Facebook Ads Boost ROI with AB Testing for Targeted Campaigns

Facebook Ads Boost ROI with AB Testing for Targeted Campaigns

This article provides an in-depth analysis of Facebook's A/B testing tool, emphasizing its importance in optimizing ad creatives, audience targeting, and bidding strategies. It offers step-by-step guidance and best practices to help advertisers leverage data-driven decision-making, improve ad performance, and maximize return on investment. The goal is to move away from blind ad spending by utilizing A/B testing to identify the most effective approaches for reaching target audiences and achieving campaign objectives. Learn how to use data to optimize your Facebook ad campaigns.

02/03/2026 Customs Knowledge
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Pinterest Ad Spend Deductions Reasons and Optimization Tips

Pinterest Ad Spend Deductions Reasons and Optimization Tips

This article delves into the reasons for Pinterest ad cost deductions (click fraud, display issues, quality problems, policy violations), deduction standards (CPC, CPM, quality score), and billing thresholds. It also provides ad cost management strategies such as monitoring performance, optimizing creatives, precise targeting, and setting budgets. The aim is to help advertisers effectively control their budget and improve the effectiveness of their ad campaigns on Pinterest. This includes understanding factors that impact spend and proactive measures to mitigate unnecessary costs.

02/03/2026 Customs Knowledge
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Ozon Sellers Gain Sales Edge With Optimized Product Titles

Ozon Sellers Gain Sales Edge With Optimized Product Titles

This article delves into the significance and strategies of product naming on the Ozon platform. It covers both automatic generation and manual writing methods, providing practical case studies and optimization techniques. The aim is to help sellers create high-converting product names, thereby increasing product visibility and sales. It emphasizes the importance of well-crafted titles in attracting customers and improving search rankings within the Ozon marketplace. The guide offers actionable advice to enhance product discoverability and ultimately boost revenue.

02/03/2026 Customs Knowledge
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Ozon Seller Guide Launching Crossborder Ecommerce

Ozon Seller Guide Launching Crossborder Ecommerce

This article provides a detailed guide to the complete Ozon seller account activation process. It covers account registration, information filling, document uploading, e-wallet connection, and review submission. Furthermore, it offers solutions to potential problems encountered during the process. The aim is to help cross-border e-commerce professionals successfully activate their accounts and quickly start their cross-border e-commerce journey on the Ozon platform. This guide ensures a smooth and efficient onboarding experience for new sellers.

02/03/2026 Customs Knowledge
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Google Ads Spending Limits Causes and Fixes Explained

Google Ads Spending Limits Causes and Fixes Explained

A "$2 spending limit" on a Google Ads account typically arises from missing advertiser verification, potential suspicious activity, or the account being under investigation. Solutions involve completing advertiser verification and ensuring ads comply with Google Ads policies. Upon successful verification, Google usually removes the daily spending limit within one business day. Promptly addressing these issues is crucial to restoring normal ad spending and campaign performance.

02/03/2026 Customs Knowledge
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India Simplifies Online Export Tax Certificate Process

India Simplifies Online Export Tax Certificate Process

This article provides a detailed analysis of the entire process for companies to apply for the "Export Goods Tax Paid/Non-Refunded Certificate" online through the e-Taxation Bureau. It covers key steps such as logging in, filling in information, submitting applications, and checking the status. The article emphasizes the importance of selecting the correct refund (exemption) status and highlights the new online verification rules to be implemented from 2026. The aim is to help companies efficiently and conveniently obtain the necessary tax certificates.

02/03/2026 Customs Knowledge
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Ecommerce Brands Urged to Audit Product Data for Growth

Ecommerce Brands Urged to Audit Product Data for Growth

This article provides a comprehensive data diagnosis method for products on the International Station. By focusing on key metrics such as clicks, visitors, inquiries, TM consultations, and orders, it offers a layered approach to identify product issues. Targeted optimization suggestions are then proposed to help sellers improve product conversion rates and create bestsellers. The method allows for a deeper understanding of product performance and provides actionable steps to enhance visibility and sales within the Alibaba.com platform.

02/03/2026 Customs Knowledge
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Malaysian Seafood Exporters Adapt to Chinas Pandemic Import Rules

Malaysian Seafood Exporters Adapt to Chinas Pandemic Import Rules

This article provides an in-depth analysis of the process of exporting Malaysian seafood to China, covering entry qualifications and export procedures. It focuses on the impact of the COVID-19 pandemic on this trade. The article also explores the measures taken by the Malaysian government and businesses to address the challenges posed by the pandemic. The aim is to offer a practical guide for professionals involved in the Malaysian seafood export industry and those interested in understanding the dynamics of this trade relationship amidst global disruptions.

02/02/2026 Customs Knowledge
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Amazon US Sellers Face Stricter Passport Verification Rules

Amazon US Sellers Face Stricter Passport Verification Rules

This article provides a detailed guide for Amazon US sellers on passport verification procedures and important considerations. It covers material preparation, information uploading, waiting for review, and frequently asked questions. The aim is to assist sellers in successfully completing identity verification and launching their cross-border e-commerce business. This includes tips for ensuring your passport meets Amazon's requirements and avoiding common pitfalls that can lead to delays or rejection. Following these guidelines will help streamline the verification process and get you selling on Amazon.com quickly.

02/02/2026 Customs Knowledge
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Lithium Battery Export Rules UN383 Compliance Guide

Lithium Battery Export Rules UN383 Compliance Guide

Lithium battery exports require attention to UN38.3 testing and UN number declaration to ensure compliance and safety. This helps reduce costs, avoid potential risks, and ultimately contribute to increased profits for foreign trade enterprises. Properly addressing these requirements is crucial for smooth and successful international shipments of lithium batteries, ensuring adherence to international regulations and minimizing the possibility of delays or penalties. Focusing on these aspects is a key factor for the sustainable growth of lithium battery export businesses.

02/02/2026 Customs Knowledge
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