Strategies to Overcome Stagnant Amazon Ad Performance

Strategies to Overcome Stagnant Amazon Ad Performance

Poor Amazon advertising performance is a common problem for sellers. This article provides multi-dimensional solutions, including expanding ad types (product targeting, brand, video ads), precisely targeting competitors, optimizing keyword selection, flexibly adjusting bidding strategies (such as rule-based bidding), and continuous data analysis and optimization. These strategies help sellers overcome advertising challenges and increase product sales.

12/29/2025 Logistics Industry Insights
Read More
ANA and TACT Strengthen Air Cargo Standards Over 40 Years

ANA and TACT Strengthen Air Cargo Standards Over 40 Years

ANA's four-decade partnership with TACT sets a benchmark for the air cargo industry. ANA consistently provides accurate rate and rule information, helping TACT build an authoritative global airfreight information platform. This enhances industry transparency, compliance, and efficiency. The collaboration not only improves customer convenience but also promotes innovation and development within the air cargo sector.

01/15/2026 Logistics Industry Insights
Read More
Amazon Sellers Urged to Fix Performance Issues Promptly

Amazon Sellers Urged to Fix Performance Issues Promptly

Amazon store performance is vital for business operations, and should not be underestimated. Don't assume the 180-day rule automatically clears issues. Closely monitor performance metrics, proactively address complaints, ensure product quality, and promptly handle policy violations. Seek professional appeal services when necessary to prevent problems and ensure account health. Maintaining a healthy account is crucial for long-term success on Amazon.

12/29/2025 Logistics Encyclopedia
Read More
Rioja Airport Expands Air Cargo Operations

Rioja Airport Expands Air Cargo Operations

This article provides detailed information about Rioja Airport (RIJ) in Peru and highlights the West Coast's three-letter code lookup system. This system contains information on over 40,000 cities and airports worldwide, offering accurate and comprehensive air freight data to facilitate efficient and convenient international air transport operations. It also introduces West Coast's original Pinyin initial code search rule, making queries more efficient and convenient.

09/29/2025 Airport Codes
Read More
Trade War Uncertainty Spurs Global Supply Chain Adjustments

Trade War Uncertainty Spurs Global Supply Chain Adjustments

This paper delves into the tariff policies during the Trump administration, the impact of US government shutdowns, and the termination of the 'de minimis' rule. It analyzes the effects of these factors on corporate supply chains, cost structures, compliance, and operational strategies. Furthermore, it offers coping strategies, including utilizing bonded warehouses and free trade zones, to help companies navigate the complex international trade environment effectively and stably.

11/03/2025 Customs Knowledge
Read More
Understanding Bonded Goods: Advantages and Applications

Understanding Bonded Goods: Advantages and Applications

Bonded goods refer to products that enter China with customs approval and are exempt from taxes. These items can be stored or processed in designated regulatory areas with the intention of being re-exported, thus temporarily avoiding tax liabilities. However, if they are not re-exported, taxes must be paid according to regulations. Understanding this rule helps enterprises engage flexibly in international trade and enhance economic benefits.

07/21/2025 Logistics Encyclopedia
Read More
Amazon Ads Budget Strategies for Optimal Performance

Amazon Ads Budget Strategies for Optimal Performance

This article provides an in-depth analysis of Amazon's 'Display Ads Budget Rules' feature. It explains the principles, advantages, and operational methods, helping sellers automate ad budget management, avoid overspending, and seize growth opportunities. The article details rule settings based on schedules and performance, and offers key considerations and actionable guidance to optimize advertising campaigns and ensure efficient budget allocation within the Amazon advertising platform.

12/31/2025 Logistics Encyclopedia
Read More
Amazon Sellers Adapt Strategies Amid Slowing Growth

Amazon Sellers Adapt Strategies Amid Slowing Growth

Amazon faces growth bottlenecks, stalled Prime membership growth, and ongoing rule disputes. However, its robust logistics system remains a significant advantage. Sellers should adopt strategies such as diversifying platform presence, refining operations, building independent websites, implementing differentiated product strategies, and emphasizing data analysis. By proactively addressing these challenges, sellers can unlock new opportunities for growth and development in the cross-border e-commerce landscape.

12/30/2025 Logistics Industry Insights
Read More
Logistics Firms Adopt New Strategies to Enhance Performance

Logistics Firms Adopt New Strategies to Enhance Performance

This article deeply analyzes five common cognitive biases in the development of logistics companies: shortsightedness, neglecting processes, opportunism, prioritizing speed over quality, and relying on personal rule. For each bias, it proposes specific solutions, emphasizing the importance of developing long-term strategies, building standardized processes, continuous investment, ensuring safety and reliability, and establishing standardized management systems. The aim is to help logistics companies enhance their core competitiveness and achieve sustainable development.

09/28/2025 Logistics Industry Insights
Read More