Amazon Permits Seller Email Marketing Sparks Mixed Reactions

Amazon Permits Seller Email Marketing Sparks Mixed Reactions

Amazon's decision to allow sellers to send marketing emails directly to buyers marks a significant shift in marketing strategies. This new policy presents opportunities but also carries the risk of spam. Sellers need to precisely target their audience, optimize email content, avoid excessive marketing, and focus on data analysis and compliant operations to effectively address the challenges and seize the opportunities. Mastering these aspects is crucial for successful email marketing on the Amazon platform.

01/04/2026 Logistics Industry Insights
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7 Steps to Register on Chinas Xiaohongshu Platform

7 Steps to Register on Chinas Xiaohongshu Platform

This article provides a detailed 7-step guide to Xiaohongshu account registration and addresses common issues faced by beginners, covering new accounts, account verification, account branding, and content creation. It emphasizes the importance of content quality and the necessity of avoiding violations, aiming to help newcomers quickly get started on Xiaohongshu and embark on their content creation journey. The guide offers practical tips for setting up and managing a successful Xiaohongshu account.

01/07/2026 Logistics Encyclopedia
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Ebay Guide Steps to Start Your First Online Store

Ebay Guide Steps to Start Your First Online Store

This article provides a detailed guide on setting up a basic eBay store, covering store tier levels, registration process, operational advice, and common pitfalls to avoid. It aims to help new sellers quickly get started on eBay and embark on their cross-border e-commerce journey. The guide offers practical tips and essential information for beginners looking to establish a presence on the eBay platform and navigate the initial challenges of selling internationally.

01/06/2026 Customs Knowledge
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Amazon Sellers Struggle As Algorithm Boosts Negative Reviews

Amazon Sellers Struggle As Algorithm Boosts Negative Reviews

Amazon's review mechanism has recently been adjusted, placing greater emphasis on the timeliness, content quality, and buyer credibility of reviews. Sellers should focus on ensuring high product quality, improving after-sales service, actively encouraging buyers to leave reviews, and promptly addressing negative reviews. Only by doing so can they meet the challenges of the new mechanism and achieve sustainable development on the Amazon platform. This includes monitoring review velocity and focusing on genuine customer experiences.

01/06/2026 Logistics Industry Insights
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Amazon Fedex Cuts Signal Crossborder Ecommerce Slowdown

Amazon Fedex Cuts Signal Crossborder Ecommerce Slowdown

Large-scale Amazon FBA warehouse closures and FedEx's plummeting performance signal a global trade downturn. Cross-border e-commerce sellers face challenges including weak demand and rising costs. Strategies such as refined operations, diversified channels, supply chain optimization, and innovative marketing are crucial to navigate market changes and seek new growth opportunities. These adaptations are necessary for sellers to weather the current economic climate and maintain competitiveness in the evolving landscape of global e-commerce.

01/06/2026 Logistics Industry Insights
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Amazon Removes Inactive Noncompliant Seller Accounts

Amazon Removes Inactive Noncompliant Seller Accounts

Amazon's recent crackdown on dormant stores and revocation of non-compliant brands has raised seller concerns. This article provides an in-depth analysis of Amazon's new policies, offering a store security self-check guide. It also explores multi-platform operation strategies to help sellers navigate these challenges and achieve sustainable growth. The focus is on understanding the evolving Amazon landscape and proactively mitigating risks to maintain a healthy and compliant business presence across multiple platforms.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Turn to AWD Amid FBA Capacity Shortages

Amazon Sellers Turn to AWD Amid FBA Capacity Shortages

Amazon sellers often face FBA storage limitations, hindering peak season inventory preparation. This article provides several capacity expansion methods, including contacting Amazon managers, utilizing AWD warehouses, and opening cases in Seller Central. AWD warehouses offer a new alternative to supplement FBA storage capacity, effectively resolving storage limit issues and helping sellers succeed during peak seasons. By leveraging these strategies, sellers can overcome FBA restrictions and ensure sufficient inventory to meet increased demand.

01/06/2026 Logistics
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Amazon Prime Day Sellers Strategies for Boosting Profits

Amazon Prime Day Sellers Strategies for Boosting Profits

Amazon Prime Day 2.0 is approaching. This article analyzes the opportunities and challenges it presents, emphasizing the importance of product selection and proposing a new strategy of using automatic ads to supplement traffic for existing products. It reminds sellers to pay attention to traffic changes, take timely actions, and learn from the experiences of successful individuals to continuously improve their competitiveness. By doing so, sellers can achieve success in the Amazon marketplace.

01/06/2026 Logistics Industry Insights
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Supply Chain Dive Enhances Event Marketing with Targeted Solutions

Supply Chain Dive Enhances Event Marketing with Targeted Solutions

Supply Chain Dive offers convenient event promotion management tools, allowing users to easily edit published event information via email with professional support. It also provides a self-service channel for promoting new events, aiming to help users precisely reach their target audience and enhance brand influence. The platform streamlines event marketing and management, making it easier for businesses to connect with their desired customers and optimize their marketing efforts within the supply chain sector.

01/06/2026 Logistics Industry Insights
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OZON Seller Account Registration Stepbystep Guide

OZON Seller Account Registration Stepbystep Guide

This article provides a detailed analysis of the complete OZON e-commerce platform store registration process, including the preparation of required registration materials, detailed registration steps, and important considerations. It aims to help sellers successfully complete the registration and start their e-commerce business in the Russian market. The guide covers everything from initial account setup to verification, ensuring a smooth onboarding experience for new sellers looking to expand into Russia via OZON.

01/06/2026 Logistics Encyclopedia
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