Minisos Lunar New Year Sales Boom Highlights Douyins Retail Strategy

Minisos Lunar New Year Sales Boom Highlights Douyins Retail Strategy

Miniso utilized a Douyin (TikTok) seeding marketing strategy to test products and engage with users before the New Year Shopping Festival, accurately grasping user needs and creating hit products. Through collaborations with influencers, IP co-branding, leveraging the Juliang Qianchuan platform for traffic, and emotional marketing in live streams, Miniso achieved sales growth and brand asset accumulation, laying the foundation for future business growth. This approach effectively combined product testing, targeted marketing, and engaging content to maximize impact during a key promotional period.

02/12/2026 Logistics Industry Insights
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Asiaeurope Container Shipping Rates Hit 20month High

Asiaeurope Container Shipping Rates Hit 20month High

Drewry reports that Asia-Europe container freight rates have surged to a 20-month high. Anticipated pre-Chinese New Year cargo volume increases are expected to further drive up rates. Shippers are advised to plan ahead, optimize transportation strategies, strengthen communication with shipping companies, and flexibly adapt to market changes to mitigate logistics costs. Proactive planning and communication are crucial for navigating the evolving shipping landscape and minimizing the impact of rising freight rates.

02/11/2026 Logistics
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US Rail Freight Decline Points to Economic Slowdown

US Rail Freight Decline Points to Economic Slowdown

According to the Association of American Railroads, U.S. rail carloads and intermodal units decreased year-over-year for the week ending September 20th. Grain and metallic ores shipments increased, but coal, miscellaneous, and nonmetallic minerals shipments declined. Year-to-date cumulative freight volume remains up compared to last year, but the short-term downward trend warrants attention. Global economic conditions and industry developments will influence the future rail freight market. Monitoring these trends is crucial for understanding overall economic health.

02/04/2026 Logistics
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US Rail Freight Growth in Select Sectors Despite Overall Drop

US Rail Freight Growth in Select Sectors Despite Overall Drop

According to the Association of American Railroads, U.S. rail freight traffic showed mixed results for the week ending March 19: carloads increased by 1.1% year-over-year, while intermodal units decreased by 5.7%. Coal and chemical shipments increased, while grain and petroleum shipments declined. In the first 11 weeks of 2022, total U.S. rail carloads increased by 3% year-over-year, while intermodal units decreased by 7.1%. North American rail freight faces similar challenges. It's crucial to monitor economic signals and seize opportunities.

02/11/2026 Logistics
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South China Ports Hit by Preholiday Congestion

South China Ports Hit by Preholiday Congestion

Port congestion in South China is worsening before the Chinese New Year. Yantian, Nansha, and Shekou ports face a 'race for slots,' with difficult container booking and saturated terminal yards. Overbooking by shipping companies is a major cause. Exporters are advised to plan ahead, pay attention to costs, adjust shipment schedules promptly, proactively coordinate, or consider alternative solutions to cope with the congestion.

02/12/2026 Logistics
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US Rail Freight Auto Petroleum Up As Coal Declines

US Rail Freight Auto Petroleum Up As Coal Declines

According to the Association of American Railroads, U.S. rail freight traffic decreased by 7.9% year-over-year for the week ending May 9, while intermodal traffic increased by 3.8%, showing a diverging trend. Shipments of motor vehicles & parts and petroleum products increased, while coal shipments decreased significantly. Year-to-date, rail freight traffic is down 1.8%, and intermodal traffic is up 1.7%. Rail freight companies need to actively transform and expand their intermodal transportation business.

01/29/2026 Logistics
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US Rail Freight Gains in Carloads but Loses in Intermodal

US Rail Freight Gains in Carloads but Loses in Intermodal

October 2025 US rail freight data shows a slight increase of 0.3% in carload traffic, but a 4.8% year-over-year decrease in intermodal volume. Shipments of nonmetallic minerals, metallic ores, and chemicals increased, while grain, miscellaneous, and coal shipments declined. Year-to-date, total carload traffic is up 2.0% and intermodal volume is up 3.2%. The data reflects economic structural changes and market uncertainties, requiring the rail industry to address challenges and seize opportunities.

02/04/2026 Logistics
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US Rail Freight Growth Offset by Carload Declines

US Rail Freight Growth Offset by Carload Declines

Data from the Association of American Railroads shows a year-over-year decline in U.S. rail carloads in mid-April, though cumulative volume remains up for the year. Performance varies across sectors, with chemicals and coal shipments increasing, while grain, metals, and petroleum shipments decreased. The overall North American market experienced a downturn. Facing challenges like supply chain disruptions and rising energy prices, rail freight needs to seize opportunities for intelligent and efficient transformation.

02/11/2026 Logistics
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US Rail Freight Decline Sparks Economic Concern

US Rail Freight Decline Sparks Economic Concern

According to the Association of American Railroads, for the week ending May 21, U.S. rail freight volume decreased by 3.7% year-over-year, and intermodal volume decreased by 4.5%. Coal and chemical product shipments increased against the trend, but grain shipments declined. Year-to-date, total rail freight volume increased slightly by 0.4%, while intermodal volume decreased by 6.8%. Economic downturn risks, supply chain bottlenecks, and industry competition are major challenges, requiring proactive corporate responses.

02/11/2026 Logistics
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Nanning Railway Bureau Launches First Special Cargo Train for Traditional Chinese Medicine, Enhancing Transportation Efficiency

Nanning Railway Bureau Launches First Special Cargo Train for Traditional Chinese Medicine, Enhancing Transportation Efficiency

On November 18, the Nanning Railway Bureau launched the first special freight train for traditional Chinese medicine materials from Yulin Station, reaching Chengdu within 72 hours. This initiative enhances the efficiency of TCM transportation, with Yulin market sending 260,000 tons annually, and railway shipments increasing year by year. By deeply analyzing customer needs, the railway department developed special freight train solutions, providing timely and cost-effective transportation for TCM, receiving positive feedback from clients who look forward to further promotion of railway transport.

11/20/2023 Logistics
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