Ozons Highvalue Strategy Drives Profitability in Russian Ecommerce

Ozons Highvalue Strategy Drives Profitability in Russian Ecommerce

Leveraging a high average order value (AOV) strategy on the OZON marketplace is an effective approach for cross-border e-commerce businesses aiming to tap into the Russian market. By focusing on the specific characteristics of the Russian market, differentiating product selection with medium-to-high value items like furniture and small appliances, and implementing refined operations, businesses can achieve higher profit margins and sustainable growth. Simultaneously, it's crucial to prioritize quality control and risk assessment to address after-sales issues and ensure stable operations.

01/26/2026 Logistics Industry Insights
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Ozon Updates Seller Ratings to Adjust Traffic Distribution

Ozon Updates Seller Ratings to Adjust Traffic Distribution

OZON's introduction of a store rating feature signals an upcoming shift in its traffic allocation mechanism. Sellers need to pay attention to metrics such as product ratings and order fulfillment to improve their operational capabilities and adapt to platform changes. Refined operations are the future trend, and continuous learning and optimization are key to success on the OZON platform.

01/04/2026 Logistics Industry Insights
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Asiapacific Nations Strengthen IP Border Enforcement

Asiapacific Nations Strengthen IP Border Enforcement

The WCO Asia-Pacific Regional Workshop on Intellectual Property Border Enforcement was successfully held in Shanghai, bringing together customs representatives and experts from 26 countries. The workshop focused on the harms of intellectual property infringement, the application of the TRIPS Agreement, the use of the IPM system, the identification of genuine and counterfeit goods, and risk assessment. Through experience sharing and practical exercises, the event enhanced the intellectual property protection capabilities of customs officers, promoted international cooperation, and fostered innovation and prosperity.

01/26/2026 Customs Knowledge
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Singaporemalaysia Border Crossing Essential Travel Guide

Singaporemalaysia Border Crossing Essential Travel Guide

This article provides a detailed guide on crossing the Singapore-Malaysia border, covering pre-departure preparations, Singapore departure procedures, Malaysia entry procedures, and frequently asked questions. It aims to help readers navigate the border crossing efficiently and smoothly, allowing them to begin their journey without hassle. The guide offers practical tips and essential information for a seamless transition between the two countries, ensuring a convenient and enjoyable travel experience.

02/02/2026 Customs Knowledge
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Amazon Expands OTT Ads to Boost Crossborder Ecommerce

Amazon Expands OTT Ads to Boost Crossborder Ecommerce

This article delves into Amazon OTT advertising, explaining its definition, advantages, and application in cross-border e-commerce. It emphasizes OTT advertising's precise targeting and broad reach capabilities, and uses Amazon platform data to demonstrate its positive impact on store traffic growth. Furthermore, it provides key strategies for Amazon OTT advertising campaigns, helping sellers effectively leverage this emerging advertising format. The analysis aims to equip cross-border e-commerce businesses with the knowledge to optimize their marketing efforts through OTT advertising on the Amazon platform.

01/05/2026 Logistics Industry Insights
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Ebay Sellers Boost Sales with Auction and Fixedprice Strategies

Ebay Sellers Boost Sales with Auction and Fixedprice Strategies

This article provides an in-depth analysis of eBay's marketing models, focusing on operational tips for auction, fixed-price, and dropshipping models. It emphasizes the importance of off-site traffic generation and data analysis. The aim is to help cross-border e-commerce sellers master core eBay marketing strategies, increase store traffic and sales performance, and tap into the new blue ocean of cross-border e-commerce. It covers key aspects of optimizing listings, managing customer relationships, and leveraging eBay's promotional tools for maximum impact.

01/19/2026 Logistics Encyclopedia
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Shenzhen Ecommerce Fair Aims to Lift Export Growth

Shenzhen Ecommerce Fair Aims to Lift Export Growth

The 6th Shenzhen Global Cross-border E-commerce Exhibition will be held in Shenzhen at the end of March. It brings together platforms, service providers, buyers, and factories, offering one-stop overseas expansion services and a vast selection of goods. Concurrent forums will focus on store setup, operations, taxation, and market expansion, helping cross-border e-commerce companies seize opportunities and achieve growth. This event is a key resource for businesses looking to navigate the complexities of global online retail and find the right partners for success.

02/05/2026 Logistics Industry Insights
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Chinas First Durian Import Via Crossborder Ecommerce Arrives in Huanghua

Chinas First Durian Import Via Crossborder Ecommerce Arrives in Huanghua

Malaysia's tree-ripened Musang King durian has arrived in Changsha Huanghua Comprehensive Bonded Zone for the first time via Tmall International, using the cross-border e-commerce bonded import model, marking a new breakthrough for fresh food cross-border e-commerce. ZTO Airlines is responsible for the entire logistics process, and the Huanghua Comprehensive Bonded Zone and customs provide efficient customs clearance services. The "Xibei Overseas Flagship Store" plans to expand into more fresh food categories in the future, providing consumers with a wider range of choices.

02/12/2026 Logistics
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Amazon Sellers Startup Cost Guide for Ecommerce Ventures

Amazon Sellers Startup Cost Guide for Ecommerce Ventures

Want to start an Amazon cross-border e-commerce business but unsure about the required startup capital? This article breaks down the various costs associated with launching an Amazon store, including company registration, monthly store fees, product costs, initial shipping, FBA fees, and advertising expenses. It helps you clearly estimate the necessary startup funds and avoid blind investment, providing a clearer picture of the financial commitment needed to begin selling on Amazon.

01/04/2026 Logistics Encyclopedia
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