Google Merchant Center Now Supports Chinese Language

Google Merchant Center Now Supports Chinese Language

This article provides a detailed guide on how to switch the Google Merchant Center (GMC) backend language from English or other languages to Chinese. Through illustrated step-by-step instructions, it helps users overcome language barriers and improve GMC usage efficiency. It emphasizes that switching the backend language does not affect the ad display language and provides important notes and considerations for users during the process. The tutorial aims to make GMC more accessible for Chinese-speaking users.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Face Compliance Hurdles in Electronics Market

Amazon Sellers Face Compliance Hurdles in Electronics Market

This article focuses on key compliance points for selling electronics on Amazon. It provides a detailed interpretation of crucial regulations including the EU Energy Efficiency Labeling (EEL), the German Waste Electrical and Electronic Equipment Directive (WEEE), the Low Voltage Directive (LVD), the Restriction of Hazardous Substances (RoHS) Directive, the Electromagnetic Compatibility (EMC) Directive, and the Radio Equipment Directive (RED). Practical advice is offered to help sellers avoid potential pitfalls and achieve stable growth on the platform.

01/04/2026 Customs Knowledge
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Ebay Sellers Urged to Optimize Global Market Strategies

Ebay Sellers Urged to Optimize Global Market Strategies

This article provides an in-depth analysis of the key eBay marketplaces, including the US, UK, Australia, and Germany, offering professional advice on marketplace selection and store operation. It also introduces practical tips for improving seller ratings and outlines the procedures and precautions for eBay marketplace migration, aiming to help sellers accurately position themselves in the global market and achieve business growth. The focus is on strategic decision-making and operational efficiency for maximizing success on eBay.

01/04/2026 Logistics Encyclopedia
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Guide to Competitive Analysis for Facebook Ad Optimization

Guide to Competitive Analysis for Facebook Ad Optimization

This article delves into the significance of Facebook advertising intelligence tools in digital marketing and provides a detailed review of leading tools in the market. By analyzing competitors' advertising strategies, marketers can optimize their own campaigns and achieve a higher return on investment. Selecting the right tools and applying them to real-world marketing activities is an effective way to improve marketing efficiency. Understanding how competitors are using Facebook ads can provide valuable insights for developing effective marketing strategies.

01/04/2026 Logistics Encyclopedia
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Airports Adopt Green Measures to Achieve Netzero Emissions

Airports Adopt Green Measures to Achieve Netzero Emissions

To achieve the aviation industry's 2050 net-zero emission target, airport ground operations are undergoing a green transformation. This paper delves into key measures such as electric GSE, alternative fuels, GSE sharing pools, and sustainable taxiing. It also explores the roles of environmental management systems, waste management, employee development, and AI technology in enhancing ground handling efficiency and sustainability. Through industry collaboration and standardization, future airport ground handling will be more environmentally friendly, efficient, and people-oriented.

01/07/2026 Logistics Industry Insights
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Global Air Transport Relies on IATA for Future Growth

Global Air Transport Relies on IATA for Future Growth

This article delves into the critical role of the International Air Transport Association (IATA) in the global aviation industry. IATA provides numerous benefits to airlines and passengers by establishing industry standards, improving operational efficiency, ensuring flight safety, and promoting innovation. The article also details the significance of IATA membership and IATA-accredited travel agencies. Furthermore, it explores IATA's future direction in sustainable development and digital transformation, highlighting its commitment to shaping a more efficient and responsible air transport ecosystem.

01/07/2026 Logistics Industry Insights
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Guide to Optimizing Crossborder Ecommerce Packaging

Guide to Optimizing Crossborder Ecommerce Packaging

This article provides a detailed interpretation of packaging standards and operational guidelines for general goods, dangerous goods, and special goods in cross-border e-commerce exports. It offers comprehensive guidance on packaging material selection, regulatory compliance, and cost control. The aim is to help cross-border sellers improve logistics efficiency, ensure cargo safety, and achieve compliant global expansion. It covers crucial aspects of export packaging to minimize risks and optimize the shipping process for various types of commodities.

01/07/2026 Logistics Encyclopedia
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Crossborder Ecommerce Sellers Face Slump Amid Economic Downturn

Crossborder Ecommerce Sellers Face Slump Amid Economic Downturn

The cross-border e-commerce industry is experiencing a downturn, with sellers facing rising costs and tightening platform policies. Many companies are resorting to disguised layoffs and benefit cuts. To overcome these difficulties, sellers need to refine operations, diversify channels, strengthen brand building, and optimize supply chains. These strategies are crucial for survival and development in the fiercely competitive market. Focusing on efficiency and adaptability is key to navigating the current challenges and positioning businesses for future success.

01/07/2026 Logistics Industry Insights
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MARFRET Adopts Datadriven Strategies to Optimize Supply Chains

MARFRET Adopts Datadriven Strategies to Optimize Supply Chains

This article, from a data analyst's perspective, deeply analyzes MARFRET's schedule inquiry strategies. It covers multi-channel data entry points, update frequency factors, global route layout, core hub ports, booking strategies, data tool applications, ETD/ETA interpretation, and frequently asked questions. The aim is to help businesses optimize their supply chains and reduce operating costs. By understanding these key elements of MARFRET's schedule management, companies can improve efficiency and make informed decisions regarding their logistics operations.

01/07/2026 Shipping Company Encyclopedia
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Sofia Airport Emerges As Key Eurasian Logistics Hub

Sofia Airport Emerges As Key Eurasian Logistics Hub

Sofia Airport is emerging as a key logistics hub connecting Asia and Europe, leveraging its strategic location, route network, cargo capacity, customs clearance policies, and warehousing services. This analysis examines its transportation network, cargo facilities, customs efficiency, and commercial infrastructure to comprehensively showcase Sofia Airport's development potential and strategic value in cross-border logistics. It also projects its significant role in the future global supply chain, highlighting its growing importance as a vital link for international trade and commerce.

01/07/2026 Logistics
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