US Container Imports Rise in June As Trade Patterns Shift

US Container Imports Rise in June As Trade Patterns Shift

A Descartes report indicates that U.S. container imports increased by 1.8% month-over-month in June, but decreased by 3.5% year-over-year. Ongoing adjustments to trade policy with China continue to impact imports, with China's share reaching a four-year low, signaling accelerated supply chain diversification. West Coast ports are showing a strong rebound, indicating a rebalancing of trade flows. These shifts suggest evolving dynamics in global trade patterns and the increasing importance of alternative sourcing strategies.

01/15/2026 Logistics
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US Rail Freight Volumes Rise in Late August Signaling Recovery

US Rail Freight Volumes Rise in Late August Signaling Recovery

According to the Association of American Railroads, U.S. rail freight and intermodal volumes both increased year-over-year for the week ending August 30th. Chemical and metallic ores shipments showed strong performance, while petroleum and grain shipments declined. Year-to-date freight and intermodal volumes also demonstrated growth. Rail transport faces competition from trucking and challenges from environmental policies. Future development requires strengthened technological innovation and improved service quality to maintain competitiveness and meet evolving demands.

01/22/2026 Logistics
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US Rail Freight Volumes Reflect Economic Uncertainty

US Rail Freight Volumes Reflect Economic Uncertainty

According to the Association of American Railroads, for the week ending February 22, U.S. rail carload traffic decreased by 13.6% year-over-year, while container traffic increased by 2.3%. Year-to-date through early 2025, carload traffic is down 2.4%, and container traffic is up 8.4%. This contrasting situation reflects the challenges and opportunities of the U.S. economy's transition, foreshadowing structural changes and the rise of emerging industries. The diverging trends suggest a complex economic landscape.

01/30/2026 Logistics
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Ebay Sellers Gain Edge with Promoted Listings and Brand Ads

Ebay Sellers Gain Edge with Promoted Listings and Brand Ads

This article delves into two core eBay on-site promotion strategies: Promoted Listings and Brand Ads. It details the setup methods and advantages of Promoted Listings, as well as the suitable scenarios and value of Brand Ads. The article suggests sellers proceed step-by-step, starting with Promoted Listings as a foundation, then expanding to off-site promotion based on product performance, ultimately achieving a dual increase in traffic and sales. This approach allows for a measured and effective expansion of advertising efforts.

01/07/2026 Customs Knowledge
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Amazon Sellers Turn to Influencers to Boost Sales

Amazon Sellers Turn to Influencers to Boost Sales

This article introduces a method to quickly and accurately find relevant Key Opinion Leaders (KOLs) for Amazon products using Google search operators, helping sellers avoid blind placements and improve off-site promotion efficiency. It emphasizes the importance of understanding the fan base profile and provides advanced strategies for data analysis and continuous optimization, aiming to help sellers achieve explosive sales growth. The method allows for targeted influencer marketing, leading to better ROI and more effective product promotion outside of the Amazon platform.

01/06/2026 Logistics
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Google Ads Direct Engagement Vs Agency Partnerships

Google Ads Direct Engagement Vs Agency Partnerships

This article delves into the differences between choosing a direct Google Ads team and an agency for overseas promotion. It provides a detailed comparison across service content, pricing models, collaboration methods, professionalism, ownership, and attitude, offering actionable advice. Businesses should select the most suitable partner based on their budget, expertise, control requirements, and risk tolerance to achieve optimal results in their overseas promotion efforts. Careful consideration of these factors is crucial for maximizing ROI and ensuring a successful Google Ads campaign.

01/06/2026 Logistics Industry Insights
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Crossborder Ecommerce Salon Boosts Digital Marketing in Fuzhou Xiamen

Crossborder Ecommerce Salon Boosts Digital Marketing in Fuzhou Xiamen

Aijing collaborated with Google to host cross-border e-commerce salons in Fuzhou and Xiamen, focusing on overseas digital marketing. Industry experts shared insights on post-pandemic trends in cross-border e-commerce, Facebook promotion strategies, independent website construction, and overseas promotion platform analysis. The events aimed to empower sellers, helping them master digital marketing techniques and achieve business growth. The sessions provided practical advice and strategies for navigating the evolving landscape of international e-commerce and maximizing online presence.

02/12/2026 Logistics Industry Insights
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Video Marketing Boosts Trust and Engagement in Digital Strategies

Video Marketing Boosts Trust and Engagement in Digital Strategies

Video marketing has become a crucial tool for brand promotion due to its ability to build trust, convey information, and evoke emotions. This article delves into the value and advantages of video marketing, outlining the production process and practical techniques. It emphasizes key elements like short videos, attention-grabbing thumbnails, and continuous optimization to help businesses create more impactful video content. By focusing on these areas, companies can enhance their video marketing efforts and achieve better results in their overall brand promotion strategy.

02/11/2026 Logistics Encyclopedia
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Ozon Lowers Ad Costs to Attract More Sellers

Ozon Lowers Ad Costs to Attract More Sellers

Ozon has significantly lowered the entry barrier for its "Template" promotion tool, reducing the minimum bid to 1 ruble per 1000 impressions. This allows sellers to intelligently promote products across multiple platform channels, achieving low-cost, high-efficiency, and targeted marketing. The tool aims to increase product visibility and boost order volume for merchants by providing a cost-effective way to reach a wider audience and drive sales within the Ozon marketplace. This makes promotion more accessible for smaller businesses.

02/03/2026 Logistics Industry Insights
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Guide to Launching a Profitable Independent Ecommerce Store

Guide to Launching a Profitable Independent Ecommerce Store

This article delves into the development, promotion, and operation of independent foreign trade websites. It provides comprehensive guidance from selecting a website building platform and optimizing website design to multi-channel promotion strategies and refined operational management. Emphasizing data-driven approaches and user-centric principles, it aims to help businesses build efficient independent foreign trade websites and achieve business growth in the global market. The article covers key aspects like platform choices, design optimization, marketing tactics, and data analysis for effective website management.

02/03/2026 Logistics Encyclopedia
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