Russia plans to strengthen e-commerce product labeling regulations, requiring online platforms to integrate product sales pages with the 'Honest Label' system. Products that are unregistered or lack digital codes may face removal from the platform. This initiative aims to regulate the market order and protect consumer rights by ensuring product authenticity and traceability within the e-commerce sector.
Google Display Ads are a powerful online marketing tool that helps advertisers reach their target audience, increase brand awareness, and drive sales conversions through precise targeting and diverse ad formats. This article provides an in-depth analysis of the mechanics, deployment strategies, and precautions of display advertising, offering advertisers a practical guide to effective campaign management.
New Wildberries platform regulations took effect in December, focusing on upgrades in brand protection, trademark guidelines, and cross-border sales restrictions. Sellers should proactively respond by completing brand registration, developing a unique brand identity, and strictly adhering to the prohibited items list. This will enable them to seize new opportunities and achieve sustainable growth on the platform.
This article delves into the six major sources of internal Amazon traffic. Using Seller Sprite's 'Check Traffic Source' tool as an example, it explains how to accurately identify competitor traffic, optimize product exposure, and improve sales performance. Through practical case studies and step-by-step breakdowns, this provides Amazon sellers with a highly actionable traffic boosting strategy.
This article delves into the TikTok recommendation algorithm, offering practical tips on account positioning, content creation, and rapid fan acquisition to help you master TikTok and monetize traffic. From account weight and precise recommendations to frequently asked questions, it helps you overcome operational obstacles and quickly start your account. Learn how to optimize your content for the 'For You' page and understand the key factors influencing visibility. Discover strategies for creating engaging videos and building a loyal following on TikTok.
This article provides an in-depth analysis of the Etsy search algorithm, offering practical optimization strategies for sellers. It covers keyword placement, product descriptions, and methods to improve product ranking. The aim is to help sellers increase product visibility, drive traffic, and boost order conversions, ultimately leading to success on the Etsy platform. The strategies discussed empower sellers to effectively leverage Etsy's search functionality for enhanced performance and growth.
This article analyzes the reasons behind the explosive popularity of Sanxingdui-themed products on Amazon, highlighting their unique designs, blind box appeal, and cultural empowerment as key factors. It emphasizes that sellers should draw inspiration from the Sanxingdui case for product selection, explore cultural IP opportunities, embrace the blind box economy, pay attention to social media trends, and ensure product compliance to achieve success in the Amazon marketplace. By leveraging these strategies, sellers can tap into emerging trends and create highly sought-after products.
This article provides an in-depth analysis of the TikTok algorithm, offering practical tips and a guide to avoid common pitfalls for cross-border sellers. It covers the algorithm's importance, key influencing factors, strategies for increasing followers and engagement, and common misconceptions. The aim is to help readers create high-quality content, enhance brand exposure, and master TikTok marketing. Learn how to leverage the algorithm to your advantage and achieve success in the competitive landscape of TikTok e-commerce.
This article reveals the 'unconventional' operational strategy of a seller who achieved success on Amazon by selling data cables. He prioritized off-Amazon promotion over on-Amazon optimization, achieving listing ranking improvement and sales growth through precise off-Amazon channels and an aggressive pricing strategy. This case highlights the importance of thinking beyond Amazon's internal ecosystem and building a closed-loop traffic system encompassing both on and off-Amazon sources. It provides Amazon sellers with a fresh perspective on operational approaches, emphasizing external traffic generation and strategic pricing for rapid growth.
eBay's US site will implement a new return policy for auto parts on July 15, 2025, requiring sellers to offer at least 30 days of free returns for items priced over $10. eBay will subsidize 50% of return shipping costs to enhance customer satisfaction and boost sales. Non-compliant items will be removed, urging sellers to pay attention to the new regulations.
