Tencent Awards Spotlight Brand Integration in Chinese Media

Tencent Awards Spotlight Brand Integration in Chinese Media

The Tencent IN Innovation Smart Marketing Awards reveal a new paradigm for brand film and TV marketing: precise targeting through segmented and contextualized marketing, marketing beyond online channels to create immersive experiences, and cultural empowerment to achieve resonance in values. With content at its core, Tencent builds a full-link digital marketing ecosystem, helping brands and the platform achieve a win-win situation. This approach emphasizes the importance of understanding the audience and creating meaningful connections through engaging content and experiences.

01/04/2026 Logistics Industry Insights
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Douyin Shop Sales Double with Influencer Marketing Strategy

Douyin Shop Sales Double with Influencer Marketing Strategy

This article provides a complete guide for TikTok Shop owners to find influencers for product promotion. It covers key steps including defining product categories, joining the TikTok Creator Marketplace, analyzing data for sample sending, differentiating products, understanding the influencer's perspective, and efficiently connecting with influencers. Mastering these techniques will help merchants effectively connect with high-quality influencers and achieve significant growth in shop performance.

01/06/2026 Logistics Industry Insights
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6 River Systems Launches Mobile Warehouse Picking Solution

6 River Systems Launches Mobile Warehouse Picking Solution

6 River Systems introduces a mobile picking application, expanding its AMR applications. This solution optimizes the picking process, enhancing efficiency and accuracy, even without deploying robots. It allows warehouse staff to leverage mobile devices for optimized workflows, potentially improving order fulfillment speed and reducing errors. This approach offers a flexible and cost-effective alternative or complement to traditional robotic solutions for warehouse optimization.

01/16/2026 Logistics
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US and China Strike Tentative Deal on Tiktoks Future

US and China Strike Tentative Deal on Tiktoks Future

The Ministry of Commerce announced a preliminary framework agreement between China and the US regarding TikTok's US operations. This involves establishing a new joint venture responsible for data security and content management, while ByteDance retains control over commercial operations. China urges the US to provide a fair business environment and promote the stable development of China-US economic and trade relations. This move aims to address US concerns about data security while allowing TikTok to continue operating in the US market under a restructured framework.

01/15/2026 Customs Knowledge
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Aviation Groups Partner to Improve Flight Emission Transparency

Aviation Groups Partner to Improve Flight Emission Transparency

IATA is collaborating with Travalyst to provide travelers with a unified and accurate flight carbon emission calculation methodology, addressing 'carbon anxiety'. This initiative leverages data sharing, methodological alignment, and the inclusion of Sustainable Aviation Fuel (SAF) to enhance consumer awareness, foster industry innovation, and inform policy development. The partnership aims to build a sustainable future for the aviation industry by providing transparent and consistent information to passengers, enabling them to make informed travel choices and supporting the industry's decarbonization efforts.

01/19/2026 Logistics Industry Insights
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Tmswarehouse Integration Boosts Supply Chain Efficiency

Tmswarehouse Integration Boosts Supply Chain Efficiency

TMS is converging with WMS and YMS to create an intelligent supply chain execution system. TMS needs to be aware of warehouse and inventory status to coordinate transportation plans. YMS improves yard efficiency, enabling end-to-end process optimization. This integration allows for a more holistic view of the supply chain, leading to better decision-making and improved overall efficiency. By connecting these systems, companies can achieve greater visibility and control over their logistics operations.

01/26/2026 Logistics Industry Insights
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Vietnam Eases Crossborder Business with Streamlined Registration

Vietnam Eases Crossborder Business with Streamlined Registration

This article provides an in-depth analysis of the Vietnamese company business registration certificate, highlighting its crucial role as proof of legal entity, an information window, and a risk management tool. It details the certificate's key information, acquisition methods, and applications in cross-border collaborations. The aim is to assist businesses in identifying risks, assessing creditworthiness, and achieving safer, more transparent partnerships. Understanding this certificate is essential for due diligence and informed decision-making when engaging with Vietnamese companies in international business ventures.

01/27/2026 Document Interpretation
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Robot Vacuum Brands Turn to Influencers for Global Expansion

Robot Vacuum Brands Turn to Influencers for Global Expansion

This paper analyzes how two major robot vacuum cleaner brands, Roborock and Ecovacs, successfully expanded their markets through collaborations with overseas influencers. Roborock focuses on in-depth reviews from niche KOLs and lifestyle integration with lifestyle KOLs. Ecovacs cleverly utilizes the cost-effectiveness recommendations of micro-influencers and the sharing of lifestyle aesthetics, reaching target users from multiple dimensions and enhancing brand influence and sales. The study highlights the different strategies employed by each brand to leverage influencer marketing for global growth.

01/27/2026 Logistics Industry Insights
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Dhgate Partners with 11 Brands to Boost IP Protection

Dhgate Partners with 11 Brands to Boost IP Protection

DHGate has released 11 new intellectual property protection announcements for brands including SKYJO and Inter Miami FC. These announcements aim to severely crack down on infringing activities, safeguard brand rights and interests, and enhance the platform's reputation. The goal is to promote compliant operations among sellers and jointly build an honest, fair, and prosperous e-commerce ecosystem. This initiative underscores DHGate's commitment to protecting intellectual property and fostering a trustworthy marketplace for both buyers and sellers.

11/03/2025 Customs Knowledge
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