Chinas Haimi Navigates Crossborder Ecommerce Shifts

Chinas Haimi Navigates Crossborder Ecommerce Shifts

The departure of HaiMi Yanxuan's CEO has sparked reflection on the "Yanxuan" model in cross-border e-commerce. This article analyzes HaiMi's transition from C2C to B2C, exploring the challenges of the self-operated B2C model, including supply chain management, funding, competitive pressure, and customer acquisition costs. It emphasizes that differentiated product selection, refined operations, innovative marketing, and supply chain optimization are crucial for small and medium-sized cross-border e-commerce enterprises to break through the competition and achieve success.

01/26/2026 Logistics Industry Insights
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Xiamen Ecommerce Expo Aims to Boost Global Trade in 2026

Xiamen Ecommerce Expo Aims to Boost Global Trade in 2026

The 6th Xiamen International Cross-border E-commerce Exhibition will be held in Xiamen in June 2026, hosted by the China Chamber of International Commerce and the Xiamen Chamber of International Commerce. The exhibition, themed "Cross-border Interconnection, Global Trade", brings together global cross-border e-commerce enterprises, covering cross-border product selection, platform services, imported goods, and more. It aims to promote the dual circulation of domestic and international trade and boost global economic development. Exhibition consultation is currently underway.

01/26/2026 Logistics Industry Insights
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Affiliate Marketing Firms Weigh Targeted Vs Broad Strategies

Affiliate Marketing Firms Weigh Targeted Vs Broad Strategies

Affiliate marketing audience targeting shouldn't solely focus on finding the “perfect” audience. Consider reverse targeting to exclude irrelevant segments, expanding the audience pool and unlocking the algorithm's full potential. Factors like product universality, budget size, and marketing goals influence the balance between a broad and narrow audience. Allowing the algorithm to learn autonomously within a wider space can lead to more efficient conversions. This approach leverages algorithm optimization by providing it with more data and flexibility, ultimately improving campaign performance.

01/26/2026 Logistics Industry Insights
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Belgium Scraps Small Parcel Tax Amid EU Ecommerce Reforms

Belgium Scraps Small Parcel Tax Amid EU Ecommerce Reforms

Belgium's abandonment of the €2 small package tax and adoption of the EU's €3 unified tariff policy reflects the accelerating reform of EU cross-border e-commerce taxation. Facing the new policy, Chinese sellers need to adjust their strategies, such as establishing overseas warehouses, optimizing product structures, and strengthening compliance operations to meet the challenges and seize the opportunities for industry upgrades. This shift requires proactive adaptation to navigate the evolving regulatory landscape and maintain competitiveness in the European market.

01/26/2026 Customs Knowledge
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AI Startup Sprite Transforms Amazon Crossborder Ecommerce

AI Startup Sprite Transforms Amazon Crossborder Ecommerce

Seller Sprite showcased its AI-powered product selection and operation advantages at the Amazon summit, aiming to empower sellers' globalization efforts. Chinese sellers remain a primary driver of growth, and AI-driven innovation in high-quality products is crucial. The platform highlights how AI can help sellers identify trending products, optimize listings, and improve overall efficiency in the competitive cross-border e-commerce market. By leveraging AI, sellers can gain a competitive edge and effectively navigate the complexities of international markets.

01/26/2026 Logistics Industry Insights
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Smart Supply Chains Boost Efficiency with Iot NFC Tags

Smart Supply Chains Boost Efficiency with Iot NFC Tags

This paper explores how IoT technologies, specifically temperature-sensing smart tags and NFC tags, can transform products into intelligent communication platforms, optimizing the supply chain. It highlights the advantages of IoT in product tracking, anti-counterfeiting traceability, accurate forecasting, customer interaction, and cold chain monitoring. The paper also provides recommendations for deploying IoT solutions, aiming to help businesses embrace the era of smart supply chains. By leveraging these technologies, companies can improve efficiency, transparency, and responsiveness throughout their entire supply network.

01/29/2026 Logistics Industry Insights
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Walmart Unveils Fivestep Plan to Optimize Supply Chain Efficiency

Walmart Unveils Fivestep Plan to Optimize Supply Chain Efficiency

Walmart implemented the "On-Time, In-Full" (OTIF) delivery strategy to improve supply chain efficiency and product availability. This strategy requires suppliers to deliver the correct quantity of goods within a specified timeframe, or face penalties. Walmart supports suppliers in their OTIF transformation through a five-step approach: clarifying intent, providing business tools, transparently displaying performance, collaboratively solving problems, and ensuring reasonable fees. Ultimately, this aims to create a more efficient and reliable supply chain system for Walmart and its partners.

01/29/2026 Logistics Industry Insights
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Burlington Stores Profits Rise with Supply Chain Upgrades

Burlington Stores Profits Rise with Supply Chain Upgrades

Burlington Stores significantly reduced product sourcing costs by 50 basis points and freight expenses by 20 basis points in Q3 through investments in distribution centers and supply chain optimization. The company plans to further increase investments in its supply chain and enhance automation to support store expansion and long-term growth objectives. These initiatives are aimed at improving efficiency and reducing operational costs across the network. The focus on automation is expected to streamline processes and improve overall supply chain performance.

01/28/2026 Logistics
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Lando Norris Trademark Crackdown Heightens Ecommerce IP Risks

Lando Norris Trademark Crackdown Heightens Ecommerce IP Risks

Formula 1 driver Lando Norris is again enforcing his trademark rights, with TME Law Firm representing him. His trademarks cover a wide range of goods, including clothing and keychains. Cross-border e-commerce sellers should be aware of potential infringement risks and conduct self-checks of their store's products to ensure compliance and avoid legal disputes. It's crucial for sellers to verify the legitimacy of their product sourcing and designs to prevent inadvertently selling counterfeit or infringing items related to Lando Norris' brand.

02/12/2026 Customs Knowledge
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Datadriven Tactics Boost Crossborder B2B Trade Growth

Datadriven Tactics Boost Crossborder B2B Trade Growth

This article provides an in-depth analysis of cross-border B2B e-commerce market trends, revealing the growth drivers behind key data points, and offering practical operational strategies to help Chinese sellers succeed in the global trade arena. It emphasizes data-driven product selection and operational optimization, while addressing frequently asked questions to provide comprehensive guidance for sellers. The aim is to empower businesses with the knowledge and tools necessary to navigate the complexities of international B2B e-commerce and achieve sustainable growth.

02/12/2026 Logistics Industry Insights
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