Amazon Sellers Urged to Combat Counterfeiting to Protect Brands

Amazon Sellers Urged to Combat Counterfeiting to Protect Brands

This article provides Amazon sellers with a comprehensive brand protection guide, covering aspects such as brand registry, UPC acquisition, trademark/copyright registration, and product packaging. It details how to deal with counterfeiters and listing hijackers, including test buys, contacting sellers, and reporting to Amazon. The aim is to help sellers build a strong brand defense and safeguard their assets on Amazon. It offers practical steps and strategies to proactively protect intellectual property and maintain brand integrity within the competitive Amazon marketplace.

02/03/2026 Logistics Industry Insights
Read More
Russia Tightens Regulations on Ozons Contact Lens Sales

Russia Tightens Regulations on Ozons Contact Lens Sales

This article focuses on the market access challenges faced by Chinese sellers offering contact lenses on the Ozon marketplace. It provides an in-depth analysis of Ozon's category regulations and qualification requirements for selling contact lenses. Furthermore, it offers practical compliance and operational recommendations to help sellers successfully enter the Russian market and seize early market opportunities. The paper aims to guide sellers through the necessary steps to meet Ozon's standards and ensure a smooth entry into the Russian e-commerce landscape.

02/03/2026 Customs Knowledge
Read More
Ozon Lowers Ad Costs to Attract More Sellers

Ozon Lowers Ad Costs to Attract More Sellers

Ozon has significantly lowered the entry barrier for its "Template" promotion tool, reducing the minimum bid to 1 ruble per 1000 impressions. This allows sellers to intelligently promote products across multiple platform channels, achieving low-cost, high-efficiency, and targeted marketing. The tool aims to increase product visibility and boost order volume for merchants by providing a cost-effective way to reach a wider audience and drive sales within the Ozon marketplace. This makes promotion more accessible for smaller businesses.

02/03/2026 Logistics Industry Insights
Read More
Viahart Founder Empowers Ecommerce Firms Amid IP Disputes

Viahart Founder Empowers Ecommerce Firms Amid IP Disputes

Molson Hart, founder of educational toy brand Viahart, suffered from counterfeiting. He later founded Edison Litigation Funding, helping e-commerce businesses protect their rights. Edison covers litigation costs and shares the compensation, also providing SaaS reports to monitor infringements. Hart emphasizes brand naming, photo copyright, and product innovation, believing IP protection is the cornerstone of survival for e-commerce businesses. He advocates for proactive measures and highlights the importance of protecting one's brand and original creations in the competitive online marketplace.

02/03/2026 Logistics Industry Insights
Read More
Datadriven Tactics Boost Amazon Seller Growth

Datadriven Tactics Boost Amazon Seller Growth

This article analyzes Amazon operational growth strategies from a data analyst's perspective. Through data analysis of traffic, conversion rates, customer behavior, and competitors, combined with practical strategies such as keyword optimization, listing optimization, advertising, logistics optimization, and customer service, it helps sellers achieve data-driven growth on the Amazon platform. It also addresses challenges such as price competition and policy changes. The analysis aims to provide actionable insights for sellers looking to improve their performance and navigate the complexities of the Amazon marketplace.

02/03/2026 Logistics Encyclopedia
Read More
Temu Faces Compliance Challenges in Leggings Market Boom

Temu Faces Compliance Challenges in Leggings Market Boom

This article provides an in-depth analysis of the operational strategies for 'Leggings with Sheer Appearance' on the Temu platform. It covers aspects such as market positioning, compliance requirements, consumer insights, operational techniques, and brand building. The aim is to help sellers seize market opportunities, enhance product competitiveness and conversion rates, and achieve profitable growth. It explores the nuances of selling this popular product category within the context of cross-border e-commerce and the specific dynamics of the Temu marketplace.

02/03/2026 Customs Knowledge
Read More
Amazon Sellers Adopt Rufus Algorithm for Better Product Visibility

Amazon Sellers Adopt Rufus Algorithm for Better Product Visibility

In the era of Amazon's Rufus algorithm, keyword stuffing is outdated. Sellers should shift to an 'intent matching' strategy, deeply understanding user needs and optimizing listing content. This enhances the alignment between products and search intent, allowing sellers to stand out from the competition. Mastering the true needs of users is the key to success. By focusing on what customers are actually searching for and tailoring product listings accordingly, sellers can improve visibility and drive sales within the Amazon marketplace.

02/05/2026 Logistics Industry Insights
Read More
7 Proven Strategies to Boost Etsy Product Rankings

7 Proven Strategies to Boost Etsy Product Rankings

This article provides an in-depth analysis of the seven core factors influencing Etsy product ranking, including product relevance, quality score, new listing boost, customer experience, shipping strategy, language optimization, and personalized search. By mastering these key strategies, sellers can effectively improve their product's ranking in Etsy search results, attract more potential buyers, and ultimately achieve sales growth. The article offers practical tips and insights to help sellers optimize their listings and gain a competitive edge in the Etsy marketplace.

02/05/2026 Logistics Industry Insights
Read More
OZON Sellers Key Tips to Avoid Product Selection Mistakes

OZON Sellers Key Tips to Avoid Product Selection Mistakes

This article focuses on the importance of product selection in OZON cross-border e-commerce, emphasizing that product selection is more crucial than operations. It analyzes the latest changes in OZON platform operating rules, the differences between local and cross-border stores, and Russian seasonal demands. This provides a practical guide for new sellers, highlighting key considerations for successful product sourcing and navigating the OZON marketplace. Understanding these nuances is vital for maximizing sales and minimizing potential issues when launching on OZON.

02/05/2026 Customs Knowledge
Read More
Amazon Updates Seller Central with Enhanced Account Health Features

Amazon Updates Seller Central with Enhanced Account Health Features

The Amazon Seller Platform will undergo a mandatory upgrade on June 18th, focusing on optimizing account health management, data analysis, and operational convenience. Sellers need to familiarize themselves with the new interface in advance, monitor account status, and leverage the data analysis module to optimize operational strategies. This proactive approach will ensure a smooth transition and maintain a competitive edge in the marketplace. Key improvements target enhanced account health monitoring and data-driven decision-making for improved business performance on the Amazon platform.

02/05/2026 Logistics Industry Insights
Read More