Bytedances Ocean Engine Outlines Gaming Growth Strategy at OEGC

Bytedances Ocean Engine Outlines Gaming Growth Strategy at OEGC

The Ocean Engine OEGC conference focuses on long-term game growth, emphasizing product, traffic, and scenarios. It highlights dual-platform linkage, content-driven strategies, and AI-powered R&D and marketing. Douyin is building a marketing conversion bridge, with mini-games driving growth through both content and social interaction. The conference showcased how to leverage the Douyin ecosystem and Ocean Engine's capabilities for sustainable game growth and effective user acquisition.

Appota Buys Wifi Chua to Strengthen Vietnam Mobile Market

Appota Buys Wifi Chua to Strengthen Vietnam Mobile Market

Appota has acquired Wifi Chua, aiming to reach 50 million users and expand its mobile services ecosystem. This acquisition is strategically designed to increase user base, diversify service offerings, and extend payment scenarios throughout Southeast Asia. The move strengthens Appota's position in the region and provides a broader platform for its existing and future services, leveraging Wifi Chua's established network and user base to accelerate growth and market penetration.

Damcos Digital Shift Modernizes Global Freight Forwarding

Damcos Digital Shift Modernizes Global Freight Forwarding

Damco is reshaping freight forwarding through digital services, aiming to be the 'orchestrator' of the global freight supply chain. Its core engine, the Twill platform, offers online booking, multi-carrier selection, real-time tracking, and data analytics, helping customers optimize their supply chains and reduce risks. While digital transformation presents challenges, the future trend of intelligence and collaboration is irreversible. Damco's practices set an example for the industry.

01/20/2026 Logistics
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Amazon Sellers Gain Edge With 10 Key Advertising Resources

Amazon Sellers Gain Edge With 10 Key Advertising Resources

This article compiles ten valuable Amazon advertising resources, covering various aspects such as traffic optimization, listing creation, and advertising strategies. It aims to help sellers break through traffic bottlenecks, improve advertising effectiveness, and achieve business growth. Add the designated WeChat to receive the complete version of the materials for free. These resources provide actionable insights and strategies for optimizing campaigns, enhancing listing visibility, and driving more sales on the Amazon platform.

Tiktok Expands Mini Programs to Enhance Revenue Engagement

Tiktok Expands Mini Programs to Enhance Revenue Engagement

TikTok has upgraded its mini-program ecosystem, "TikTok Minis," significantly increasing the number of mini-games and short dramas. This marks a shift in its mini-program strategy from functional supplements to a large-scale monetization platform. The addition of short dramas strengthens the commercial capabilities of Minis and brings new growth opportunities for mini-games. This signals the potential launch of a new engine for overseas traffic monetization.

Guide to Mastering Google Search Ads for Digital Marketers

Guide to Mastering Google Search Ads for Digital Marketers

This article provides an in-depth analysis of Google Search Ads, covering their display formats, preparation steps, key advantages, and optimization strategies. It aims to help businesses effectively leverage this powerful platform to precisely target their desired customer base, optimize ad campaigns, and achieve their marketing objectives. By understanding these principles, businesses can gain a competitive edge in today's dynamic marketplace and maximize their return on investment from Google Ads.

Infobel Expands Global Trade Strategy to 70 Markets

Infobel Expands Global Trade Strategy to 70 Markets

This article details how to effectively develop foreign trade customers in 70 countries using Infobel, a global business information platform. It provides a three-step search method, combined with Google and LinkedIn to identify decision-makers, and customs data to verify import qualifications. These techniques help foreign trade companies accurately target potential customers and improve development efficiency. Furthermore, email templates are provided to facilitate foreign trade business expansion.

Tiktok Strategies Boost Engagement for Viral Growth

Tiktok Strategies Boost Engagement for Viral Growth

This article provides an in-depth analysis of the golden rules for setting up a Douyin (TikTok) account, covering precise positioning, avatar style, nickname design, homepage introduction, and video pinning strategies. By optimizing these key details, you can effectively enhance account recognition, attract more followers, and ultimately achieve double the traffic growth. The article focuses on practical tips to improve account visibility and engagement on the Douyin platform.

Uber Freight Expands in Europe Boosting Managed Transport Sector

Uber Freight Expands in Europe Boosting Managed Transport Sector

Uber Freight's European operations are experiencing rapid growth, surpassing €200 million in freight volume and projecting to reach €2 billion by 2028. Driven by technology, Uber Freight empowers customers to optimize their supply chains and gain a competitive edge in the European logistics market. The company focuses on leveraging its platform to improve efficiency, transparency, and reliability for shippers and carriers alike, ultimately revolutionizing the way goods move across Europe.

Lightbulbscom Boosts Peak Season Output Without Adding Staff

Lightbulbscom Boosts Peak Season Output Without Adding Staff

LightBulbs.com doubled its peak season shipping throughput without adding staff by integrating shipping and dimensioning solutions. Key strategies included: a multi-carrier shipping platform to streamline transportation, automated parcel dimensioning to optimize shipping costs, real-time shipping visibility for overall control, and recovery of carrier overcharges. This combination of technologies and processes allowed them to significantly improve efficiency and reduce costs, ultimately leading to a more profitable and streamlined logistics operation.

01/21/2026 Logistics
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