Kwai Advertising Guide Outlines Six Key Promotion Goals

Kwai Advertising Guide Outlines Six Key Promotion Goals

This article provides a detailed analysis of the six key promotion objectives on the Kuaishou advertising platform: Brand Awareness, Traffic Acquisition, App Installation, Video Views, Conversions, and Engagement. Selecting the appropriate promotion objective is crucial for maximizing advertising effectiveness, catering to different types of advertisers and marketing needs. This helps sellers achieve brand growth and sales conversions on the Kuaishou platform.

01/21/2026 Customs Knowledge
Read More
Guide to Optimizing Kwai Ads with Geo and Language Targeting

Guide to Optimizing Kwai Ads with Geo and Language Targeting

This article provides an in-depth analysis of Kwai Ads' geo-targeting and language targeting settings, offering detailed operational guidance and optimization suggestions. Through precise targeting, advertisers can effectively improve ad efficiency, reduce costs, and achieve higher conversion rates. Data-driven optimization strategies are key to continuously improving advertising performance. The guide covers practical steps and best practices to leverage these features for maximizing ROI on the Kwai platform.

01/21/2026 Customs Knowledge
Read More
Amazon UK Sellers Face Authentication Code Hurdle

Amazon UK Sellers Face Authentication Code Hurdle

Unblocking your Amazon UK store requires careful attention to the Authentication Code. This security code, issued by Companies House to UK companies, is crucial for verifying company identity. Its absence can hinder the store unblocking process, so it's essential to safeguard it. This code confirms the legitimacy of your business to Amazon and is a key component in resolving account suspensions related to verification issues. Ensure you have this code readily available when appealing account restrictions.

01/21/2026 Customs Knowledge
Read More
Amazon UK Sellers Face FHDDS Rules Without VAT

Amazon UK Sellers Face FHDDS Rules Without VAT

With the impending implementation of new FHDDS compliance regulations on Amazon UK, this document addresses solutions for sellers without a VAT number. It proposes leveraging third-party VAT numbers and registering a temporary EORI number. Additionally, it introduces auxiliary services to enhance company authenticity. The aim is to assist sellers in achieving seamless compliance and ensuring the smooth operation of their business on Amazon UK, mitigating potential disruptions caused by the new regulations.

01/21/2026 Customs Knowledge
Read More
Trade Programs Boost SME Growth with Streamlined Customs

Trade Programs Boost SME Growth with Streamlined Customs

A joint report by the World Customs Organization, World Trade Organization, and International Chamber of Commerce urges customs administrations to remove barriers hindering SMEs' participation in global trade, emphasizing their vital role in the global economy. The report analyzes the challenges faced by SMEs and proposes recommendations for their integration into Authorized Economic Operator (AEO) programs. Through case studies, it showcases successful experiences, aiming to build a more inclusive and resilient global trading system. The report highlights the need for simplified procedures and enhanced access to information for SMEs to thrive in international markets.

01/27/2026 Customs Knowledge
Read More
New Initiative Aims to Boost SME Global Trade Access

New Initiative Aims to Boost SME Global Trade Access

The report calls on customs administrations worldwide to simplify procedures and remove barriers hindering SMEs' participation in global trade. This aims to promote their integration into the global trading system and build a more resilient future for trade. Streamlining processes and reducing complexities will empower SMEs to engage more effectively in international commerce, fostering economic growth and diversification. The report emphasizes the importance of creating a level playing field where SMEs can compete and contribute to a robust and inclusive global economy. The AEO program is highlighted as a key tool for facilitating trade and enhancing security.

01/27/2026 Customs Knowledge
Read More
Time Release Studies Boost Crossborder Trade Efficiency

Time Release Studies Boost Crossborder Trade Efficiency

Time Release Study (TRS) is a crucial tool for enhancing cross-border trade efficiency in global trade. It systematically measures cargo clearance times, identifies bottlenecks, optimizes processes, evaluates the impact of reforms, and promotes international cooperation. TRS not only reduces clearance times but also improves supply chain efficiency and enterprise competitiveness. It is a smart choice for businesses seeking success in the global market by streamlining their operations and enhancing their ability to meet market demands promptly and efficiently.

01/27/2026 Customs Knowledge
Read More
EU Aviation Carbon Policy Spurs Global Climate Action Debate

EU Aviation Carbon Policy Spurs Global Climate Action Debate

The EU's aviation carbon emission policy, a pioneering attempt to address climate change, incorporates the aviation industry into the carbon emission trading system, encouraging airlines to reduce their carbon footprint. This policy has elicited complex reactions internationally and provides a reference for the implementation of the Carbon Border Adjustment Mechanism (CBAM). Customs authorities need to actively adapt, strengthen cooperation, and enhance professional capabilities to contribute to global climate change mitigation efforts. This includes monitoring emissions, enforcing regulations, and collaborating with international partners to ensure effective implementation of the policy.

01/27/2026 Customs Knowledge
Read More
AI Enhances Customs Fraud Detection Curbing Tax Evasion

AI Enhances Customs Fraud Detection Curbing Tax Evasion

The DATE neural network model, developed by the World Customs Organization (WCO), leverages a dual attention mechanism and tree-aware embedding techniques to effectively identify potential customs fraud transactions and improve inspection efficiency. Successfully piloted in Nigeria and open-sourced for use by customs administrations worldwide, this model has the potential to become a new tool in combating cross-border tax evasion. It offers a data-driven approach to detecting irregularities and enhancing risk assessment in international trade, ultimately contributing to fairer and more secure global commerce.

01/27/2026 Customs Knowledge
Read More
WCO Council Supports Global Customs Cooperation Amid Challenges

WCO Council Supports Global Customs Cooperation Amid Challenges

The World Customs Organization (WCO) Council convened, highlighting the crucial role of customs in the context of the global pandemic. Several resolutions were adopted, including approving the financial budget and revising the Harmonized System. These aim to strengthen global customs cooperation, leverage technological innovation, and promote trade facilitation and sustainable development to address global trade challenges and ensure secure and smooth supply chains. The meeting emphasized the importance of international collaboration in navigating the complexities of the current global trade environment.

01/27/2026 Customs Knowledge
Read More