Airlines Increase Revenue with Datadriven Yield Management

Airlines Increase Revenue with Datadriven Yield Management

This paper delves into how airlines can achieve revenue multiplication through data-driven, refined revenue management strategies. IATA Consulting provides airlines with comprehensive solutions, including capacity building, fare structure optimization, demand analysis and system selection, O&D revenue management integration, and inter-route evaluation. These solutions help airlines maintain a leading position in the highly competitive market by leveraging data insights for dynamic pricing and efficient resource allocation, ultimately maximizing profitability and optimizing revenue streams.

01/07/2026 Airlines
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Amazon Launches Tailored Audiences for Sellercustomer Engagement

Amazon Launches Tailored Audiences for Sellercustomer Engagement

Amazon has launched new marketing features, including "Targeted Audiences," allowing sellers to send emails directly to specific customer groups and providing data tracking to enhance brand marketing. Additionally, tools like Buy with Prime and Alexa voice assistant will help sellers expand sales channels and embrace a new era of marketing. These features aim to empower sellers with more precise targeting and data-driven insights to optimize their marketing strategies on the Amazon platform.

01/06/2026 Logistics Industry Insights
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Amazon Ad Glitch Disrupts Sellers Postblack Friday

Amazon Ad Glitch Disrupts Sellers Postblack Friday

During Black Friday, Amazon's advertising system experienced data delays, leading to excessive ad spending and significant losses for sellers. This article analyzes the causes and impact of the problem. It also provides self-protection strategies for peak season advertising, including clarifying promotion goals, monitoring advertising data, controlling costs, diversifying risks, and actively protecting rights. By implementing these strategies, sellers can mitigate potential losses and optimize their advertising campaigns during high-traffic periods like Black Friday.

01/06/2026 Logistics Industry Insights
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Uber Freight Uses AI to Transform Logistics Industry

Uber Freight Uses AI to Transform Logistics Industry

Uber Freight is leveraging Artificial Intelligence (AI) to reshape the logistics industry, evolving from initial chatbots to broader intelligent applications like optimized freight matching, pricing, and route planning. Through a data-driven AI strategy, Uber Freight aims to build a smarter, more efficient, and sustainable logistics ecosystem, creating greater value for customers and the entire industry. While facing challenges such as data security and algorithmic fairness, the application prospects of AI in logistics remain vast.

01/07/2026 Logistics Industry Insights
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Amazon Sellers Gain Edge by Tracking Competitor Return Rates

Amazon Sellers Gain Edge by Tracking Competitor Return Rates

This article reveals how Amazon sellers can leverage the "Marketplace Product Guidance" feature to analyze competitor return rates and optimize product selection strategies based on category data. By mastering key data points, sellers can improve product selection accuracy, reduce return risks, and ultimately achieve sales growth. The analysis of competitor return rates allows for a more informed and strategic approach to product selection, minimizing potential losses and maximizing profitability within the Amazon marketplace.

01/04/2026 Customs Knowledge
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Ebay Sellers Adopt New Strategies to Boost Sales

Ebay Sellers Adopt New Strategies to Boost Sales

This article delves into key techniques for eBay sales optimization, including competitor analysis, continuous listing of new products, increasing transparency, and data-driven product selection. It emphasizes the importance of continuous optimization and personalized solutions, aiming to help sellers improve store sales. The strategies focus on understanding the market, keeping the store fresh, building trust with buyers, and making informed decisions based on sales data to maximize revenue and achieve significant sales growth.

12/29/2025 Logistics Encyclopedia
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Tongtu ERP Enhances Efficiency for Russian Ecommerce Sellers on Ozon

Tongtu ERP Enhances Efficiency for Russian Ecommerce Sellers on Ozon

This article details how OZON sellers can efficiently list products using the data collection feature of TongTool ERP. By registering and logging in, authorizing the store, installing plugins, collecting product data, editing information, generating drafts, and finally listing, sellers can significantly improve their listing efficiency and tap into the Russian e-commerce market. The process simplifies product uploads and streamlines the management of listings on the OZON platform via the integration with the ERP system.

12/29/2025 Logistics Encyclopedia
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Googles GA4 Integration Enhances Datadriven Business Growth

Googles GA4 Integration Enhances Datadriven Business Growth

GA4 product linking enables data interoperability, optimizing marketing strategies. Learn how to install GA4 code using GTM, implement event tracking, configure conversions, and generate reports to drive business growth. This tutorial covers essential aspects of GA4 implementation and data analysis, focusing on practical steps to leverage its features for improved marketing performance and achieving sustainable growth. Gain insights into user behavior, campaign effectiveness, and overall business performance with GA4's powerful analytics capabilities.

12/29/2025 Logistics Encyclopedia
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Uganda Enhances Tax Efficiency with Datadriven Customs Reform

Uganda Enhances Tax Efficiency with Datadriven Customs Reform

With the assistance of the World Customs Organization (WCO), the Uganda Revenue Authority (URA) is actively exploring a data-driven approach to customs performance management. By optimizing data collection and analysis, establishing performance evaluation mechanisms, and implementing cultural change and capacity building, the URA aims to improve customs operational efficiency and optimize resource allocation. This initiative ultimately seeks to better serve Uganda's economic development. This reform practice provides valuable lessons for other developing countries.

01/07/2026 Customs Knowledge
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OAG Podcast Highlights Key Trends in Aviation Industry

OAG Podcast Highlights Key Trends in Aviation Industry

The OAG podcast series offers an in-depth look into the aviation industry, revealing the stories behind airport operations, aviation data analysis, and industry innovation through conversations with industry leaders. Covering topics like airport slot management and data-driven decision-making, the podcast provides valuable information for both professionals and enthusiasts. It explores the challenges and opportunities shaping the future of air travel, offering unique perspectives on the evolving landscape of the aviation sector.

01/15/2026 Airport Codes
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