Ebay Sellers Guide to Increasing Traffic and Sales

Ebay Sellers Guide to Increasing Traffic and Sales

This article comprehensively introduces strategies and methods for eBay store promotion, covering various aspects such as utilizing eBay's built-in marketing tools, search engine optimization (SEO), email marketing, content marketing, social media promotion, customer service, and data analysis. By effectively implementing these strategies, sellers can significantly increase store traffic and sales, standing out in the competitive cross-border e-commerce market. The guide provides actionable insights to improve visibility and drive conversions on the eBay platform.

01/04/2026 Logistics Encyclopedia
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Ecommerce Firms Adapt Strategies Postcyber Week

Ecommerce Firms Adapt Strategies Postcyber Week

This year's Singles' Day sales surged, but traffic is increasingly fragmented. Cross-border e-commerce sellers need to shift strategies from concentrated sprints to steady operations. Focusing on user experience, diversified marketing, data-driven insights, and supply chain optimization is crucial for standing out during the peak season. Sellers should prioritize long-term growth and customer loyalty over short-term gains to navigate the evolving e-commerce landscape successfully and maximize their returns during peak sales periods.

01/06/2026 Logistics Industry Insights
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West Coast Ports Reach Tentative Deal on Health Benefits

West Coast Ports Reach Tentative Deal on Health Benefits

West Coast dockworkers and employers have reached a tentative agreement on healthcare benefits, offering a glimmer of hope in resolving the long-standing contract negotiation deadlock. While details remain undisclosed, this is seen as a crucial step towards easing tensions and establishing a foundation for a comprehensive agreement. However, core disputes like automation persist, and the long-term issues of West Coast ports require collaborative efforts from the government, businesses, and unions. Further developments warrant close monitoring.

01/08/2026 Logistics
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US Shifts on Paris Climate Accord Amid Policy Challenges

US Shifts on Paris Climate Accord Amid Policy Challenges

The US's re-entry and subsequent exit from the Paris Agreement has drawn attention from the business and environmental communities. This analyzes the core content of the Paris Agreement, early calls from the business sector, the US's repeated actions and international standing, the Trump administration's reasons for withdrawal, the Biden administration's emission reduction targets and the reality gap, and expert opinions. It emphasizes that companies should strengthen their commitment to sustainable development and actively address climate change.

01/08/2026 Logistics Industry Insights
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Amazon Sellers Face Pressure As Return Rates Rise

Amazon Sellers Face Pressure As Return Rates Rise

Amazon's planned introduction of a 'High Return Rate' label may negatively impact sellers, leading to trust issues, ranking drops, and profit erosion. Sellers should focus on quality control, optimize product descriptions, improve customer service, and be wary of malicious competition. It's crucial to stay informed about policy changes and proactively respond to them. This label could significantly affect seller performance, requiring adjustments to operational strategies to mitigate potential damage and maintain a positive standing within the Amazon marketplace.

12/29/2025 Logistics Industry Insights
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Ebay Enhances Seller Tools to Streamline Listings

Ebay Enhances Seller Tools to Streamline Listings

This article selects several commonly used listing tools for eBay sellers, including Dianxiaomi, Mango Seller, Mabang ERP, Eaconomy ERP, Wang Xiao Wang, and Global Trading Assistant. These tools offer features such as product listing, order management, and logistics tracking, helping sellers eliminate manual operations and improve store management efficiency, thereby standing out in the fierce market competition. They streamline the listing process, automate tasks, and provide comprehensive solutions for managing an eBay business, ultimately saving time and increasing profitability.

12/30/2025 Logistics Encyclopedia
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Amazon Introduces Video Ads to Boost Seller Engagement

Amazon Introduces Video Ads to Boost Seller Engagement

Amazon has upgraded its Display Ads video advertising feature, providing sellers with a new way to drive off-Amazon traffic and enhance brand exposure. By dynamically showcasing products, combined with precise targeting and bidding optimization strategies, it helps sellers increase sales and brand influence in a competitive market. This upgrade allows for more engaging product demonstrations and improved campaign performance, ultimately assisting sellers in standing out and achieving their advertising goals outside of the Amazon marketplace.

12/30/2025 Logistics Industry Insights
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Amazons Program Helps Sellers Resolve Policy Violations

Amazons Program Helps Sellers Resolve Policy Violations

Amazon introduces the Account Health Assurance (AHA) program to help sellers with high Account Health Ratings address potential policy violations and avoid account deactivation. Sellers must respond to Amazon's contact within 72 hours and actively cooperate, while maintaining an Account Health Rating above 250. This program isn't a 'get-out-of-jail-free card'; compliant operation remains crucial. It provides an extra layer of support for sellers demonstrating good standing and actively working to maintain a healthy account.

01/16/2026 Logistics Industry Insights
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Shopee Revises Seller Policies Stresses Compliance

Shopee Revises Seller Policies Stresses Compliance

Shopee has updated its operational rules, focusing on stricter logistics timeliness requirements, aiming for a 95% or higher on-time delivery rate. Sellers need to optimize inventory management and logistics partnerships to ensure timely order dispatch. Regular self-inspection of product compliance is also crucial to adapt to the new regulations and improve store performance. Meeting these new standards is essential for maintaining good standing and avoiding penalties on the Shopee platform. Proactive adaptation will be key to success.

01/23/2026 Logistics
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Colombia Moves to Fasttrack Kyoto Convention for Trade

Colombia Moves to Fasttrack Kyoto Convention for Trade

The Director of the Colombian Tax and Customs Authority has pledged to ratify the Revised Kyoto Convention in the coming months. This move aims to simplify customs procedures, reduce trade costs, and enhance customs efficiency. By increasing transparency in the trade environment, the ratification is expected to boost Colombia's economic growth and international trade standing. The implementation of the Kyoto Convention will streamline processes and promote greater predictability for businesses engaged in international trade with Colombia.

01/26/2026 Customs Knowledge
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