Eus New GPSR Rules Require Authorized Representatives
With the mandatory implementation of the EU's General Product Safety Regulation (GPSR) and the increasing stringency of e-commerce platforms' requirements for EU Representatives (EU Reps), cross-border e-commerce sellers must prioritize compliance. This article provides a detailed interpretation of the EU Rep system, GPSR regulations, the relationship between CE certification and EU Reps, and how to choose a compliant EU Rep service provider. It aims to help sellers better understand EU regulations, ensure compliant operations, and gain a competitive edge in the market.









