Mobile Game Ads Shift from CPI to ROAS by 2026

Mobile Game Ads Shift from CPI to ROAS by 2026

Rising traffic costs in IAA overseas expansion are limiting the traditional CPI model. ROAS targeting can improve profitability and ensure steady growth, making it a recommended strategy for IAA developers to actively adopt in response to market changes. By focusing on return on ad spend, companies can optimize their campaigns for better performance and sustainable growth in the competitive global market. This approach allows for more efficient ad spending and a greater focus on acquiring high-value users.

01/23/2026 Logistics Industry Insights
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Xiaomi Defends SU7 Braking Performance After 200 Kmh Test

Xiaomi Defends SU7 Braking Performance After 200 Kmh Test

The claim of Xiaomi SU7's "instantaneous braking from 200km/h" has sparked controversy. The official response clarifies that this statement was made within a specific context, showcasing the performance of carbon-ceramic brakes, and not a literal zero-time braking. They emphasized that the statement was not meant to be taken literally and offered to arrange another real-world test if necessary. This action aims to eliminate public misunderstanding and demonstrate confidence in the product's performance.

01/23/2026 Logistics Industry Insights
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Freight Forwarding Veteran Shares Logistics Industry Insights

Freight Forwarding Veteran Shares Logistics Industry Insights

Bumblebeejoe shares logistics experience and answers industry questions on the Ji Yun Bao Dian platform. Analyzing his questions and replies, this explores issues such as CIQ inspection of wool strips, Shanghai Free Trade Zone warehouse receipt information, commercial inspection appointment, and customs declaration in Yangshan Free Trade Zone. This provides valuable insights and references for logistics professionals navigating these complex areas.

08/22/2025 Logistics Encyclopedia
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The Complexity and Challenges of Cross-border Door-to-door Logistics

The Complexity and Challenges of Cross-border Door-to-door Logistics

Cross-border door-to-door logistics is a crucial aspect of international trade. This article explores the complexities of logistics services and the meanings of different trade terms such as EXW, DDP, DAP, and DAT. It emphasizes the importance of experienced logistics companies in ensuring efficient and safe transportation, as well as their ability to provide a diverse range of added services.

07/17/2025 Logistics Encyclopedia
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Exploring The Trade Appeal And Development Potential Of The Second Largest Port In The United States Port Of Long Beach

Exploring The Trade Appeal And Development Potential Of The Second Largest Port In The United States Port Of Long Beach

The Port of Long Beach, as the second busiest port in the United States, not only facilitates extensive trade but also serves as a core of Southern California's economy. Its advanced facilities and convenient transportation make it a key player in international shipping. With continuous growth in throughput, the Port of Long Beach will continue to play a critical role in global trade.

07/24/2025 Port Encyclopedia
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Customs General Administration Partners with Ningbo Shipping Exchange to Build Maritime Silk Road Trade Index

Customs General Administration Partners with Ningbo Shipping Exchange to Build Maritime Silk Road Trade Index

The General Administration of Customs has signed a memorandum of cooperation with the Ningbo Shipping Exchange to promote the research of the Maritime Silk Road Trade Index and the Export Leading Index. This initiative aims to provide data support for small and medium-sized enterprises and government decision-making, while also aiding the research and analysis of the global trade situation.

07/24/2025 Logistics
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Overview of Customs Supervision Conditions for Import and Export

Overview of Customs Supervision Conditions for Import and Export

This article defines the conditions for customs supervision in import and export trade and emphasizes the importance of providing necessary documents or information before customs declaration or clearance. Specific goods, such as scarce resources, military products, and endangered species, require relevant licenses to ensure a legal and compliant import-export process. Understanding these requirements is a vital responsibility for participants in international trade.

07/21/2025 Customs Knowledge
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How To Properly Fill In The Transaction Method In The Export Customs Declaration?

How To Properly Fill In The Transaction Method In The Export Customs Declaration?

This guide provides detailed instructions on how to correctly fill in the 'Transaction Terms' section of the Export Goods Customs Declaration. It outlines the steps and considerations for various international trade terms such as FOB, C&F, and CIF. This not only helps improve customs efficiency but also reduces transaction risks, making it an essential reference for anyone engaged in international trade.

07/16/2025 Logistics Encyclopedia
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International Trade Terms Explained: A Comprehensive Analysis of Transaction Methods and Pricing Terminology

International Trade Terms Explained: A Comprehensive Analysis of Transaction Methods and Pricing Terminology

This article provides a detailed analysis of the main transaction methods and pricing terms in international trade, including FOB, C&F, and CIF. It explains the meaning of each term and the regulations for filling out export customs declarations. Additionally, it discusses how to accurately fill in freight and insurance costs based on varying transaction prices, ensuring a smooth and compliant trade process.

07/18/2025 Logistics Encyclopedia
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Prologis Report Indicates Shift in Logistics Real Estate Demand

Prologis Report Indicates Shift in Logistics Real Estate Demand

The Prologis IBI Index indicates a turning point in logistics real estate demand, with the Q3 activity index reaching 53. Net absorption, new lease signings, and project pipelines all show healthy growth. E-commerce and large enterprises are driving the increase, but trade volatility introduces uncertainty. The market recovery is non-linear, and businesses need to pay close attention to international trade developments.

01/15/2026 Logistics Industry Insights
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