Manufacturers Leverage Douyin Boss IP for Supply Chain Monetization

Manufacturers Leverage Douyin Boss IP for Supply Chain Monetization

Facing traditional marketing challenges, manufacturing factories are embracing TikTok. By building boss IPs, showcasing source advantages, constructing account matrixes, and leveraging professional team empowerment, factories can effectively expand their market and achieve transformation and upgrading. TikTok is becoming a significant opportunity for manufacturing factories to win the future. It allows them to directly connect with consumers, build brand awareness, and drive sales in a cost-effective and engaging manner. The platform offers unique tools and features that cater specifically to the needs of manufacturers.

12/31/2025 Logistics Industry Insights
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Shortform Video Drives Crossborder Ecommerce Growth

Shortform Video Drives Crossborder Ecommerce Growth

Short videos have emerged as a new growth driver for cross-border e-commerce. This analysis explores the rise of short videos and their disruptive impact on business models, highlighting the marketing value of TikTok. It provides cross-border sellers with strategies to capitalize on the short video trend, including content creation and localized operations. The aim is to help sellers stand out in the fiercely competitive market by leveraging the power of short-form video content and effectively engaging with target audiences on platforms like TikTok.

12/31/2025 Logistics Industry Insights
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Amazon Report Highlights Social Commerce Trends for Holidays

Amazon Report Highlights Social Commerce Trends for Holidays

The Jungle Scout Consumer Trends Report reveals cautious spending among US consumers, but a renewed willingness to shop online. Office supplies and beauty products are popular. Amazon remains the preferred channel, while social media shopping is gaining traction. Prime members show high loyalty. Concerns about economic recession are growing, leading consumers to shop earlier. Social media shopping preferences vary by age. Sellers need to pay attention to these trends and adjust their strategies accordingly to cater to evolving consumer behavior and maximize opportunities in the dynamic e-commerce landscape.

01/04/2026 Logistics Industry Insights
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Douyin Sellers Guide to Boosting Traffic Experience Scores

Douyin Sellers Guide to Boosting Traffic Experience Scores

This article delves into the impact of TikTok Shop's Experience Score on traffic. It provides practical guidance on quickly improving the score from three dimensions: product experience, logistics experience, and merchant service. It also introduces unconventional methods like low-price traffic acquisition, as well as the fundamental way to enhance overall strength. The aim is to help merchants overcome the challenges of low Experience Scores and achieve traffic growth.

01/06/2026 Logistics Encyclopedia
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Tiktokfueled Backpack Goes Viral Via Influencer Campaigns

Tiktokfueled Backpack Goes Viral Via Influencer Campaigns

Backpack demand is surging on TikTok, with transaction volume skyrocketing by 112.77%. This popular product, featuring exceptional storage capacity and an influencer marketing strategy, successfully attracts young consumers and has become a social media sensation. For brands expanding overseas, collaborating with influencers is a shortcut to quickly penetrate target audiences and achieve efficient product seeding.

12/31/2025 Logistics Industry Insights
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Shopee Sellers Guide Launching Your Ecommerce Business

Shopee Sellers Guide Launching Your Ecommerce Business

This article provides a detailed guide for new Shopee sellers on the onboarding process. It covers key steps such as main account registration, shop opening, qualification review, and sales right activation. The importance of main account permissions is emphasized. It also provides channels to check the application progress. This guide is applicable to sellers in all Shopee sites.

11/03/2025 Customs Knowledge
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Ebay Updates Order Cancellation and Payment Policies for Buyers

Ebay Updates Order Cancellation and Payment Policies for Buyers

This article provides a detailed guide to the eBay order cancellation process, covering the steps and precautions involved. It also offers practical tips to avoid common payment pitfalls. By mastering these techniques, buyers can shop confidently on eBay, minimizing unnecessary losses and disputes. Learn how to navigate eBay's cancellation policies and secure your payments for a smoother and more secure online shopping experience.

01/06/2026 Logistics Encyclopedia
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Musicians Tap Global KOL Marketing to Expand Reach

Musicians Tap Global KOL Marketing to Expand Reach

The music industry leverages overseas KOLs for promotion on platforms like TikTok and Instagram. Short videos and live streams are common formats. Key considerations include defining objectives, selecting appropriate KOLs, developing creative content, monitoring data, and mitigating risks. Focusing on these aspects is crucial for successful music promotion campaigns targeting international audiences and leveraging the power of influencer marketing in the overseas market.

01/07/2026 Logistics Industry Insights
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Youtube Shorts Tests Product Tagging for Creator Monetization

Youtube Shorts Tests Product Tagging for Creator Monetization

YouTube is internally testing a product tagging feature for Shorts, aiming to provide creators with new ecommerce monetization opportunities. This move, along with extended music usage duration, signifies YouTube's accelerated push into short-video ecommerce, responding to competition from platforms like TikTok. Product tagging has the potential to break through the monetization bottleneck in short videos, bringing more revenue to creators.

01/04/2026 Logistics Industry Insights
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