Instagram Tests Reels to Boost Organic Reach

Instagram Tests Reels to Boost Organic Reach

Instagram's Trial Reels feature offers brands a low-risk environment for content experimentation. By testing content with non-followers, brands can optimize their creative strategies, improve exposure efficiency, and make more informed, forward-thinking content decisions. This feature is particularly beneficial for brands aiming to break out of their echo chambers, explore new audiences, or test new content directions. It allows for valuable insights into what resonates with a broader audience before committing to a full-scale campaign, ultimately leading to more effective social media marketing.

02/11/2026 Logistics Industry Insights
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Convenience Bee Thrived in Retail Freeze with Digital Pivot

Convenience Bee Thrived in Retail Freeze with Digital Pivot

Facing the retail winter brought by the pandemic, Bianlifeng achieved growth against the trend with its digital operation model, strong supply chain system, and forward-looking omni-channel layout. Through the digital operation of "one person, one store," self-built fresh food bases and logistics systems, and persistence in online channels, Bianlifeng demonstrated high risk resistance. This sets a paradigm for digital transformation in the industry. Its success highlights the importance of leveraging technology and building a resilient infrastructure to navigate challenging economic conditions.

02/11/2026 Logistics Industry Insights
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China Forum to Focus on Renewable Energy Investment Growth

China Forum to Focus on Renewable Energy Investment Growth

The 3rd (2025) Renewable Energy Investment & Financing and Value Enhancement Innovation Forum will be held during CWP2025, focusing on three key topics: renewable energy investment and financing solutions, asset management evaluation, and risk prevention and control. The forum aims to provide innovative solutions for the industry's development. It will bring together financial institutions, asset management organizations, and supply chain companies to explore how to enhance the value of renewable energy assets, attract more investment, and contribute to China's carbon peaking and carbon neutrality goals.

02/11/2026 Logistics Industry Insights
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US Rail Freight Sees Carload Drop Container Gains in November

US Rail Freight Sees Carload Drop Container Gains in November

Data from the Association of American Railroads indicates a mixed performance for the U.S. rail freight market in early November. Railcar loadings decreased by 5.2% year-over-year, although certain sectors like automotive and parts saw growth. Container volume experienced a slight increase of 1.5%, but the growth rate has slowed. Year-to-date figures show railcar loadings remaining relatively flat, while container volume has declined by 7%. Logistics managers should closely monitor market trends, diversify transportation methods, optimize supply chain management, and strengthen risk management strategies.

02/11/2026 Logistics
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US Rail Freight Decline Points to Economic Slowdown

US Rail Freight Decline Points to Economic Slowdown

According to the Association of American Railroads, U.S. rail freight and intermodal traffic both declined year-over-year for the week ending August 6th. While rail freight saw a slight increase, intermodal transportation experienced a downturn, contributing to overall weak freight volumes. The overall softness in the North American rail freight market suggests a potential slowdown in economic growth, weakened consumer demand, and a deceleration in industrial production, raising the risk of economic recession. The future of rail freight presents both challenges and opportunities.

02/11/2026 Logistics
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China Imports Best Practices to Avoid Demurrage Costs

China Imports Best Practices to Avoid Demurrage Costs

This article focuses on how freight forwarders can avoid demurrage charges during import unpacking operations. It provides a detailed analysis of key steps, including obtaining vessel and voyage information, scheduling pickup, handling customs inspections, and adhering to container weight limits. It also highlights special considerations such as unreliable vessel schedules in the Waigaoqiao port area. The aim is to help freight forwarding personnel improve operational efficiency and reduce operating costs by providing practical guidance on managing the import unpacking process and minimizing the risk of incurring costly demurrage fees.

08/23/2025 Logistics Encyclopedia
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Key Differences Between Master and House Bills of Lading Explained

Key Differences Between Master and House Bills of Lading Explained

This article provides an in-depth analysis of the differences between Master Bill of Lading (MBL) and House Bill of Lading (HBL), comparing them across various aspects such as issuer, document of title, exchange procedures, and applicable subjects. It offers practical advice and risk avoidance guidelines for selecting the most suitable bill of lading solution in different business scenarios. The aim is to assist foreign trade enterprises in choosing the optimal bill of lading option to reduce costs and mitigate risks associated with international trade and customs clearance.

08/22/2025 Logistics Encyclopedia
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Global Trade Risks Rise Without Original Bills of Lading

Global Trade Risks Rise Without Original Bills of Lading

This article delves into the definition, high-risk regions, preventive measures, and response strategies related to 'Delivery without Original Bill of Lading' in international trade. It aims to help foreign trade enterprises mitigate risks, protect their rights, and avoid the predicament of losing both goods and payment. The importance of selecting appropriate trade terms, carefully choosing freight forwarders, strictly adhering to operational procedures, and purchasing export credit insurance is emphasized. Furthermore, it provides effective methods for dealing with 'Delivery without Original Bill of Lading' incidents after they occur.

08/22/2025 Logistics Encyclopedia
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Arab Bank Jordan Simplifies SWIFT Codes for Global Transfers

Arab Bank Jordan Simplifies SWIFT Codes for Global Transfers

This article provides a detailed explanation of Arab Bank (Jordan)'s SWIFT/BIC code and its role in cross-border remittances. It offers a list of SWIFT codes for major branches. Furthermore, it outlines the process of remitting funds to Arab Bank, including key considerations, frequently asked questions, and risk warnings. The aim is to assist readers in completing international money transfers safely and efficiently. This guide helps navigate the complexities of sending money to Arab Bank through the SWIFT network, ensuring a smoother and more secure transaction.

09/01/2025 International Settlement
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Maersk Explores Global Shippings Pros and Cons

Maersk Explores Global Shippings Pros and Cons

This article delves into the pivotal role of maritime transport in global trade, highlighting Maersk's commitment to building a more efficient and reliable shipping network as an industry leader. It analyzes the advantages and disadvantages of sea freight, including cost-effectiveness, environmental impact, and transit times. The article also explores future trends in the maritime industry, such as digitalization, automation, and sustainability. Furthermore, it emphasizes the importance of maritime risk management and the key provisions within shipping contracts, offering a comprehensive overview of the current state and future direction of global maritime logistics.

09/28/2025 Logistics Encyclopedia
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