Airline Industry Adopts IATA Data Solutions for Efficiency

Airline Industry Adopts IATA Data Solutions for Efficiency

The IATA Passenger Data Solutions provide accurate and reliable passenger data based on actual airline and travel agency ticket booking information. This empowers businesses to precisely forecast market demand, optimize operational strategies, and achieve sustainable growth. IATA offers a variety of data products, training courses, projects, and policies to support the sustainable development of the aviation industry. As a trusted partner, IATA provides valuable insights and resources for informed decision-making, helping airlines navigate the complexities of the market and drive success.

01/08/2026 Logistics Industry Insights
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Amazon Launches New Product with Focus on Keyword Strategies

Amazon Launches New Product with Focus on Keyword Strategies

Keyword strategy is crucial for launching new products on Amazon. This article advises sellers to break free from the initial keyword bottleneck by experimenting with product targeting. Instead of competing for high-traffic, expensive keywords, focus on long-tail keywords. Don't be overly concerned with initial ACOS; consider long-term goals. Leverage automatic campaigns to discover traffic and manual campaigns for precise targeting. By flexibly using various methods and continuously optimizing based on data, sellers can achieve successful new product promotion.

01/04/2026 Logistics Industry Insights
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Google Ads Introduces Strategic Budget Allocation for Ad Groups

Google Ads Introduces Strategic Budget Allocation for Ad Groups

This article explores budget allocation strategies in Google Ads after adding a new ad group. It emphasizes the need to flexibly choose between increasing the budget, placing the new ad group in an existing campaign, or creating a new campaign, based on factors such as advertising goals, the performance of existing ad groups, and the number of new products. The aim is to achieve the best possible advertising results by strategically allocating resources and optimizing campaign structure for maximum impact and efficiency.

01/04/2026 Logistics Encyclopedia
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Hwabaa Power Expands in Portable Energy Storage Market

Hwabaa Power Expands in Portable Energy Storage Market

Shenzhen-based cross-border e-commerce company, HuaBao New Energy, successfully went public with its portable power station products, becoming this year's 'most expensive new stock' at 237.5 yuan/share, with a market value exceeding 20 billion yuan. The company transitioned to the M2C model early on, creating the 'Jackery' and 'Geneverse' brands, resulting in a seven-fold increase in revenue in two years. Its success is attributed to accurately grasping market trends, excellent e-commerce operational capabilities, and proactive brand building.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Boost Sales with ASIN Matrix Ad Strategies

Amazon Sellers Boost Sales with ASIN Matrix Ad Strategies

This article provides an in-depth analysis of the Amazon ASIN matrix, tailored for sellers to develop refined advertising strategies based on the product lifecycle. By categorizing ASINs into Rising Stars, Mainstays, Potentials, and Long Tails, it offers customized advertising solutions. The article also introduces official Amazon advertising diagnostic tools to help sellers improve advertising effectiveness and create best-selling products. This approach allows for targeted campaigns and optimized ad spend, leading to increased sales and overall success on the Amazon platform.

12/29/2025 Logistics Industry Insights
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Ebay Expands Video Uploads for All Sellers to Drive Sales

Ebay Expands Video Uploads for All Sellers to Drive Sales

eBay has fully launched its store video feature, allowing all sellers to upload videos showcasing products and brand stories, aiming to improve user engagement and sales. Sellers can easily upload videos through Seller Hub, paying attention to video format, content, and cover image. Data-driven video marketing strategies are crucial; sellers should continuously optimize video content and marketing tactics based on data analysis results. This allows for a more effective and targeted approach to video marketing on the eBay platform.

12/31/2025 Logistics Industry Insights
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Alibaba Bans Alcohol Sales to Saudi Arabia in Compliance Move

Alibaba Bans Alcohol Sales to Saudi Arabia in Compliance Move

Alibaba.com has announced a new regulation prohibiting the sale of alcoholic beverages and food products to Saudi Arabia. This rule, effective February 18, 2025, is based on Saudi Arabian law and Islamic Sharia, which forbids the sale of alcohol. Merchants are advised to review existing orders and adjust their sales strategies accordingly. Alibaba.com will strengthen its monitoring and impose penalties on violators. This measure aims to ensure that platform merchants comply with Saudi Arabian laws and highlights the importance of compliant operations in cross-border e-commerce.

11/03/2025 Customs Knowledge
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Amazon Sellers Use VOC Data to Cut Returns Boost Sales

Amazon Sellers Use VOC Data to Cut Returns Boost Sales

This paper explores how Amazon sellers can leverage the "Voice of the Customer" (VOC) to enhance customer satisfaction and reduce return rates. By analyzing customer feedback, sellers can optimize their products and improve their services, ultimately driving growth. The study examines the practical application of VOC tools within the Amazon marketplace, highlighting strategies for identifying key areas for improvement and implementing effective solutions based on customer insights. The goal is to provide actionable recommendations for sellers seeking to build stronger customer relationships and achieve sustainable business success.

01/04/2026 Logistics Industry Insights
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Google Shopping Ads Existing Vs New Feeds for Product Promotions

Google Shopping Ads Existing Vs New Feeds for Product Promotions

This article delves into the question of whether to add new products to an existing feed or create a new feed when using Google Shopping Ads. It analyzes the advantages and disadvantages of both approaches, providing detailed step-by-step instructions and optimization recommendations. This helps readers make more informed decisions based on their specific circumstances and ultimately improve the performance of their Shopping Ads campaigns. The goal is to guide users in choosing the optimal feed strategy for efficient product management and enhanced advertising results.

01/04/2026 Logistics Encyclopedia
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Artips Expands Globally with Designcentric Luggage Success

Artips Expands Globally with Designcentric Luggage Success

Artrips stands out in the baggage market with its high-aesthetic appeal and scene-based design, targeting Generation Z. Its success is driven by differentiated products and localized marketing strategies, resulting in strong performance in both domestic and international markets. The brand leverages visually appealing designs and integrates them into relatable scenarios to resonate with its target audience, effectively capturing their attention and loyalty. This approach, coupled with tailored marketing campaigns, has enabled Artrips to achieve remarkable growth and establish a strong presence in a competitive industry.

01/06/2026 Logistics Industry Insights
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