Ozon Adjusts Seller Fees and Fixes Exchange Rates

Ozon Adjusts Seller Fees and Fixes Exchange Rates

Ozon Marketplace announced commission rate adjustments for overseas sellers, effective August 1st (ranging from 5% to 15%). The platform is also expanding its product categories by adding 83 new ones and optimizing the exchange rate settlement mechanism by locking the rate at the time of sale. These changes aim to balance the interests of the platform and sellers, improve service quality, reduce exchange rate risks, and help sellers better predict their earnings.

Ozon Lowers Ad Costs to Attract More Sellers

Ozon Lowers Ad Costs to Attract More Sellers

Ozon has significantly lowered the entry barrier for its "Template" promotion tool, reducing the minimum bid to 1 ruble per 1000 impressions. This allows sellers to intelligently promote products across multiple platform channels, achieving low-cost, high-efficiency, and targeted marketing. The tool aims to increase product visibility and boost order volume for merchants by providing a cost-effective way to reach a wider audience and drive sales within the Ozon marketplace. This makes promotion more accessible for smaller businesses.

Shopee Sellers Optimize Product Selection for Ecommerce Growth

Shopee Sellers Optimize Product Selection for Ecommerce Growth

This article reveals the product selection strategies for Shopee sellers to achieve explosive sales, emphasizing the importance of data analysis. It details the selection methods for traffic-driving products, regular products, profit-generating products, and high-profit products, aiming to help sellers improve their store performance. By understanding these strategies and leveraging data-driven insights, sellers can optimize their product offerings and maximize their potential for success on the Shopee platform.

OZON Reports Top Holiday Season Sales in Russia

OZON Reports Top Holiday Season Sales in Russia

Winter is a peak season for sales on the Russian OZON platform, especially from New Year's to the Spring Festival. This article provides OZON winter product selection strategies, including categories such as holiday decorations, gifts, warm clothing, home goods, entertainment products, beauty and skincare products, and food. It emphasizes the importance of following trends, focusing on product quality, optimizing product listings, and providing excellent customer service to maximize sales during this profitable period.

Tiktok Trends Drive Toy Market Success Key Insights

Tiktok Trends Drive Toy Market Success Key Insights

This article delves into the TikTok toy market, analyzing trending product examples to reveal the success secrets of items like Quick Push Games, Luminous Rope Launch Toys, Christmas Train Toys, and Innovative Gyro Toys. It also presents the development prospects of the toy market based on market data and provides sellers with TikTok product selection strategies and suggestions to help them tap into the lucrative blue ocean toy market. The analysis offers insights into what makes a toy go viral and how sellers can capitalize on these trends.

Niche Childrens Toys Gain Viral Popularity in US Market

Niche Childrens Toys Gain Viral Popularity in US Market

This article delves into the phenomenon of niche children's toys becoming viral in the US market, exploring key factors such as social media marketing, product innovation, and localization strategies. By analyzing market trends, marketing tactics, and the advantages of the Chinese toy industry, it provides strategic references and trend insights for Chinese toy companies venturing overseas. The study offers valuable perspectives on navigating the complexities of international expansion and leveraging digital platforms for success in the competitive global toy market.

Homarys Digital Strategy Drives Global Home Furnishing Expansion

Homarys Digital Strategy Drives Global Home Furnishing Expansion

Homary has secured tens of millions of US dollars in Series A+ funding, focusing on young, high-income individuals in Europe and the United States by offering high-quality home products. The company plans to expand its market reach, enrich its product lines, and strengthen its brand building efforts. This investment will further fuel Homary's growth in the competitive online home furnishings market, allowing them to cater to evolving consumer preferences and leverage digital strategies for enhanced operational efficiency and customer engagement.

Pizza Pack LLC Targets Silicone Pizza Box Sellers in Legal Crackdown

Pizza Pack LLC Targets Silicone Pizza Box Sellers in Legal Crackdown

PIZZA PACK LLC has launched another round of rights protection, with 285 stores being frozen by TRO. The company specializes in silicone collapsible pizza boxes and boasts comprehensive intellectual property protection. Cross-border sellers should strengthen their awareness of intellectual property, choose products carefully, and avoid infringement risks. This article provides case information and response suggestions to help sellers better understand the situation and take appropriate measures. It's crucial for sellers to conduct thorough due diligence before listing products to avoid potential legal issues and financial losses.

Care Bears Rights Holders Tighten Copyright Enforcement

Care Bears Rights Holders Tighten Copyright Enforcement

The Care Bears brand owner has initiated a large-scale copyright enforcement campaign. Keith Law Firm is representing the trademark and over a hundred copyrighted images, including US registered copyrights VA 1-824-810 and VA 1-982-408. Cross-border sellers are advised to conduct self-checks on product authorization to avoid the risk of infringement. This action highlights the importance of verifying licenses and ensuring compliance with copyright laws when selling Care Bears related merchandise internationally.

Crossborder Sellers Face Sponge Headband Patent Lawsuits

Crossborder Sellers Face Sponge Headband Patent Lawsuits

Attention cross-border sellers! Popular sponge headbands may infringe on a patent! Case 24-cv-11870 indicates that a Chinese seller has obtained a U.S. design patent. Sellers should immediately check their store products, remove any potentially infringing items, and seek professional legal advice to avoid the risk of a Temporary Restraining Order (TRO) freeze. Failure to comply could result in account suspension and financial losses. Take action now to protect your business.