Four Common Mistakes in Crossborder Ecommerce Email Marketing

Four Common Mistakes in Crossborder Ecommerce Email Marketing

Email marketing is an effective way for cross-border e-commerce to expand into overseas markets. This article analyzes four common mistakes in cross-border e-commerce email marketing: blindly trusting corporate email, sending mass emails indiscriminately, excessive sending frequency, and neglecting data analysis. It also proposes targeted solutions. Choosing a professional email marketing platform, accurately targeting customers, rationally planning sending frequency, and continuously optimizing email content are key to improving email marketing effectiveness. This allows for better engagement and higher conversion rates in the global market.

01/05/2026 Logistics Industry Insights
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Trucking Industry Set for Growth As Freight Demand Rises ATA Says

Trucking Industry Set for Growth As Freight Demand Rises ATA Says

The American Trucking Associations forecasts significant growth in trucking freight volumes over the next decade, projecting nearly 14 million tons by 2035, dominating the freight market. The report analyzes the drivers behind this growth and highlights the challenges facing the industry. It provides trucking companies with strategies to address these challenges and capitalize on the increasing demand for freight transportation. This forecast offers valuable insights for businesses involved in logistics, supply chain management, and transportation planning, enabling them to prepare for the future of freight movement.

01/08/2026 Logistics Industry Insights
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Trumps Potential Return Stirs Paris Agreement Uncertainty for Businesses

Trumps Potential Return Stirs Paris Agreement Uncertainty for Businesses

The potential return of Trump and a renewed US withdrawal from the Paris Agreement poses several challenges for businesses. These include policy uncertainty, supply chain sustainability pressure, the need for technological innovation and green transition, and increased scrutiny of corporate social responsibility and brand image. To address these challenges and capitalize on green transition opportunities, companies should develop scenario planning, diversify investments, strengthen supply chain assessment and collaboration, increase investment in environmental technology R&D, define a clear CSR strategy, and actively participate in public welfare activities.

01/08/2026 Logistics Industry Insights
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Hershey Invests 250M to Modernize Supply Chain

Hershey Invests 250M to Modernize Supply Chain

Hershey is investing $250 million in a supply chain upgrade focused on boosting operational efficiency and agility through digitalization and automation. The plan encompasses optimizing sourcing and manufacturing, accelerating R&D and planning, and integrating existing business units onto the SAP S/4 HANA platform. Expected to be completed in 2026, the initiative is projected to yield $300 million in annual savings, with 30% attributed to supply chain productivity gains. This transformation aims to create a more responsive and efficient supply chain for the company.

01/07/2026 Logistics Industry Insights
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Amazon Sellers Prosper Despite Higher Fees During Holidays

Amazon Sellers Prosper Despite Higher Fees During Holidays

Amazon's peak season report reveals that third-party sellers accounted for over 60% of sales, with small and medium-sized sellers showing strong performance. However, the report lacks specific data, raising concerns about potential adjustments to Amazon's fee structure. Sellers should be wary of the normalization of platform commissions. Strategies for navigating this include refined operations, channel diversification, and cost control. The lack of transparency in the report warrants careful consideration and proactive planning by sellers to mitigate potential risks associated with increased platform fees.

12/31/2025 Logistics Industry Insights
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Amazon Introduces Second Buy Box for Thirdparty Sellers

Amazon Introduces Second Buy Box for Thirdparty Sellers

Amazon is reportedly planning a "second buy box" to address competition concerns between third-party sellers and its own retail operations. This initiative stems from an antitrust agreement with the European Union and aims to create a fairer competitive landscape on the platform. The second buy box would potentially give more visibility to alternative sellers, offering consumers more choices and potentially lower prices. This move is expected to alleviate some of the pressure felt by third-party sellers who often struggle to compete with Amazon's own products.

12/31/2025 Logistics Industry Insights
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USPS Expands Lastmile Delivery to Outside Bidders

USPS Expands Lastmile Delivery to Outside Bidders

USPS plans to open its 'last mile' delivery network, allowing shippers to bid for DDU access. This aims to boost revenue, improve financial sustainability, and help retailers achieve faster deliveries. Experts see transformative potential but also challenges in execution, pricing, and service. Its success will significantly impact the US logistics industry. The initiative could revolutionize last-mile delivery by leveraging USPS's extensive network, but careful planning and execution are crucial to overcome potential hurdles and ensure a seamless transition for both shippers and USPS.

01/15/2026 Logistics
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Crossborder Ecommerce Faces Stricter Air Shipment Customs Rules

Crossborder Ecommerce Faces Stricter Air Shipment Customs Rules

This article delves into the core elements of customs compliance for cross-border e-commerce goods transported via international air freight. It covers crucial aspects such as accurate declaration information, document completeness and consistency, and adaptation to destination country regulations. Furthermore, it proposes key methods to mitigate customs clearance risks, including proactive policy research, strengthened document review, selection of professional partners, standardized packaging and labeling, and robust contingency planning. This aims to empower cross-border e-commerce sellers with the tools for compliant and efficient customs clearance.

01/15/2026 Customs Knowledge
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Datadriven Innovations Transform Pet Air Travel Safety

Datadriven Innovations Transform Pet Air Travel Safety

The pet transportation market is booming, with aviation data as a key driver. Real-time data enables pet transportation companies to optimize operations, navigate complex regulations, and ensure pet safety and comfort. As the market grows, data-driven strategies will help businesses meet the increasing demands of pet owners and shape a smoother, more reliable pet travel experience. This includes better route planning, temperature monitoring, and communication with owners, ultimately building trust and improving the overall quality of service in the pet transportation industry.

01/07/2026 Logistics Industry Insights
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Trucking Rates to Rise As ELD Mandate Nears Shippers Warned

Trucking Rates to Rise As ELD Mandate Nears Shippers Warned

The upcoming ELD (Electronic Logging Device) mandate is poised to impact trucking freight rates. This analysis examines the effects of the ELD mandate on the trucking capacity market and how shippers can navigate potential freight rate increases and capacity shortages. It emphasizes the importance of shippers strengthening relationships with carriers and brokers, optimizing supply chains, planning ahead, and considering technology to improve transportation efficiency. By proactively addressing these challenges, shippers can mitigate the negative consequences of the ELD mandate and maintain a competitive edge.

01/01/2026 Logistics Industry Insights
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