Key Tools for Global Ecommerce Growth Email and Keywords

Key Tools for Global Ecommerce Growth Email and Keywords

This article focuses on tools commonly used by cross-border e-commerce sellers in EDM marketing and SEO optimization, including email verification, email tracking, and keyword analysis tools. By introducing foreign trade email tools and keyword analysis tools, it aims to help sellers accurately reach potential customers, track email performance, and discover high-potential keywords. The ultimate goal is to improve marketing effectiveness and product competitiveness, leading to increased sales performance. This will allow sellers to optimize their campaigns and improve their overall ROI.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Can Now Adjust Ad Spend Hourly Via Adtomic

Amazon Sellers Can Now Adjust Ad Spend Hourly Via Adtomic

Helium 10 Adtomic enhances Amazon advertising with dayparting optimization! Precisely control your ad spend during peak performance hours to improve ACOS and drive more traffic. This upgrade automates ad management, helping boost sales and maximize ROI by focusing budget on the most profitable times of day. Optimize your campaigns by scheduling ads to run when customers are most likely to convert, leading to significant improvements in advertising efficiency and overall sales performance. This feature empowers sellers to refine their strategies and achieve better results.

12/29/2025 Logistics Industry Insights
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Temu Sellers Adapt Strategies to Dominate Fashion Market

Temu Sellers Adapt Strategies to Dominate Fashion Market

This article provides an in-depth analysis of the market potential and challenges of Temu's fashion apparel category, offering comprehensive winning strategies for sellers. It covers platform rule interpretation, construction of high-performance operation models, logistics and after-sales optimization suggestions, and frequently asked questions. The aim is to help sellers tap into the Temu fashion blue ocean and achieve performance growth. It provides practical guidance on navigating the platform and maximizing sales within the competitive landscape, focusing on cost-effectiveness and efficient operations.

02/05/2026 Logistics Industry Insights
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Colombia Customs Boosts Efficiency with Wcobacked KPI System

Colombia Customs Boosts Efficiency with Wcobacked KPI System

The WCO assisted Colombian Customs in enhancing its strategic performance. Through the GTFP project, DIAN optimized its KPI system and strengthened project management, contributing to trade facilitation. This initiative aimed to improve efficiency and effectiveness within the customs administration, ultimately supporting smoother and faster trade processes. The focus was on aligning strategic goals with operational performance, ensuring that customs activities effectively contribute to national trade objectives and economic growth. The project's success hinges on continuous monitoring and evaluation of the implemented KPIs and project management practices.

02/05/2026 Customs Knowledge
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Google Ads Enhances Targeting for Overseas Markets

Google Ads Enhances Targeting for Overseas Markets

This article provides an in-depth analysis of time-based and location-based targeting strategies in Google Ads, guiding e-commerce beginners on how to improve advertising efficiency and avoid budget waste through precise scheduling and geographic positioning. It covers advertising platform operation procedures, bidding adjustment techniques, and performance monitoring methods. The aim is to help readers master core settings and maximize the value of their advertising budget. This includes practical tips on setting up campaigns for optimal performance and understanding key metrics to track success.

01/15/2026 Logistics Encyclopedia
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Procurement Leaders Urged to Rebuild Supplier Trust

Procurement Leaders Urged to Rebuild Supplier Trust

The term 'trust' is often misused in procurement, conflated with performance and reliability. It's crucial to differentiate trust from confidence, distinguishing between trusting suppliers, the company, and oneself. Reserve trust for truly trustworthy partners, fostering transparent and fair collaborations. By doing so, we can restore trust to its rightful value, moving beyond mere expectation of performance to a genuine belief in the partner's integrity and commitment. This approach allows for stronger, more resilient supplier relationships built on a foundation of mutual respect and ethical conduct.

01/19/2026 Logistics Industry Insights
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Fedex Reports Q1 Challenges Outlines Strategic Shifts

Fedex Reports Q1 Challenges Outlines Strategic Shifts

FedEx's first-quarter performance declined, impacted by service mix changes, rising operating costs, and soft market demand. The company is actively responding by restructuring its organization, improving efficiency, and employing data-driven decision-making to find new growth opportunities amidst challenges. Moving forward, FedEx will continue to strengthen cost control, optimize its service portfolio, and expand into emerging markets to address challenges and capitalize on opportunities. The company focuses on transforming its logistics model to adapt to the evolving market landscape and improve overall financial performance.

01/21/2026 Logistics
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Zambia Tax Authority Adopts WCO Tool to Boost Efficiency

Zambia Tax Authority Adopts WCO Tool to Boost Efficiency

With support from the Sida-WCO Trade Facilitation Project, WCO experts assisted the Zambia Revenue Authority (ZRA) in leveraging the Performance Measurement Mechanism (PMM) to enhance strategic decision-making and governance. By establishing a data-driven performance evaluation system, ZRA aims to optimize operational efficiency and achieve customs modernization, ultimately contributing more significantly to Zambia's economic development. The PMM helps ZRA to monitor progress, identify areas for improvement, and ensure that resources are allocated effectively, leading to better trade facilitation and increased revenue collection.

01/26/2026 Customs Knowledge
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CEVA Logistics Adapts to Global 3PL Market Shifts

CEVA Logistics Adapts to Global 3PL Market Shifts

This article provides an in-depth analysis of CEVA Logistics' Q1 performance, examining the performance of contract logistics, ocean freight, and air freight segments. It also explores global 3PL market trends. CEVA executives emphasize the importance of focusing on end-to-end supply chain value, enhancing global service consistency, and actively embracing sustainable development strategies to address market challenges and achieve sustainable growth. The analysis highlights key factors influencing CEVA's results and provides insights into the broader dynamics of the third-party logistics industry.

01/28/2026 Logistics Industry Insights
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Challenges Faced by Publicly Listed Port Companies

Challenges Faced by Publicly Listed Port Companies

Multiple listed companies in the port industry have reported poor performance in their semi-annual reports. Rizhao Port experienced a 15.74% year-on-year decline in revenue and a 40% reduction in net profit. Xiamen Port saw a slight revenue drop, but its net profit, after excluding non-recurring gains and losses, plunged by 13.82%. Jinzhou Port is similarly challenged by low coal prices and a sharp decrease in grain turnover. These factors have severely impacted the operations and performance of port companies, raising concerns about the industry's outlook.

07/21/2025 Logistics
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