OZON Boosts Conversions with Enhanced Product Page Content

OZON Boosts Conversions with Enhanced Product Page Content

This article details how to create high-converting product detail pages on the OZON platform using JSON rich content. It covers the creation steps, techniques for adding images and videos, and how to highlight product selling points through a combination of text and visuals. It also reminds sellers that JSON is not suitable for all product categories and emphasizes the importance of understanding customer needs and continuous optimization to help sellers increase store sales. The guide provides practical tips for leveraging JSON to improve product presentation and ultimately boost conversion rates.

12/30/2025 Logistics Encyclopedia
Read More
Ozon Adds Chinese Language Support to Boost Seller Engagement

Ozon Adds Chinese Language Support to Boost Seller Engagement

The OZON seller app for iOS has received a major update, officially launching a Chinese version and adding features such as shipment report management and barcode generation. Chinese sellers can now more easily manage their stores on mobile devices, improving operational efficiency. In the future, OZON will continue to enrich the app's functionality to help sellers achieve mobile office capabilities. This update aims to streamline processes and provide better accessibility for Chinese-speaking merchants on the OZON platform.

01/07/2026 Logistics
Read More
Ozon Sellers Guide to Boosting Sales Via Buyer App

Ozon Sellers Guide to Boosting Sales Via Buyer App

This article provides OZON sellers with a comprehensive guide to mobile operations, deeply analyzing the six core page functions of the OZON buyer APP and emphasizing product detail page optimization strategies. Addressing language barriers, it recommends practical translation tools to help sellers better understand the Russian e-commerce market, improve operational efficiency, and boost sales performance. The guide aims to empower sellers to effectively manage their OZON stores through the mobile platform and overcome language-related challenges.

01/04/2026 Logistics Industry Insights
Read More
Ebay Sellers Boost Sales with Optimized Product Images

Ebay Sellers Boost Sales with Optimized Product Images

This article details the quantity limits, upload methods, and optimization strategies for eBay product main images. Sellers can upload up to 12 main images using the image upload tool or by copying images from other URLs. Key strategies for optimizing main images include highlighting product selling points, showcasing usage scenarios, providing detailed views, and using high-quality images. These techniques aim to improve click-through rates and conversions on eBay listings.

01/05/2026 Logistics Encyclopedia
Read More
Ozon Revamps Store Design Amid Paid Growth Push in Russia

Ozon Revamps Store Design Amid Paid Growth Push in Russia

OZON platform introduces paid store design services, offering Free, Premium subscription, and customized options. Paid design enhances brand image, optimizes user experience, and improves conversion rates. Sellers can apply via "Promotions" -> "Templates" or "Search Results Promotion" -> "Marketing Application" pages. This move signifies OZON's platform regularization, encouraging sellers to join early and leverage professional store design for better performance and brand visibility in the competitive Russian e-commerce landscape.

01/04/2026 Logistics Industry Insights
Read More
Ebay Sellers Boost Sales with Optimized Images Top Products

Ebay Sellers Boost Sales with Optimized Images Top Products

This article delves into eBay main image optimization and the boutique model. It emphasizes the importance of high-quality product images and details various main image optimization techniques, including background selection, size specifications, mobile optimization, multi-angle display, and close-up lens usage. Furthermore, it explains the core of the boutique model, which involves identifying "cash cows" and "profit kings" through sales and profit analysis. By concentrating resources on creating bestsellers, the overall competitiveness of the store can be improved.

12/30/2025 Customs Knowledge
Read More
OZON Sellers Gain Edge with Strategic Product Selection in Russia

OZON Sellers Gain Edge with Strategic Product Selection in Russia

This article provides a comprehensive product selection guide for new OZON sellers. It delves into the characteristics of the Russian market, user profiles, best-selling categories, and core product selection strategies. Through multi-dimensional analysis and practical case studies, it helps sellers avoid common pitfalls and master methods to extend the life cycle of popular products, ultimately achieving success on the OZON platform. It offers insights into understanding the Russian consumer and navigating the complexities of cross-border e-commerce within the OZON ecosystem.

12/31/2025 Logistics Encyclopedia
Read More
Ebay Sellers Boost Sales with Highquality Product Images

Ebay Sellers Boost Sales with Highquality Product Images

This article delves into the design essentials of eBay main images, emphasizing minimalism, size specifications, mobile optimization, and multi-angle display. It compares eBay and Amazon in terms of platform positioning, main image style, and target audience. Practical techniques for creating high-conversion eBay main images are shared to help sellers increase store traffic and sales. The article highlights the importance of understanding eBay's unique requirements to effectively attract buyers and improve product visibility within the competitive online marketplace.

12/30/2025 Customs Knowledge
Read More
OZON Sellers Face Stricter Rules to Avoid Account Suspension

OZON Sellers Face Stricter Rules to Avoid Account Suspension

This article provides a detailed analysis of various factors that can lead to account suspension in OZON platform store operations, covering aspects such as store management, product listings, logistics, and other relevant areas. It also delves into the reasons behind product card hiding and corresponding solutions. The aim is to offer OZON sellers a comprehensive operational guideline, helping them mitigate risks and ensure the safe and stable operation of their stores. This guide aims to help sellers avoid potential pitfalls and maintain a healthy presence on the OZON marketplace.

12/31/2025 Logistics Industry Insights
Read More
Yantai Port's First Domestic North-south Main Line Officially Launches, Promoting Regional Economic Development

Yantai Port's First Domestic North-south Main Line Officially Launches, Promoting Regional Economic Development

The first self-operated domestic trade mainline of Yantai Port, connecting Jinzhou-Yantai-Quanzhou, has officially commenced, successfully arriving after a six-day journey. This route will significantly enhance import and export volumes in the Bohai Bay, promote a positive cycle between main and branch lines, and establish a direct connection between Yantai and Quanzhou, thus aiding regional economic development and increasing the market competitiveness of Yantai Port.

10/21/2023 Logistics
Read More