphasizes the importance of brand protection, recommending sellers establish a robust security framework by registering trademarks and joining Amazon Brand Registry to safeguard their rights. Proactive measures are crucial for maintaining a secure and thriving presence on the Amazon marketplace.

01/06/2026 Logistics Encyclopedia
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Global Shipping Key Tips for Customs Compliance

Global Shipping Key Tips for Customs Compliance

This article provides an in-depth analysis of the international express customs clearance process, emphasizing the information consistency of three core documents: commercial invoice, waybill, and packing list. It details the risks associated with over-reporting and under-reporting declared value, and offers specific document guidelines for special goods. The aim is to help businesses and individuals avoid customs clearance pitfalls and achieve compliant and efficient international logistics. This guide provides practical advice for navigating the complexities of international shipping and ensuring smooth customs processing.

01/15/2026 Customs Knowledge
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