Pepsico Bets on Sustainability to Boost Market Share

Pepsico Bets on Sustainability to Boost Market Share

PepsiCo is actively promoting a sustainability strategy by raising environmental standards, reducing sugar content, and diversifying its product portfolio to address evolving consumer demands and regulatory pressures. Its experience offers valuable insights for other companies seeking to survive and thrive amidst change, emphasizing the importance of focusing on consumer needs, proactively responding to regulations, embracing sustainability, and driving product diversification. This approach allows PepsiCo to remain competitive while contributing to a more sustainable future.

01/28/2026 Logistics Industry Insights
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Strategies to Boost Industrial Exports for Higher Profits

Strategies to Boost Industrial Exports for Higher Profits

This article delves into the advantages of industrial goods foreign trade and recommends five high-profit product categories: hydraulic and pneumatic components, industrial cutting tools and abrasives, motors and transmission equipment, pumps and fluid equipment, and custom sheet metal and castings. It also provides practical product selection evaluation criteria and the ABC selection model, along with effective customer development strategies. The aim is to help SMEs and individual SOHOs succeed in the foreign trade sector.

01/27/2026 Logistics Industry Insights
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Amazon Sellers Must Use Accurate Zip Codes for US Success

Amazon Sellers Must Use Accurate Zip Codes for US Success

This article details the importance of US zip codes for Amazon's US marketplace and provides methods for quick lookup. It emphasizes the crucial role of accurate zip codes in product delivery, inventory management, and after-sales service. Furthermore, the article highlights key operational considerations for Amazon US sellers, including pricing strategies, logistics efficiency, regulatory compliance, customer service, inventory management, and product quality. The aim is to help sellers improve operational efficiency and achieve greater success.

01/28/2026 Logistics Encyclopedia
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Ninebot Advances Personal Mobility with Innovative Tech

Ninebot Advances Personal Mobility with Innovative Tech

Ninebot Inc., a leader in personal mobility solutions, is dedicated to providing convenient and eco-friendly transportation options for global users through innovative technology and user-centered design. This article delves into Ninebot's brand philosophy, flagship product lines, and core technological advantages, while also exploring its future prospects in the personal mobility sector. The Ninebot Segway is more than just a product; it represents a compelling vision for the future of personal transportation.

01/28/2026 Logistics Encyclopedia
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Guide to Direct Factory Sourcing on Chinas 1688 Platform

Guide to Direct Factory Sourcing on Chinas 1688 Platform

This article provides a detailed guide on how to effectively screen source factories on the 1688 platform. It covers practical methods such as precisely identifying product categories, paying attention to Alibaba TrustPass membership duration, selecting Super Factories and Power Suppliers, checking In-depth Factory Inspection certifications, filtering out intermediaries, observing main product categories, and engaging in thorough communication. The aim is to help readers avoid middlemen and directly connect with first-hand suppliers for sourcing.

01/30/2026 Logistics Encyclopedia
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Etsys 6 Shipping Rule Sparks Concerns for Handmade Sellers

Etsys 6 Shipping Rule Sparks Concerns for Handmade Sellers

Etsy's new policy prioritizes listings with lower shipping costs to improve user experience, posing a survival challenge for US handmade sellers. Sellers need to adjust pricing strategies, optimize logistics, and strengthen product differentiation. The platform should consider product characteristics, offer flexible shipping options, and enhance communication with sellers to achieve a win-win situation. The new rules push sellers to rethink their business models to remain competitive in the evolving Etsy marketplace.

02/03/2026 Logistics Industry Insights
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Guide to US Market Entry for Foreign Trade Firms

Guide to US Market Entry for Foreign Trade Firms

This article provides a comprehensive product guide for foreign trade enterprises entering the US market, covering key aspects such as market research, product positioning, channel selection, logistics and distribution, customer service, and brand building. It aims to help companies accurately grasp the characteristics of the US market, formulate effective strategies, and successfully tap into the American market's potential. The guide offers practical insights for navigating the complexities of the US market and achieving sustainable growth.

02/02/2026 Logistics Industry Insights
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Amazon Sellers Urged to Prioritize Content for Growth

Amazon Sellers Urged to Prioritize Content for Growth

This article delves into the current traffic bottleneck faced by cross-border e-commerce businesses, proposing a solution centered around a "content-first" approach. It emphasizes the importance of optimizing product quality and Amazon product pages while adhering to platform rules to improve traffic efficiency and rebuild user trust. Ultimately, this strategy aims to achieve sustainable business growth. Under new policies, sellers who prioritize content will find themselves with new development opportunities.

02/03/2026 Logistics Industry Insights
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Ozons Top Marketing Tools Drive Sales Growth

Ozons Top Marketing Tools Drive Sales Growth

This article delves into five core marketing tools on the Ozon platform: content rating, point reviews, promotional activities, search engine promotion, and template advertising. By optimizing product information, accumulating user reviews, participating in promotions, improving search rankings, and providing comprehensive product displays, sellers can master the platform's rules, enhance store competitiveness, and achieve significant sales growth. These strategies empower sellers to leverage Ozon's features effectively for maximum impact and increased visibility within the marketplace.

02/03/2026 Logistics Industry Insights
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Chinas Shenzhen Ruichenxi Enforces Downspout Patent Impacting Crossborder Sellers

Chinas Shenzhen Ruichenxi Enforces Downspout Patent Impacting Crossborder Sellers

Shenzhen Ruichenxi Technology has initiated another patent infringement claim regarding downspout extensions (Case No. 24-cv-08709), drawing attention from cross-border e-commerce sellers. This article analyzes the characteristics of Ruichenxi Technology's patented product and offers advice on how to deal with such claims. Recommendations include product screening, active litigation defense, and strengthening intellectual property awareness. The aim is to help sellers minimize store losses and maintain a competitive edge in the fierce market.

02/03/2026 Logistics Industry Insights
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