Pen Spinning Niche Thrives Amid Market Overcrowding
This paper analyzes the 'involution' dilemma faced by the spinning pen market and proposes solutions such as differentiated innovation, value reconstruction, and personalized customization. It emphasizes that merchants need to deeply understand market demands, strengthen the stress-relieving attributes of products, and provide personalized customization services to stand out in the highly competitive market and achieve sustainable development. By focusing on these strategies, businesses can navigate the challenges and capitalize on opportunities within the spinning pen and stress relief product sectors in the context of cross-border e-commerce.









