Tiktok Shop Strategy How to Identify Viral Products

Tiktok Shop Strategy How to Identify Viral Products

This article delves into the product selection logic of TikTok Shop, emphasizing three core elements: user attribute matching, content-driven consumption, and platform algorithm preferences. It helps merchants efficiently identify potential viral products through market data analysis, product characteristic screening, and content marketing suitability. Furthermore, it provides a guide to avoid common pitfalls and offers practical tools to help you achieve sales growth on TikTok Shop. The focus is on strategies for finding products that resonate with the platform's audience and algorithm.

01/23/2026 Logistics Industry Insights
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Overseas Advertisers Focus on Upper Funnel for Growth

Overseas Advertisers Focus on Upper Funnel for Growth

Many overseas marketing teams struggle to scale growth despite high ad conversion rates, often due to neglecting the importance of "upper funnel traffic." This article delves into the definition and value of upper funnel traffic, exploring how to effectively leverage it to overcome growth bottlenecks. It provides quantifiable goals and evaluation methods to help overseas teams achieve sustainable and scalable growth. Focusing on attracting and engaging potential customers early in the sales funnel is crucial for long-term success in international markets.

01/23/2026 Logistics Industry Insights
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Alibabacom Prioritizes Quality in Revised Seller Strategy

Alibabacom Prioritizes Quality in Revised Seller Strategy

Alibaba.com has significantly adjusted its rules, cracking down on duplicate listings and upgrading its search matching mechanism. Merchants need to self-inspect and remove non-compliant products, focus on core products, and optimize keyword placement and product information quality. The platform is shifting from extensive product listing to refined operation. Only by adopting a more meticulous approach can businesses thrive under the new regulations. This includes focusing on product quality, targeted keywords, and avoiding duplicate listings to improve visibility and sales.

01/23/2026 Logistics Industry Insights
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ERP System Drives Kefeiyas Crossborder Ecommerce Success

ERP System Drives Kefeiyas Crossborder Ecommerce Success

Luoyang Kefeiya Furniture Co., Ltd. successfully transformed into a cross-border e-commerce business using ECPP ERP, ranking among the TOP20 in the large furniture sector. The key lies in leveraging ERP's intelligent functions such as smart warehouse comparison pricing, replenishment management, global sales compass, and full-process closed-loop management. These features effectively reduce operating costs and improve operational efficiency, ultimately achieving a leading position in the global market. The ERP system facilitated their growth and optimized their processes for international success.

01/23/2026 Logistics Industry Insights
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US Trade Trends and Peak Season Outlook Amid China Tensions

US Trade Trends and Peak Season Outlook Amid China Tensions

Chris Rogers, Head of Supply Chain Research at S&P Global, analyzes US import and export trends, peak season performance, inventory adjustments, and US-China trade relations. He points out that US imports and exports are undergoing a period of adjustment. The proportion of online sales during peak season is increasing, requiring companies to flexibly adjust inventory. Businesses should pay close attention to changes in US-China trade policies and explore diversified supply chains to mitigate risks and ensure resilience.

01/21/2026 Logistics Industry Insights
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Guide to Selling Kitchenware Online in France

Guide to Selling Kitchenware Online in France

This article provides a detailed guide for cross-border e-commerce sellers shipping kitchenware to France. It covers crucial aspects such as market research, qualification preparation, platform selection, logistics and customs clearance, marketing promotion, and after-sales service. This guide aims to help sellers successfully tap into the lucrative French market and maximize their potential for profit within the kitchenware sector. By following these guidelines, sellers can navigate the complexities of the French market and establish a thriving online business.

01/26/2026 Logistics Encyclopedia
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OZON Product Selection Guide Boosts Russian Ecommerce Success

OZON Product Selection Guide Boosts Russian Ecommerce Success

This article provides an in-depth analysis of product browsing data on the Russian e-commerce platform OZON, revealing popular categories and market demands. Combining this data with the specific characteristics of the Russian market, it offers Chinese sellers professional product selection strategy recommendations to help them succeed on the OZON platform. The analysis aims to empower sellers to identify profitable niches and optimize their product offerings for the Russian consumer base, ultimately driving sales and achieving sustainable growth within the OZON marketplace.

01/26/2026 Logistics Industry Insights
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Bamboo Cheese Boards Face Patent Risks for Crossborder Sellers

Bamboo Cheese Boards Face Patent Risks for Crossborder Sellers

Attention cross-border e-commerce sellers! A popular bamboo dinnerware set carries a hidden risk of US patent infringement. Unauthorized manufacturing and sales of similar designs will constitute infringement. Sellers are advised to enhance their intellectual property awareness, pursue independent innovation, or seek licensing collaborations to mitigate legal risks and achieve sustainable development. It is crucial to conduct thorough patent searches before sourcing and selling products, especially those with unique or innovative designs, to avoid potential costly lawsuits and business disruptions.

01/26/2026 Customs Knowledge
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Poland Czech Republic Tighten VAT Rules for EU Sellers

Poland Czech Republic Tighten VAT Rules for EU Sellers

This article delves into the necessity of VAT registration in Poland and the Czech Republic under the Pan-European FBA program. It clarifies the reasons for restricted sales permissions and identifies three scenarios requiring simultaneous VAT registration. Furthermore, it alerts sellers to the tax risks associated with prolonged zero VAT returns and emphasizes the importance of compliant operations. This provides practical guidance for cross-border e-commerce sellers navigating the complexities of Pan-European VAT compliance and ensuring sustainable business growth.

01/26/2026 Customs Knowledge
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Chinas Electric Blankets Gain Demand Amid Europes Energy Crisis

Chinas Electric Blankets Gain Demand Amid Europes Energy Crisis

The European energy crisis has led to a surge in sales of Chinese electric blankets in the European market. Chinese companies need to seize this opportunity by making localized improvements, adapting voltage, and ensuring certification compliance. They should also pay attention to the market potential of other 'heating artifacts'. This presents an opportunity to transform from 'Made in China' to 'Intelligent Manufacturing in China', focusing on innovation and high-quality products tailored to the specific needs and regulations of the European market.

01/26/2026 Logistics Industry Insights
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