Kairuisi Leads Tmalls Double 11 Pet Sales Sensen Gains Traction

Kairuisi Leads Tmalls Double 11 Pet Sales Sensen Gains Traction

The Tmall Pet Double 11 Day 6 sales report is out! Carefree remains the top brand and store in terms of sales, while SenSen shows strong growth. The sales rankings for various sub-categories are also released, providing shopping references for pet owners. The report indicates an increasing consumer recognition of domestic brands and intense competition in the pet supplies market. This Double 11 shows a shift towards local brands and highlights the key players in the rapidly growing Chinese pet market.

Orijen Tops Jdcoms Double 11 Cat Food Sales Myfoodie Leads Dog Treats

Orijen Tops Jdcoms Double 11 Cat Food Sales Myfoodie Leads Dog Treats

JD.com's Double 11 pet ranking reveals that Orijen cat food remains at the top, while Myfoodie dog snacks achieve a fourth consecutive win. The rise of domestic brands signifies a more diversified market competition. Increasingly personalized and segmented consumer demands require brands to continuously innovate to meet the challenges. The pet e-commerce landscape is evolving rapidly, with brand success depending on adaptability and understanding consumer preferences during peak shopping seasons like Double 11.

Royal Canin Myfoodie Lead Chinas Double 11 Pet Sales

Royal Canin Myfoodie Lead Chinas Double 11 Pet Sales

The first three days of Tmall's Double 11 sales report reveals that go!, Royal Canin, and Myfoodie ranked among the top three brands in overall sales. Royal Canin's flagship store, Boqii.com's flagship store, and Myfoodie's flagship store secured the top three positions in overall store sales. Various sub-categories also showcased notable highlights in store sales rankings, indicating the continued rise in popularity of the pet economy. Pet consumption is showing strong growth during the Double 11 shopping festival.

Chinas Pet Food Market Grows As Competition Intensifies

Chinas Pet Food Market Grows As Competition Intensifies

Zhongchong Corp. successfully completed a private placement, raising a net amount of 634 million RMB, which will be used for capacity expansion, product optimization, and market development. This fundraising will strengthen Zhongchong Corp.'s leading position in the pet food industry and bring more possibilities for investors. The funds will support the company's growth strategy and enhance its competitiveness in the rapidly growing pet food market, ultimately aiming to deliver greater value to shareholders.

Chinas Myfoodie Tops Tmall Double 11 Pet Sales

Chinas Myfoodie Tops Tmall Double 11 Pet Sales

The Tmall Double 11 pet sales report reveals that Myfoodie surpassed Royal Canin to top the overall brand sales chart, showcasing the strong rise of domestic brands. Huayuan Pet Supplies flagship store led the store sales rankings. Within specific categories, brands are precisely positioned to meet personalized needs. A clear trend of consumption upgrade is evident, with quality and experience taking precedence. Domestic brands are gaining significant traction in the pet market, driven by increasing consumer demand for high-quality products and tailored solutions.

Chinas Pet Market Grows As Local Brands Gain Share

Chinas Pet Market Grows As Local Brands Gain Share

PwC reports indicate rapid growth in China's pet market, projected to reach RMB 270-320 billion in the next five years. The pet food market is a major driver, with domestic brands gaining prominence. Trends include premiumization, expansion of snack segments, and online consumption. Companies should focus on product development, brand building, and channel expansion to capitalize on market opportunities.

Pet Stores Adapt to Ecommerce Shifts in 2020

Pet Stores Adapt to Ecommerce Shifts in 2020

CIPS 2020 (Great Wall Petfair) will focus on the growth challenges faced by pet stores, hosting the "New E-commerce & Store Commerce Conference" and the "China Pet Store TOP 100 Selection". The conference will invite e-commerce platforms, tool platforms, and industry experts to discuss growth strategies such as e-commerce empowerment and new media marketing. The selection aims to discover and promote the operating experiences of outstanding stores, provide reference for the industry, and help pet stores achieve growth against the trend.

Jdcom Nielsen Pet Food Growth Driven by User Lifecycle Strategies

Jdcom Nielsen Pet Food Growth Driven by User Lifecycle Strategies

JD.com and Nielsen jointly released a report revealing key strategies for user lifecycle operations in the pet food industry. The report highlights online growth trends, O2O and community store opportunities, and the application value of user lifecycle theory. Through big data analysis, the report points out that user acquisition and reactivation are crucial, emphasizing the conversion potential of Toutiao (ByteDance) touchpoints and lower-tier markets, providing precise operational guidance for brands. This helps brands optimize their marketing efforts and improve customer retention throughout the entire customer journey.

Pet Encyclopedia Enhances Veterinary Learning and Communication

Pet Encyclopedia Enhances Veterinary Learning and Communication

Zhichong Baike (Know Pet Encyclopedia) secured Pre-Angel funding at a valuation of 30 million. It focuses on building a learning and communication platform for pet doctors. Through the Zhichong pet WeChat mini-program, it has served over 4,000 pet hospitals and tens of thousands of pet doctors. With core advantages in model innovation, platform empowerment, and technological empowerment, Zhichong Baike aims to reduce learning costs, improve learning efficiency, and contribute to the development of the pet healthcare industry.

Huayuan Pet Chongai Trading Partner to Build Smart Pet Ecosystem

Huayuan Pet Chongai Trading Partner to Build Smart Pet Ecosystem

Doggie, through strategic partnerships with Huayuan Pet and Chongai Trading, and the merger with Zaixuan Technology, aims to integrate resources and deeply cultivate the Chinese pet market to build a pet IoT platform. This move will promote the intelligentization, personalization, and servitization of pet products, providing consumers with higher quality products and services. The collaborations are expected to strengthen Doggie's position in the rapidly growing pet tech sector and enhance its ability to meet the evolving needs of pet owners.