Amazon Sellers Adopt Highvalue Strategies to Boost Growth

Amazon Sellers Adopt Highvalue Strategies to Boost Growth

This article shares the author's shift in Amazon product selection strategy, moving from small, low-priced items to high-value, larger products. It emphasizes the higher profit margins and lower competitive pressure associated with high-value products, as well as the importance of a 'product-thinking' mindset in product selection. The author encourages sellers to conduct thorough market research and innovative design to create products with differentiated competitive advantages, ultimately achieving growth in their Amazon business.

12/31/2025 Logistics Industry Insights
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Guide to Optimizing Bing Shopping Campaigns

Guide to Optimizing Bing Shopping Campaigns

This article details the steps to add products to your Bing Shopping Ads campaign. It covers key aspects such as logging into the platform, selecting the campaign, editing product groups, selecting new products, and setting bids. This guide helps advertisers flexibly adjust their targeting strategies and capitalize on sales opportunities by adding specific products to their Bing Shopping Ads campaigns. The process allows for granular control over product visibility and budget allocation within the Bing Ads ecosystem.

12/30/2025 Logistics Encyclopedia
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Amazon Ads Launches Expanded Targeting to Boost Sales

Amazon Ads Launches Expanded Targeting to Boost Sales

Amazon Advertising introduces 'Expanded Targeting,' a new feature within Sponsored Products' manual ad product targeting. Similar to broad keyword matching, it expands product targeting to related items. Key features include high relevance, limited quantity, rapid data updates, and negative targeting options. This feature is recommended for sellers experiencing underperformance. It allows for broader reach within the Amazon marketplace by identifying and targeting products that are closely associated with the products you are already advertising, potentially increasing sales and visibility.

12/30/2025 Logistics Industry Insights
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Chinas CCC Mark Deadline Nears 11 Product Categories Risk Ban

Chinas CCC Mark Deadline Nears 11 Product Categories Risk Ban

From March 1, 2026, 11 categories of high-risk products, including power banks, will require CCC traceability QR codes for sale. Global Testing Services, a reputable third-party organization, provides one-stop services such as CCC certification and material reliability testing. We help businesses achieve regulatory compliance and successfully launch products, overcoming barriers to international markets. Our comprehensive solutions ensure products meet mandatory standards and are traceable throughout the supply chain, facilitating seamless market access and consumer trust.

01/30/2026 Customs Knowledge
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Tulsa International Airport Expands As Key Oklahoma Aviation Hub

Tulsa International Airport Expands As Key Oklahoma Aviation Hub

Tulsa International Airport is the second-largest airport in Oklahoma, located in northeast Tulsa. It serves as a vital passenger and cargo hub. The airport is also home to the 138th Fighter Wing of the Oklahoma Air National Guard. Furthermore, it houses American Airlines' global maintenance headquarters, providing comprehensive aircraft maintenance services. This makes Tulsa International Airport a significant economic and strategic asset for the region.

09/26/2025 Airport Codes
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ATA Forecasts Rising Freight Volume in Trucking Through 2035

ATA Forecasts Rising Freight Volume in Trucking Through 2035

The American Trucking Associations (ATA) forecasts that trucking will remain dominant despite recent freight volume declines. They project a 1.6% increase in freight volume by 2025, reaching nearly 14 million tons by 2035. The report emphasizes trucking's central role within the supply chain and provides crucial insights for industry leaders and policymakers. It offers valuable data and projections for strategic planning within the trucking and logistics sectors.

01/07/2026 Logistics Industry Insights
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Uschina Tariff Pause Offers Mixed Prospects for Exporters

Uschina Tariff Pause Offers Mixed Prospects for Exporters

Following US-China talks in Geneva, both sides announced a pause on some tariff measures, sending a positive signal to the market. However, the 90-day window, combined with the peak North American restocking season, may trigger rising US East Coast freight rates and capacity constraints. Export companies need to seize opportunities, adapt flexibly, diversify risks, and closely monitor market dynamics to gain an advantage amidst uncertainty.

05/10/2025 Logistics Industry Insights
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Temu Challenges Amazon With Ultralow Prices in US Market

Temu Challenges Amazon With Ultralow Prices in US Market

Pinduoduo's Temu has entered the US e-commerce market, challenging Amazon with a low-price strategy. Temu faces challenges in brand building, product quality, and service. To succeed in the competitive US market, Temu needs to learn from SHEIN's experience, leverage its supply chain advantages, and innovate in user acquisition. Success hinges on addressing these critical areas and establishing a strong value proposition for American consumers.

12/29/2025 Logistics Industry Insights
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Datadriven Strategy Boosts Mercado Libre Crossborder Sales

Datadriven Strategy Boosts Mercado Libre Crossborder Sales

This article delves into six key strategies for optimizing Mercado Libre ads, covering data metric interpretation, precise product selection, refined campaign optimization, budget management, special date marketing, and results evaluation. It aims to help cross-border e-commerce sellers improve advertising performance and achieve sales growth. The strategies provide a comprehensive guide to maximize ROI and effectively target the Latin American market through Mercado Libre's advertising platform.

12/29/2025 Logistics Industry Insights
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IATA Names Paula Bernal Sanint to Boost Colombias Aviation Sector

IATA Names Paula Bernal Sanint to Boost Colombias Aviation Sector

IATA has appointed Paula Bernal as its new Country Manager for Colombia, aiming to strengthen collaboration with the Colombian government and airlines to promote the country's aviation industry. Bernal's extensive experience in government affairs and regulatory matters will help IATA advance its aviation development agenda in the rapidly growing Latin American market. She will address challenges related to infrastructure, airspace management, safety regulations, and sustainable development.

01/16/2026 Airlines
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