Amazon Sellers Cut Ad Costs 63 Boost Orders 242 with Data Strategies

Amazon Sellers Cut Ad Costs 63 Boost Orders 242 with Data Strategies

This article delves into how an Amazon seller significantly reduced ACOS and boosted order volume using a data-driven advertising optimization strategy. By setting clear KPIs, conducting meticulous data analysis, implementing personalized optimization strategies, and leveraging automation tools, the seller successfully decreased ACOS by 63% and increased order volume by 242%. This case study provides valuable practical experience and actionable insights for other Amazon sellers looking to improve their advertising performance and achieve similar results through data-informed decision-making.

01/16/2026 Logistics Industry Insights
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Inland Transport Key to Global Supply Chain Efficiency

Inland Transport Key to Global Supply Chain Efficiency

Inland transportation is a crucial link connecting maritime transport and land, encompassing various modes such as road, rail, inland waterway, and pipeline. It plays a key role in the supply chain, connecting production and consumption, reducing logistics costs, and promoting regional economic development. In the future, inland transportation will evolve towards intelligence, green practices, and collaboration. It is expected to leverage technology for optimization and sustainability, ensuring efficient and environmentally responsible movement of goods.

09/28/2025 Logistics Encyclopedia
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Saudi Customs Wins National Award for Digital Innovation

Saudi Customs Wins National Award for Digital Innovation

Saudi Customs won the National E-Government Achievement Award for its "Customs Integration System," demonstrating its outstanding achievements in digital transformation. This system contributes to Saudi Arabia's economic development by improving customs clearance efficiency, strengthening supervision, optimizing service experience, and promoting trade facilitation. In the future, Saudi Customs will continue to explore new technologies such as blockchain, artificial intelligence, and the Internet of Things to create a more efficient, convenient, and intelligent customs environment.

01/05/2026 Customs Knowledge
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DHL Canada Strike Disrupts Crossborder Ecommerce Shipments

DHL Canada Strike Disrupts Crossborder Ecommerce Shipments

A nationwide DHL strike in Canada is causing delays for cross-border e-commerce parcels, impacting companies like Lululemon, Shein, and Temu. The strike stems from labor disputes, rooted in the conflict between algorithms and human labor. This article analyzes the strike's impact, offers coping strategies for e-commerce sellers, and explores the interplay between machine intelligence and human value. It provides valuable insights for cross-border e-commerce businesses navigating this disruption.

01/07/2026 Logistics
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Amazon Deploys AI and Wearables to Streamline Logistics

Amazon Deploys AI and Wearables to Streamline Logistics

Amazon introduces the Blue Jay multi-arm robotic system, Project Eluna AI operations assistant, and smart delivery glasses, aiming to enhance logistics efficiency, reduce costs, and improve customer experience. These technologies signify Amazon's continued investment in intelligent logistics and foreshadow the future direction of the logistics industry. This will drive the widespread application of robotics, artificial intelligence, and wearable devices in the logistics field, ultimately leading to a more automated and optimized supply chain.

01/08/2026 Logistics
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AI Chatbot Chatgpt Transforms Industries Amid Rising Concerns

AI Chatbot Chatgpt Transforms Industries Amid Rising Concerns

OpenAI's ChatGPT has gained popularity for its language capabilities and vast knowledge. This article explores its underlying principles, development, impact, and applications. It emphasizes the importance of a rational perspective on its limitations while encouraging proactive exploration of its potential uses. We should view it as a tool to augment our capabilities rather than a replacement for human intelligence. Understanding its strengths and weaknesses is key to leveraging its power effectively and responsibly.

12/30/2025 Logistics Industry Insights
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Supply Chain Costs Rise Stability Expected Soon

Supply Chain Costs Rise Stability Expected Soon

The EDGE conference focuses on the economy, nearshoring, shipper-3PL collaboration, and AI. Economic slowdowns are prompting a rise in nearshoring strategies. Collaborative partnerships are being optimized for efficiency. Artificial intelligence is empowering logistics operations, enhancing visibility and streamlining processes. These trends collectively contribute to greater supply chain stability and resilience in a rapidly changing global landscape. The conference aims to provide insights and strategies for navigating these challenges and leveraging opportunities for growth.

01/15/2026 Logistics Industry Insights
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Rongcheng Zhiyun Leads Smart Logistics Growth in 2025

Rongcheng Zhiyun Leads Smart Logistics Growth in 2025

Rongcheng Zhiyun achieved remarkable results in 2025, demonstrating significant accomplishments in technological innovation, industry recognition, green and low-carbon practices, lawful tax payment, and artificial intelligence applications. Guided by the "Seven New" principles, the company is committed to building a more efficient, lower-carbon, and interconnected new future for Chinese logistics. Rongcheng Zhiyun aims to lead the way in smart logistics through continuous improvement and innovation, contributing to a sustainable and technologically advanced logistics ecosystem.

12/30/2025 Logistics
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Warehouse Execution Systems Drive Modern Logistics Efficiency

Warehouse Execution Systems Drive Modern Logistics Efficiency

This paper delves into the evolution of Warehouse Execution Systems (WES) from traditional Warehouse Control Systems (WCS), highlighting its crucial role in driving smart logistics upgrades. It analyzes the core functionalities of WES, market trends, and its significance in addressing omnichannel order fulfillment challenges. Furthermore, the article elucidates the value of WES in enhancing warehouse operational efficiency and enabling real-time operational intelligence, contributing to a more agile and responsive supply chain.

01/21/2026 Warehousing
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WCO Releases Guidelines to Simplify Global Rail Customs Procedures

WCO Releases Guidelines to Simplify Global Rail Customs Procedures

The WCO Railway Guidelines, published by the World Customs Organization (WCO), aim to promote the standardization, simplification, and intelligence of customs procedures for rail transport. This report provides an in-depth interpretation of the guidelines, analyzes their impact and challenges, and proposes optimization strategies, including strengthening international cooperation, promoting technological innovation, and improving laws and regulations. The goal is to enhance the efficiency and safety of global rail transport and facilitate trade development.

01/22/2026 Customs Knowledge
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